Crm With AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage an online store, you’ll have the ability to promote your store in the way you wish to.

In writing, this may sound simple, but it’s not. Customers interact with you by using social media, interact with them reviewing blog posts and so on. There’s also the possibility of generating a sale in the wake of the advertisement. One method to promote is via email marketing.

Today, even a static newsletter isn’t enough to grab one’s interest. If you have a plan in your mind, send a message to Aweber.

This review will discuss Aweber the way it works with email marketing, and what you should do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Crm With AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates may look outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing platform for both individuals and businesses. It lets users create newsletters and campaigns for any item or service built on HTML templates. As an online platform uses automation to create a simple campaign. Once the email has been delivered to subscribers, you are able to view the data through their statistics.

Crm With AWeber

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. Although some templates are old but they can be modified to create a fresh style. You can alter the colors, font, or style. If you’re able, you can code your own template also works.

RSS for Email Templates

For those running a blog, you can convert the content of the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” It can also be used with any other content that has the existing RSS feed. This provides immediate updates to subscribers via email, instead of visiting the website.

There’s a catch, though. Not all email templates can be used with an RSS feed.

When you select the template, make certain to select one that works with them. If it is not, the template will still be used without them.

Landing Page Builder

Landing Pages are the newer features introduced in Aweber. They are designed to collect information, and no distracting elements are hindering the registration form. All it does is allow subscribers to give their details.

You can create the heading and font, style and the color. Photos can also be used to create a page that will look professional for potential subscribers.

This feature, however, cannot be tested using automated A/B testing. If you also expect it to be integrated by Google Analytics, it is not currently possible. It’s a feature they have to develop as time goes by. Plus points for including on a landing page in an email-marketing platform at least.

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AMP for Email

Aweber offers the benefit of utilizing new technology like AMP for email. AMP lets users take actions not done before in traditional newsletters like making an appointment.

It also combines using dynamic content within an email. Imagine live survey results and scores from sports games or weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It checks which part does the best job, and will be used to determine the best option for future email campaigns.

There is a possibility of locating details such as CTA in the event that you change one particular aspect in the layout. You can test this by trying out three emails as you mix and mix and match. The majority of email marketing tools use 3 variants as it’s the industry standard.

There is no limit in how the tests could go, giving freedom on the most effective strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you send a personalized and personal email to your intended audience. Aweber creates segments on any subject within your database. This can include emails opened or viewed, pages visited, link clicks, etc.

To segment the data, you need to go to”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber won’t let you send emails to multiple segments at once. One issue that could arise is when users select and mix segments.

The workaround they have at the very least is to send emails to various lists. It is possible to exclude lists from a mailing, but you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics like open rate, click-throughs, and bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • An individual’s history of activities

The information you gather this way can be utilized in future campaigns. Based on what they accomplish you could utilize Aweber to get better results.

Marketing Automation

You can automate the marketing via email process by designing yourself your personal sales flow charts. These are sent in response to user actions: email opens or clicks on links, site visits, purchases made, and so on. Crm With AWeber

When a subscriber clicks the link, Aweber assigns an email address for the subscriber. Tags can be used to determine which emails are sent to who and when they’re delivered. This particular feature is referred to as “Aweber Campaigns.”

Creating an Subscriber List

Aweber allows you to create an unlimited list of 10 contacts via a form. While you can manually input the details, it’s also possible to import them instead. This speeds up the process , so that you don’t experience the anxiety. It will accept these types of files when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of using a pre-generated subject line , or creating your own. In the event of creating one, you must wait for verification from the Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. When you’re on the phone or live chat or via email, you’ll be able to receive their advice. All subscription plans can use them. Email and live chat support is available 24 hours a day, while phone support is available between 8am and 8pm ET, Monday through Friday. Crm With AWeber

If you’re still new to the email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found here. This ensures that the users are aware of the things they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select from: Free and Pro. The distinction between this plan and existing email marketing services is the amount of subscribers you’ll cater to. Each plan comes with 24/7 customer support via chat, phone, or email.

Free Plan

In the Free Plan, you get to use Aweber for free. However, you’re only limited by 500 users on your account. The company’s logo will be present every time you’ll make an electronic mail. Features like A/B testing may not be available, but you can start your marketing efforts here.

Pro Plan

For the Pro Plan, there’s a pricing structure for the number of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts: Contact Aweber for a price

With this plan, you get access to A/B testing and other essential features such as marketing automation. You can also see the results of your campaign in action and where they come from. In some way or other the additional features will significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid platform for marketing via email. It is particularly useful when you manage an online shop and you have access to vital features.

The major selling points are its many templates, data segmentation, A/B testing, and reporting system. It’s still possible to work on the free version even when you don’t have enough budget to spend on. The best part, customer service is readily available. For those with no experience in marketing the Knowledge Base can give you sufficient information to answer the basics.

If you’re enrolled in a paid plan it’s priced reasonably. The cost is not excessive, and you can benefit from the campaign you will develop.

Aweber is a great choice for email marketing for any beginning marketing or businessperson alike.

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Frequently asked questions (FAQs) Crm With AWeber

What is Aweber?

An email-based marketing service is a must designed for entrepreneurs and digital marketers. If you’re a novice or seasoned professional you can increase the visibility of your campaign to all potential customers. The company was founded in 1998 and helped companies that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into various ECommerce sites like Shopify as well as CRM systems like Salesforce and web builders like Wix and WordPress and many more. Certain of them may require an additional widget or programming to make the integration smooth.

Does Aweber offer support for customers?

They offer it. Customer support on Aweber is accessible during business hours by phone, chat or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For those who are new to the platform you can download a toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create at least 10 contacts using a form. If you are able enter the information manually.

Can you delete a list on Aweber?

Yes. You must disable the list by going to the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be removed from Aweber after 30 days. The list can be reactivated at any time.

How do campaigns function within Aweber?

Campaigns in Aweber can be executed in two ways: subscribe or tag applied. If you subscribe, your campaign begins when someone signs up to the list. If the subscriber is Tag Applied, the campaign will begin when the system uses a tag to the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They are also planning to work with Facebook Analytics as well.

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