Create A List On AWeber

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running the online business, you’re given the option of marketing the store however you would like to.

On paper, it could seem straightforward, but it’s actually not. Customers interact with you and go through social media, review blog posts, and more. There is also the possibility of making a sale following the advertisement. One way to advertise is via email marketing.

Today, even a static newsletter isn’t enough to attract interest. If you have a plan in your mind, send a message to Aweber.

This review will discuss Aweber the way it works with email marketing, and what you need to do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber Create A List On AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates may look outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber is an email marketing service that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any product or service that are based upon HTML templates. Since it is a platform that makes use of automation to create a simple campaign. After the email is delivered to recipients, you can look at the data through their statistics.

Create A List On AWeber

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some designs are outdated however, they are customizable to create a fresh appearance. You can alter the colors, font, or style. If you are able to code your own template this is also possible.

RSS feed to Email Templates

If you run a blog, you can convert the content of an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” It also works with any other content that has the existing RSS feed. This provides immediate updates to subscribers via emails instead of the site.

There’s a caveat. There aren’t all templates for email that work with an RSS feed.

So when you choose a template, be certain to select one that can also work with them. If it is not, the template will still work without them.

Builder of the Landing Page

Landing Pages are among the latest features added in Aweber. They are designed to collect information, and no distracting elements are hindering the registration form. It’s just a way to let subscribers to fill in their information.

The heading can be designed by you. You can choose the font the font, style, and the color. Photos can be also used here to make the page look professional to potential subscribers.

But, this feature can’t be tested through automatic A/B testing. If you’re hoping that it to be integrated by Google Analytics, it is not currently possible. This is a feature that they will have to develop in the future. Plus points for including the landing page of the email marketing system at the very least.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP to send emails. AMP lets users take decisions that are not possible in traditional newsletters such as setting an appointment.

It also combines using dynamic content in emails themselves. Imagine live survey results and scores from sports games as well as weather updates and many more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes newsletters to a specific group of people on your list. It checks which part is most effective, and can be used to determine the best option to send out future newsletters.

There is a possibility of locating data like CTA in the event that you change a particular part or design. It is possible to test this by experimenting with three emails as you mix and match. Most email marketing tools follow three variations as the standard for industry.

There’s no restriction regarding how tests will take place, which gives you the freedom to choose the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation allows you to send a personal and customized email to your target audience. Aweber creates segments on any subject within your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.

To segment the data, you’ll need to visit the “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. The issue is when users choose the segments and then mix them.

The workaround they have at least is sending emails to several lists. You can exclude lists from a mailing, but you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is a feature worthy of praise. You monitor vital statistics like open rate bounces, click-throughs, as well as bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Methods for signing up
  • Information about geography
  • An individual’s history of activities

The data you collect here can be used for future campaigns. Based on what they accomplish you could utilize Aweber for more effective results.

Marketing Automation

You can automate the marketing via email process by creating your own sales flowcharts. They are sent out based on the actions of the user: emails opened or clicks on links, site visits, purchase made, etc. Create A List On AWeber

If a subscriber clicks on the link, Aweber will set a tag to the subscriber. The tags can determine which emails are sent out to whom and when they are delivered. This specific feature is known as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to build a list of up to 10 contacts via a form. Although you can manually enter the details, it’s also feasible to upload them instead. This speeds up the process , so that you don’t experience the anxiety. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using a pre-generated subject line or making your own. In the event of creating one, you have to wait for confirmation from your Aweber team. It can take a day or two.

Customer Support & Knowledge Base

Aweber’s customer service stands out from the rest. When you’re on the phone or live chat or by email, you’ll receive their advice. All subscription plans can use them. Live chat and email are accessible 24/7. Phone support is available from 8am-8pm ET, Monday through Friday. Create A List On AWeber

If you’re new to the entire email marketing world, Aweber has a Knowledge Base. Videos, information, and webinars can be found here. This makes sure that users are aware of the things they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to choose from: Pro and Free. The main difference between these plans and the existing email marketing options is the number of subscribers you’ll cater to. All plans offer 24/7 customer service via chat, phone or email.

Free Plan

If you’re on the Free Plan, you get access to Aweber without cost. However, you’re restricted up to 500 people on the list. The company’s watermark will appear every time you’ll make an electronic mail. Features like A/B testing may not be available, but you can start your marketing here.

Pro Plan

In the Pro Plan, there’s a pricing structure that is based on the number of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 250,000 contacts: Contact Aweber for a price

With this plan, you will have access to A/B testing as well as additional essential features, such as marketing automation. You can also view the results of your campaign and see where they come from. In one way or another the additional features will significantly help in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. It is particularly useful when you run an online store and have access to the most essential features.

The main selling points are its numerous templates including data segmentation, A/B testing, as well as a reporting system. It is still possible to use on the free version even in the absence of funds to purchase. The greatest part is that the customer support is available 24/7. If you don’t have a experience in marketing the Knowledge Base can give you enough details to help you understand this.

If you’re enrolled in a paid subscription it’s priced reasonably. Not too much, and you can make the most of the campaign you will create.

Aweber can be the go-to email marketing platform for beginning marketer or businessperson.

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Frequently asked questions (FAQs) Create A List On AWeber

What exactly is Aweber?

An email-based marketing service is a must designed for companies and digital marketers. Whether you are a beginner or veteran it is possible to increase the visibility of your campaign to all potential customers. The company was established in 1998 and has helped companies regardless of size.

Does Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into different ECommerce websites like Shopify and CRMs such as Salesforce as well as web builders such as Wix and WordPress and more. Some of them require an additional widget or programming to facilitate the integration.

Does Aweber provide customer support?

They offer it. Customer support on Aweber is available during working hours via phone, chat, or email. It also offers its own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times for the platform. For new users, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create up to 10 contacts through the form. If you can, you could also input the information manually.

Can you delete a list on Aweber?

Yes. You can disable the list using the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted from Aweber in 30 days. You can reactivate the list at anytime.

How do campaigns function within Aweber?

Campaigns within Aweber can be executed by a combination of subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber is added to your mailing list. If the subscriber is Tag Applied, the campaign would begin by applying tags to identify the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

No. Aweber just recently introduced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.

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