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aweber-review

ECommerce and Email Marketing go together. When you manage your own online shop, you’re given the power to market the store in the way you wish to.

On paper, it could appear straightforward, but it’s actually not. You engage with customers and go through social media, review blog posts, and more. There is also the possibility of making a sale after the advertisement. One way to advertise is to use email marketing.

Today, even a static newsletter isn’t enough to attract attention. If you have a plan to implement, you can say hi to Aweber.

This review will discuss Aweber the way email marketing works, and what you can do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Cons of Aweber Disable AWeber Captcha Form

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates may look outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber is an email marketing platform for businesses and individuals. It permits users to design campaigns and newsletters for any service or product based on HTML templates. As an online platform uses automation to create a more efficient campaign. Once the email has been sent to subscribers, you can view the details through their statistics.

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized to create a fresh look. You can change the color and fonts, or even the style. If you’re able, you can code your own template this is also possible.

RSS for Email Templates

For bloggers who have a blog, you can change the content from an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” This can also work with any content with an existing RSS feed. This provides immediate updates to subscribers via emails instead of the site.

There’s a caveat, however. There aren’t all templates for email that can be used with an RSS feeds.

So when you choose a template, be certain to select one that is compatible with them. If it is not, the template will still be used without them.

Builder of the Landing Page

Landing Pages are the latest feature introduced in Aweber. They are designed to collect information, and there are no distractions hindering the registration form. It’s all it takes is to allow subscribers to fill in their information.

You can create the heading and font, style and the color. Photos can also be used here to make the page look professional for potential subscribers.

However, this feature cannot be tested through automatic A/B testing. If you also expect it to be integrated with Google Analytics, it is not possible at the moment. It’s a feature they have to develop as time goes by. Also, points for incorporating the landing page of in an email-marketing platform, at a minimum.

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AMP for Email

Aweber offers the benefit of utilizing new technology like AMP to send emails. AMP lets users make things that were not previously done in traditional newsletters such as setting an appointment.

It includes the use of dynamic content within the email itself. Consider live results from surveys, sports game scores as well as weather updates and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes emails to target a certain audience on your list. It checks which part is most effective, and is utilized as the basis for any future newsletters.

There is a possibility of locating details such as CTA when you alter one particular aspect or design. You can try this by testing three different emails while mixing and mix and match. Most email marketing tools follow 3 variants as it’s the industry standard.

There’s no restriction on how the tests would be conducted, allowing for freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation enables you to send a personal and customized email to your intended audience. Aweber creates segments on any topic in your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.

To segment the data, you need to go to the “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments at the same time. One problem that can happen is when users choose to mix and match segments.

The workaround they have at the very least is to send emails to several lists. It is possible to exclude lists from your mailing list, however, it is impossible to exclude segments of a list.

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Analytics and Reporting

The reporting system of Aweber is an excellent feature that deserves praise. You monitor vital statistics such as open rate and bounces. Click-throughs are also tracked.

There’s also the option to look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • History of an individual’s activity

The information you get will be useful for future campaigns. Depending on what they do you could make use of Aweber for more effective results.

Marketing Automation

You can automatize the email marketing process by creating yourself your personal sales flow charts. These are sent in response to the actions of the user: emails opened, link clicks, site visits, purchases made, etc. Disable AWeber Captcha Form

When a subscriber clicks an email link, Aweber will set a tag to the subscriber. The tags can determine which emails are sent out to who and when they’re delivered. This feature is also known as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to create a list of up to 10 contacts using a form. Although you can manually enter the information, it’s feasible to upload them. It will speed the process and that you don’t experience the stress. They will accept the following file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of making use of a pre-generated subject line , or creating your own. Except when making one, you need to wait for verification by the Aweber team. It can take a day or two.

Customer Support & Knowledge Base

Aweber’s customer service is different from other companies. If you’re calling or live chat or email, you can get their input. All subscription plans can use them. Email and live chat are available 24 hours a day, while phone support is available from 8am-8pm ET, Monday through Friday. Disable AWeber Captcha Form

If you’re new to the email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars are available here. This makes sure that users have an idea of what they can do in their campaigns.

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Aweber Pricing Plans

Aweber has two plans to select from: Free and Pro. The main difference between these plans and other email marketing services is the number of subscribers you’ll cater to. Each plan comes with 24/7 customer service via chat, phone, or via email.

Free Plan

In the Free Plan, you get access to Aweber without cost. However, you’re restricted up to 500 people on the list. The watermark of the company will be present every time you’ll mail an email. Features like A/B testing may not be usable, but you can start your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure for the amount of subscribers. These are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25,000 contacts: Contact Aweber to request a quote

With this plan, you get access to A/B testing and more essential features like marketing automation. You can also view the results of your campaign as it is being implemented and also where they come from. In one way or another the additional features will greatly aid your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you manage an online shop and you get access to the most essential features.

The most important selling point is its numerous templates including data segmentation, A/B testing, as well as a reporting system. It’s still possible to work with the free plan in the absence of budget to spend on. The best part, customer service is readily available. If you don’t have a prior experience in marketing Their Knowledge Base can give you sufficient information to answer this.

When subscribed to an paid plan it’s priced reasonably. It’s not too expensive, and you can get the best out of the campaign you make.

Aweber can be the go-to email marketing for any beginning marketer or businessperson.

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Most Frequently asked questions (FAQs) Disable AWeber Captcha Form

What exactly is Aweber?

An email-based marketing service is a must that is suitable for companies or digital marketers. No matter if you’re a beginner or experienced you can help your campaign be more visible to any potential audience. The company was founded in 1998, and it helped businesses of all sizes.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into different ECommerce websites like Shopify as well as CRM systems such as Salesforce as well as web builders such as Wix and WordPress and many more. Certain of them may require a dedicated widget or additional code to make the integration smooth.

Does Aweber provide customer service?

They offer it. Customer support on Aweber is available during working hours via phone, chat or via email. Aweber also has an in-house Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance schedules for the platform. For new users it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can create up to 10 contacts with a form. If you can, you could also input the information manually.

Can you delete a list on Aweber?

Yes. You can remove the list by visiting the “Manage Lists” section. After it is clicked “Deactivate,” it will be deleted from Aweber within 30 days. You are able to reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns within Aweber can work in two ways: subscribe or tag that is applied. On Subscribe, the campaign will start when someone joins your list. If through Tag Applied, the campaign will begin with the application of an application tag on the subscriber’s details.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.

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