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aweber-review

ECommerce and Email Marketing go in tandem. When you manage an online store, you’ll have the ability to promote your store however you would like to.

In writing, this might sound easy, but it isn’t. Customers interact with you and go through social media reviewing blog posts and more. There’s also the possibility of making a sale following the advertisement. One method to promote is via email marketing.

Today, even a static newsletters aren’t enough to attract interest. When you have a strategy in mind, say hello to Aweber.

This review will talk about Aweber, how email marketing works, and what you should do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review.

Pros and Pros and Aweber Clover AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • Creating a newsletter may form errors when published
  • Some templates may look outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform that is available to both businesses and individuals. It allows users to create campaigns and newsletters for any item or service that are based in HTML templates. Since it is a platform that makes use of automation to make a streamlined campaign. Once the email has been sent to subscribers, you are able to view the details through their statistics.

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. Although some templates are old, they can be customized for an updated style. You can alter the colors as well as the font or style. If you’re able, you can code your own template this is also possible.

RSS for Email Templates

For bloggers who have blogs, you can transform the contents of an RSS feed in email newsletters. Aweber refers to it as “Blog Broadcasts.” This can also work with any content with the existing RSS feed. This gives instant notifications to subscribers via emails instead of the site.

There’s a caveat. Not all email templates work with an RSS feed.

So when you choose a template, be certain to select one that is compatible with them. If you don’t, the template could still be used without the templates.

Builder of the Landing Page

Landing Pages are the latest feature added in Aweber. They are designed to collect information, and there are no distractions blocking the sign-up form. It’s all it takes is to allow subscribers to give their details.

The heading can be designed by you. You can choose the font, font, style, and color. Photos can also be used here to make the page look professional for potential subscribers.

This feature, however, cannot be evaluated using automatic A/B testing. If you’re hoping that it could be used by Google Analytics, it is not possible at the moment. It’s something they’ll need to work on in the future. Bonus points for having the landing page of in an email-marketing platform at least.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP to send emails. AMP allows users to take actions not done before in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content in an email. Think live survey results, sports game scores as well as weather updates and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific audience on your list. It will determine which of your emails does the best job, and is used to determine the best option for future newsletters.

It’s possible to find data such as CTA when you change one particular aspect of the design. You can try this by testing three different emails while mixing and mix and match. The majority of email marketing tools use three variants since it’s the industry standard.

There’s no limitation regarding how tests will be conducted, allowing for freedom to choose the most effective strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your targeted audience. Aweber creates segments on any subject that is within your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, and so on.

To divide the data, you’ll need go to the “Manage Subscribers” section. However, Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users select and mix segments.

The workaround they have at the very least is to send emails to various lists. It is possible to exclude lists from a mailing, but you cannot exclude individual segments.

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Reporting and Analytics

Aweber’s reporting system is an excellent feature that deserves praise. It lets you monitor important statistics like open rates and bounces. Click-throughs are also tracked.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • The history of an individual’s activities

The information you get will be useful for future campaigns. Based on what they accomplish it is possible to utilize Aweber to get better outcomes.

Marketing Automation

You can automate the marketing via email process by designing the sales funnels of your choice. They are sent out based on user actions: email opens, link clicks, site visits, purchase made, etc. Clover AWeber

When a subscriber clicks a link, Aweber assigns an email address for the subscriber. The tags can decide which emails are sent out to who and when they’re sent. This feature is also known as “Aweber Campaigns.”

Creating the Subscriber List

Aweber lets you create an unlimited list of 10 contacts with an online form. Although you can manually enter the information, it’s feasible to upload them. This speeds up the process , so you won’t feel the tension. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of making use of a pre-generated subject line , or creating your own. In the event of creating one, you must wait for confirmation from Aweber. Aweber team. It can take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what is different from other companies. If you’re calling or live chat or email, you can receive their advice. All subscription plans can use these services. Live chat and email are available 24 hours a day, while phone support is available between 8am and 8pm ET Monday to Friday. Clover AWeber

If you’re still new to the entire marketing via email, Aweber has a Knowledge Base. Videos, information as well as webinars can be found here. This will ensure that people are aware of the things they can incorporate into their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The difference here compared to existing email marketing services is the amount of customers you’ll cater to. All plans offer 24/7 customer service via phone, chat or via email.

Free Plan

If you’re on the Free Plan, you get access to Aweber for free. But, you’re limited up to 500 people on the list. The company’s watermark will appear every time you’ll mail an email. Features like A/B testing may not be available, however, you can begin your marketing efforts here.

Pro Plan

In those who subscribe to the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts Contact Aweber for a price

With this plan, you’ll get access to A/B testing and other essential features such as marketing automation. You can also see the data of your own campaign in action and where they come from. One way or another the additional features will greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you run an online store and you get access to vital features.

The main selling points are the numerous templates, data segmentation, A/B testing, as well as a reporting system. It can still work well on the free version even in the absence of funds to purchase. The greatest part is that customer service is readily available. For those who have no experience in marketing Their Knowledge Base can give you enough details to help you understand this.

If you are enrolled in a paid subscription, it’s reasonably priced too. Not too much, and you can make the most of the campaign you make.

Aweber could be the best choice for email marketing platform for beginning marketing or businessperson alike.

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Frequently asked questions (FAQs) Clover AWeber

What is Aweber?

Aweber is an email marketing platform designed for entrepreneurs or digital marketers. No matter if you’re a beginner or veteran it is possible to make your campaign more visible to all potential customers. The company was established in 1998 and has helped businesses regardless of size.

Does Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with different ECommerce websites like Shopify, CRM such as Salesforce as well as web builders such as Wix and WordPress and more. Certain of them may require the use of a specific widget or programming to facilitate the integration.

Does Aweber have customer support?

They do. The customer service of Aweber is accessible during business hours by phone, chat or via email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For new users you can download a toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make up to 10 contacts through an online form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You can disable the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber in 30 days. The list can be reactivated at anytime.

How do campaigns work in Aweber?

Campaigns in Aweber can work by a combination of subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber joins your list. If it’s through Tag Applied, the campaign will begin when the system uses a tag to the subscriber’s details.

Do Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They are also planning to integrate together with Facebook Analytics as well.

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