Creat A Welcome Letter AWeber

aweber-review

ECommerce and Email Marketing go together. If you own your own online shop, you have the power to market the store in the way you wish to.

On paper, it may seem easy, but it isn’t. Customers interact with you, go through social media and blog posts, and so on. There’s also the possibility of making a sale following the advertisement. One way to advertise is via email marketing.

These days, even the static newsletter is not enough to attract interest. If you have a plan to implement, you can say hi to Aweber.

This review will discuss Aweber the way it works with email marketing, and what you should do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Creat A Welcome Letter AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • User-interface may be challenging to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates may look out of date
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing platform for both individuals and businesses. It permits users to design campaigns and newsletters for any product or service that are based in HTML templates. Since it is an online platform uses automation to create a more efficient campaign. Once the email has been sent to the recipients, you can look at the data through their statistics.

Creat A Welcome Letter AWeber

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. While some of the templates are outdated however, they are customizable to give a modern look. You can tweak the colors as well as the font or style. If you’re able, you can code your own template this is also possible.

RSS for Email Templates

For bloggers who have blogs, you can transform the contents of the RSS feed to emails that you can send out. Aweber calls it “Blog Broadcasts.” It also works with any content with the existing RSS feed. This gives instant updates to subscribers via email instead of going to the site.

There’s a caveat, however. Not all email templates are compatible with an RSS feeds.

So when you choose a template, be certain to select one that can also work with them. If it is not, the template will still work without the templates.

Builder of the Landing Page

Landing Pages are the newer features added in Aweber. They capture data, and do not have distracting elements hindering the registration form. It’s just a way to let users to provide their information.

The heading can be designed by you. You can choose the font, font, style, and the color. Images can be utilized here to make the page look professional to potential subscribers.

But, this feature can’t be tested through automatic A/B testing. If you also expect it to work with Google Analytics, it is not possible at the moment. This is a feature that they will need to work on as time passes. Plus points for including a landing page for in an email-marketing platform at least.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP to send emails. AMP lets users take decisions that are not possible in traditional newsletters like making an appointment.

It also combines using dynamic content within an email. Think live survey results and scores from sports games, weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It will determine which of your emails does the best job, and is used to determine the best option for any future newsletters.

It’s possible to find information such as CTA when you change one particular aspect in the layout. You can test this by experimenting with three emails as you mix and match. The majority of email marketing tools use three variants since it’s the industry standard.

There’s no limitation on how the tests would go, giving freedom on the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your intended audience. Aweber creates segments on any subject that is in your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.

To divide the data, you have to go to the “Manage Subscribers” section. While Aweber cannot allow sending emails to multiple segments at once. One issue that could arise is when users choose and mix segments.

The workaround they have at least is sending emails to several lists. It is possible to exclude lists from mailings, but you can’t exclude specific segments.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. It provides vital information like open rates, click-throughs, and bounces.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • History of an individual’s activity

The information you get here can be used for future campaigns. Depending on what they do, you can utilize Aweber for more effective outcomes.

Marketing Automation

You can automate the email marketing process by creating yourself your personal sales flow charts. They are sent based on the actions of the user: emails opened, link clicks, site visits, sales made, and so on. Creat A Welcome Letter AWeber

When a subscriber clicks the link, Aweber will set an email address for the subscriber. The tags can determine the emails that are sent to who and when they’re delivered. This feature is also known as “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to create a list of up to 10 contacts via an online form. While you can manually input the details, it’s also feasible to upload them instead. This speeds up the process , so you don’t have to stress. They will accept the following file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing a pre-generated subject line or making your own. If you create one, you have to wait for verification from the Aweber team. It can take a full day or two.

Customer Support and Knowledge Base

The customer service of Aweber is what stands out from the rest. When you’re on the phone or live chat, or email, you can have their help. All subscription plans have the ability to use them. Live chat and email support is available 24/7, and phone support is available between 8am and 8pm ET Monday to Friday. Creat A Welcome Letter AWeber

If you’re still a novice to the entire email marketing world, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are available here. This ensures that the users know what they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to choose from: Pro and Free. The difference here compared to the existing email marketing options is the number of subscribers you’ll cater to. Each plan comes with 24/7 customer service via phone, chat or email.

Free Plan

With the Free Plan, you get to use Aweber at no cost. However, you’re restricted by 500 users on your account. The company’s watermark will appear every time you send an email. Features like A/B testing may not be usable, but you can start your marketing from here.

Pro Plan

To purchase those who subscribe to the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25000 contacts Contact Aweber to request a quote

With this plan, you get access to A/B testing and other essential features such as marketing automation. You will also be able to see the data of your own campaign and see where they come from. In one way or another, these additional features will significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid platform for email marketing. This is most helpful when you manage an online shop and have access to vital features.

The major selling points are its many templates, data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free version even when you don’t have the budget to invest in. The greatest part is that service for customers is always available. For those with no prior experience in marketing Their Knowledge Base can give you enough information to cover that.

If you’re enrolled in a paid plan It’s affordable too. It’s not too expensive and you will get the best out of the campaign you will make.

Aweber can be the go-to email marketing for any beginning marketer or businessperson.

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Frequently asked questions (FAQs) Creat A Welcome Letter AWeber

What exactly is Aweber?

An email-based marketing service is a must designed for businesses and digital marketers. No matter if you’re a beginner or experienced, you can increase the visibility of your campaign to any potential audience. The company was founded in 1998 and has helped companies that were of any size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with many ECommerce sites like Shopify, CRM such as Salesforce, web builders like Wix and WordPress, etc. Certain of them may require a dedicated widget or additional programming to make the integration smooth.

Does Aweber provide customer support?

They do. Customer support on Aweber is available during business hours by phone, chat or via email. It also offers its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times for the platform. For new users, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create up to 10 contacts using the form. If you’re able to manually input the information manually.

Can you delete a list on Aweber?

Yes. You can remove the list by going to the “Manage Lists” section. After it is clicked “Deactivate,” it will be deleted on Aweber in 30 days. You can reactivate the list at any time.

What are the campaigns that work in Aweber?

Campaigns in Aweber can work in two ways: subscribe or tag applied. On Subscribe, the campaign will start when someone signs up to the list. If through Tag Applied, the campaign would begin by applying tags to identify the subscriber’s details.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They are also planning to integrate in conjunction with Facebook Analytics as well.

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