Django AWeber

aweber-review

ECommerce and Email Marketing go together. In running the online business, you’re given the ability to promote your store however you would like to.

On paper, it could seem easy, but it isn’t. It’s about engaging with customers by using social media, interact with them and blog posts, and so on. You also have the chance of making a sale after the advertisement. One way to advertise is through email marketing.

These days, even the static newsletters aren’t enough to draw interest. If you have a plan to implement, you can say hi to Aweber.

This review will discuss Aweber the way it works with email marketing, and what you need to do.

aweber-logo

Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber Django AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates could be outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for businesses and individuals. It lets users create newsletters and campaigns for any service or product that are based upon HTML templates. As a platform, it makes use of automation to create a simple campaign. When the email is sent to subscribers, you can view the information through their stats.

Django AWeber

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Templates for responsive email

Compared to its competitors, Aweber has over 700 HTML email templates to select from. Although some templates are old but they can be modified to create a fresh look. You can tweak the colors and fonts, or even the style. If you’re able, you can code your own template this is also possible.

RSS for Email Templates

For bloggers who have a blog, you are able to convert the content of your RSS feed into email newsletters. Aweber calls it “Blog Broadcasts.” This can also work with any content with the existing RSS feed. This provides immediate notifications to subscribers via email instead of going to the website.

There’s a catch, though. Not all email templates work with RSS feed.

When you select a template, be certain to select one that works with them. If not, the template can be used without the templates.

Landing Page Builder

Landing Pages are the latest feature that were added to Aweber. They collect data and no distracting elements are hindering the registration form. It’s all it takes is to allow subscribers to give their details.

You can design the heading the font, style, and the color. Images can be utilized in this section to make the site appear professional to prospective subscribers.

But, this feature can’t be evaluated using automatic A/B testing. If you’re also anticipating it to be integrated with Google Analytics, it is not currently possible. This is a feature that they will must work on in the future. Plus points for including on a landing page the email marketing system at least.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP to send emails. AMP lets users take things that were not previously done in conventional newsletters, such as making an appointment.

It includes the use of dynamic content in emails themselves. Think live survey results as well as sports game scores or weather updates, and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part does the best job, and can be utilized as the basis for future newsletters.

It is attainable to discover information like CTA when you alter a particular part of the design. It is possible to try this by testing three emails as you mix and match. The majority of email marketing tools use three variants since it’s the industry standard.

There is no limit in how the tests could take place, which gives you the freedom to choose the most effective strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you create a unique and personalized email to your targeted audience. Aweber creates segments on any subject that is within your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To divide the data, you’ll need to visit your “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments at the same time. The issue is when users select to mix and match segments.

The method they use at least is sending emails to various lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.

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Reporting and Analytics

The reporting system of Aweber is an excellent feature that deserves praise. You monitor vital statistics such as open rate bounces, click-throughs, as well as bounces.

There’s also the option to look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • An individual’s history of activities

The information you get this way can be utilized for future campaigns. Based on what they accomplish it is possible to use Aweber for better outcomes.

Marketing Automation

You can automatize the email marketing process by designing yourself your personal sales flow charts. They are sent based on the actions of the user: emails opened or clicks on links, site visits, purchase made, etc. Django AWeber

If a subscriber clicks on an email link, Aweber assigns a tag to the subscriber. The tags will decide which emails are sent to whom and when they are sent. This specific feature is known as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to build a list of up to 10 contacts using the form. Although you can manually enter the information, it’s possible to import them instead. This speeds up the process so that you don’t experience the tension. They accept these file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing an already-generated subject line or making your own. In the event of creating one, you need to wait for verification by Aweber. Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. If you’re calling, live chat, or via email, you’ll be able to receive their advice. Every subscription plan can benefit from them. Email and live chat support is available 24/7, and phone support is available between 8am and 8pm ET, Monday through Friday. Django AWeber

If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Videos, information as well as webinars are all available here. This will ensure that people are aware of the things they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select from: Free and Pro. The main difference between these plans and the existing email marketing options is the number of subscribers that you can cater to. All plans have access to 24/7 customer support via chat, phone or email.

Free Plan

With the Free Plan, you get to use Aweber without cost. But, you’re limited to 500 subscribers on your list. The company’s logo will appear each time you’ll mail an email. Features such as A/B testing will not be usable, but you can begin your marketing efforts here.

Pro Plan

For the Pro Plan, there’s a pricing structure based on the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a quote

In this plan, you’ll get access to A/B testing as well as other essential features such as marketing automation. You can also see the data of your own campaign in action and where they came from. In some way or other the additional features will significantly help in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It’s especially useful if you run an online store and have access to vital features.

The major selling points are the numerous templates including data segmentation, A/B testing, and a reporting system. It can still work well on the free plan even when you don’t have enough budget to spend on. The best part, the customer support is available 24/7. For those who have no prior experience in marketing Their Knowledge Base can give you enough details to help you understand this.

If you’re enrolled in a paid plan it’s priced reasonably. Not too much and you will get the best out of the campaign you will create.

Aweber is a great choice for email marketing for any beginning marketing or businessperson alike.

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Most Frequently Asked Questions (FAQs) Django AWeber

What exactly is Aweber?

An email-based marketing service is a must that is suitable for businesses and digital marketers. Whether you are a beginner or veteran, you can help your campaign be more visible to anyone who is interested. The company was established in 1998, and it helped companies that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with various ECommerce sites such as Shopify as well as CRM systems like Salesforce, web builders like Wix and WordPress and more. Some of them will need the use of a specific widget or coding to ensure seamless integration.

Does Aweber have support for customers?

They do. Customer support on Aweber is available during working hours by phone, chat or email. Aweber also provides its own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance schedules for the platform. For those who are new to the platform you can download a toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create as many as 10 contacts with the form. If you are able enter the information manually.

Can you delete a list on Aweber?

Yes. You have to disable the list by visiting the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted on Aweber in 30 days. You are able to reactivate the list at any time.

How do campaigns work in Aweber?

Campaigns within Aweber can be executed in two ways: on subscribe or tag applied. If you subscribe, your campaign will start when someone joins your list. If through Tag Applied, the campaign will begin with the application of a tag to the subscriber’s data.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They are also planning to work together with Facebook Analytics as well.

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