ECommerce and Email Marketing go hand-in-hand. When you manage an online store, you’ll have the power to market the store the way you want to.
It might appear simple, but it’s not. It’s about engaging with customers, go through social media reviewing blog posts and much more. There’s also the possibility of making a sale following the advertisement. Another method of advertising is through email marketing.
These days, even the static newsletter isn’t enough to grab one’s attention. If you have a strategy to implement, you can say hi to Aweber.
This review will cover Aweber and how it works with email marketing, and what you need to do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review.
Pros and Pros and Aweber Do You Put Your Clickfunnel Thank You Page Url Into The Sign Up Form In AWeber
Pros
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- Cloud-based
- AMP to send emails
Cons
- User-interface may be challenging to navigate
- A newsletter’s creation can result in errors when published
- Some templates could be out of date
- It isn’t able to be integrated with Google Analytics
Aweber Features
Aweber provides an email-based marketing solution for businesses and individuals. It lets users create newsletters and campaigns for any product or service based in HTML templates. As a platform, it makes use of automation to create a simple campaign. When the email is sent to the recipients, you can look at the data through their statistics.
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Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized for an updated appearance. You can alter the colors as well as the font or style. When you can, coding your own template also works.
RSS to Email Templates
For bloggers who have a blog, you are able to change the content from the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It also works with any content with the existing RSS feed. This provides immediate updates to subscribers via emails instead of the website.
There’s a caveat. Some email template templates work with RSS feeds.
So when you choose a template, be sure to find one that works with them. If you don’t, the template could be used without the templates.
Builder of the Landing Page
Landing Pages are the newer features introduced in Aweber. They collect data and there are no distractions hindering the sign-up form. It’s all it takes is to allow users to provide their information.
You can create the heading, font, style, and the color. Photos can also be used in this section to make the site appear professional to prospective subscribers.
However, this feature cannot be tested using automated A/B testing. If you’re also anticipating it to work by Google Analytics, it is not currently possible. It’s a feature they must work on in the future. Bonus points for having on a landing page an email marketing platform at the very least.
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AMP for Email
Aweber offers the benefit of utilizing new technology like AMP to send emails. AMP allows users to take actions not done before in conventional newsletters, such as making an appointment.
It also combines using dynamic content in the email itself. Consider live results from surveys as well as sports game scores, weather updates, and many more. Basically, the news goes to you. Sounds familiar?
A/B Testing
Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It determines which one does the best job, and will be used as the one for future newsletters.
It is attainable to discover details like CTA when you alter one particular aspect or design. It is possible to try this by testing three emails , mixing and mix and match. Most email marketing tools adhere to 3 variants as it’s the standard for industry.
There’s no restriction in how the tests could take place, which gives you the freedom to choose the most effective strategy. A big thumbs up for Aweber!
Data Segmentation
Segmentation lets you send a personal and customized email to your target audience. Aweber creates segments on any topic within your database. This includes emails that are opened, pages visited, link clicks, and so on.
To separate the data, you’ll need to visit your “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments simultaneously. One issue that could arise is when users choose the segments and then mix them.
The method they use at the very least is to send emails to multiple lists. You can exclude lists from a mailing, but you cannot exclude individual segments.
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Analytics and Reporting
Aweber’s reporting system is an excellent feature that deserves praise. It provides vital information such as open rate, click-throughs, and bounces.
There’s also the option to look up useful information such as:
- Email list growth over time
- Methods for signing up
- Geographical information
- History of an individual’s activity
The data you collect this way can be utilized in future campaigns. Depending on what they do you could utilize Aweber for more effective results.
Marketing Automation
You can automate the email marketing process by creating yourself your personal sales flow charts. These are sent in response to user actions: email opens, link clicks, site visits, sales made, and so on. Do You Put Your Clickfunnel Thank You Page Url Into The Sign Up Form In AWeber
When a subscriber clicks the link, Aweber assigns tags for the subscriber. The tags can decide the emails that are sent to whom and when they are delivered. This feature is also known as “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber allows you to build a list of up to 10 contacts with a form. Although you can manually enter the data, it is also easy to transfer them. This speeds up the process , so you won’t feel the anxiety. They will accept the following file types for import:
- XLS
- XLSX
- CSV
- TVS
- TXT
You can choose between using an already-generated subject line or creating your own. If you create one, you have to wait for confirmation from Aweber. Aweber team. It can take a day or two.
Customer Support and Knowledge Base
Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone or live chat or by email, you’ll receive their advice. Every subscription plan can benefit from them. Live chat and email support is available 24 hours a day, while phone support is available from 8am-8pm ET from Monday to Friday. Do You Put Your Clickfunnel Thank You Page Url Into The Sign Up Form In AWeber
If you’re still new to the entire marketing via email, Aweber has a Knowledge Base. Information, video tutorials as well as webinars can be found here. This makes sure that users have an idea of what they can accomplish in their marketing campaigns.
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Aweber Pricing Plans
Aweber has two plans you can select from: Pro and Free. The distinction between this plan and the existing email marketing options is the amount of subscribers you’ll cater to. All plans offer 24/7 customer support via phone, chat or via email.
Free Plan
If you’re on the Free Plan, you get access to Aweber without cost. However, you’re restricted by 500 users on your account. The watermark of the company will be present every time you send an email. Features such as A/B testing will not be available, but you can begin your marketing efforts here.
Pro Plan
To purchase Pro Plan subscribers Pro Plan, there’s a pricing structure for the amount of subscribers. These are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25000 contacts Contact Aweber for a price
In this plan, you’ll get access to A/B testing as well as other essential features such as marketing automation. You will also be able to see the results of your campaign and see where they came from. In some way or other, these additional features will assist you in your marketing strategy.
Conclusion
In the simplest terms, Aweber is a solid platform for email marketing. It’s especially useful if you own an online store and have access to essential vital features.
The major selling points are the numerous templates, data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free plan even when you don’t have enough budget to spend on. The best part is that service for customers is always available. For those who have no experience in marketing the Knowledge Base can give you enough details to help you understand this.
When subscribed to a paid subscription, it’s reasonably priced too. Not too much and you will make the most of the campaign you will create.
Aweber is a great choice for email marketing platform for beginning marketer or businessperson.
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Frequently Asked Questions (FAQs) Do You Put Your Clickfunnel Thank You Page Url Into The Sign Up Form In AWeber
What exactly is Aweber?
An email-based marketing service is a must for companies or digital marketers. Whether you are a beginner or veteran, you can make your campaign more visible to all potential customers. The company was established in 1998, and it helped companies regardless of size.
Can Aweber be integrated into third-party apps?
Yes. Aweber is able to be integrated with various ECommerce sites like Shopify as well as CRM systems such as Salesforce, web builders like Wix and WordPress, etc. Some of them require a dedicated widget or additional code to ensure seamless integration.
Does Aweber provide customer service?
They do. Customer support on Aweber is available during working hours via phone, chat, or email. Aweber also provides the company’s own Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times of the platform. For those who are new to the platform, there’s a downloadable toolkit containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make up to 10 contacts with the form. If you can, you could also input the information manually.
Can you delete a list on Aweber?
Yes. You can remove the list using the “Manage Lists” section. When it is clicked “Deactivate,” it will be removed from Aweber in 30 days. You are able to reactivate the list at anytime.
How do campaigns function within Aweber?
Campaigns on Aweber can be executed by a combination of subscribe or tag applied. If you subscribe, your campaign will begin when a subscriber signs up to the list. If it’s through Tag Applied, the campaign will start by applying tags to identify the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
No. Aweber just recently introduced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.