Does AWeber Host Your Landing Page

aweber-review

ECommerce and Email Marketing go together. When you manage the online business, you’re given the power to market the store in the way you wish to.

It may appear easy, but it isn’t. Customers interact with you, go through social media, review blog posts, and so on. There’s also the possibility of making a sale following the advertisement. Another method of advertising is through email marketing.

These days, even the static newsletter isn’t enough to grab one’s attention. If you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber, how it works with email marketing, and what you can do.

aweber-logo

Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Does AWeber Host Your Landing Page

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates might appear outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing service for businesses and individuals. It permits users to design newsletters and campaigns for any item or service that are based upon HTML templates. As a platform uses automation to create a simple campaign. After the email is sent to the subscribers, you can view the information through their stats.

Does AWeber Host Your Landing Page

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated however, they are customizable to give a modern appearance. You can alter the colors as well as the font or style. If you are able to code your own template which also works as well.

RSS for Email Templates

For bloggers who have blogs, you can change the content from your RSS feed into newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used with any content with already an RSS feed. This provides immediate updates to subscribers via emails instead of the website.

There’s a caveat, however. There aren’t all templates for email that are compatible with RSS feed.

So when you choose a template, be certain to select one that is compatible with them. If you don’t, the template could still be used without them.

Landing Page Builder

Landing Pages are among the latest features introduced in Aweber. They are designed to collect information, and no distracting elements are hindering the registration form. It’s just a way to let users to provide their information.

The heading can be designed by you. You can choose the font and font, style and color. Photos can also be used here to make the page look professional to potential subscribers.

But, this feature can’t be evaluated using automatic A/B testing. If you’re hoping that it to work in conjunction with Google Analytics, it is not currently possible. This is a feature that they will need to work on in the future. Bonus points for having a landing page for the email marketing system at the very least.

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AMP for Email

Aweber offers the benefit of making use of new technology such as AMP for email. AMP lets users take decisions that are not possible in conventional newsletters, such as making an appointment.

It also combines using dynamic content in the email itself. Imagine live survey results, sports game scores or weather updates, and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific audience on your list. It determines which one performs best, and it is utilized as the basis for any future newsletters.

It is attainable to discover information like CTA when you change a particular part or design. It is possible to test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools adhere to 3 variants as it’s the standard for industry.

There’s no restriction in how the tests could be conducted, allowing for freedom to choose the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your intended audience. Aweber creates segments on any topic within your database. This includes emails opened by users, pages visited, clicks on links, clicks, and so on.

To divide the data, you need to visit the “Manage Subscribers” section. Although Aweber will not allow you to send emails to multiple segments at once. The issue is when users select the segments and then mix them.

The method they use at a minimum is to send emails to various lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. It provides vital information such as open rate bounces, click-throughs, as well as bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • History of an individual’s activity

The information you gather this way can be utilized for future campaigns. Based on the type of campaign they are it is possible to use Aweber for more effective outcomes.

Marketing Automation

You can automate the marketing via email process by designing your own sales flowcharts. They are sent out based on the actions of the user: emails opened or clicks on links, site visits, purchases made, and so on. Does AWeber Host Your Landing Page

When a subscriber clicks an email link, Aweber assigns an email address for the subscriber. The tags can decide which emails are sent to who and when they’re delivered. This specific feature is known as “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to create lists of up to 10 contacts with the form. While you can manually input the data, it is also easy to transfer them. This speeds the process and that you don’t experience the stress. They accept these file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of using a pre-generated subject line or making your own. Except when making one, you must wait for confirmation by your Aweber team. It can take a day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. If you’re calling or live chat or by email, you’ll have their help. All subscription plans can use them. Email and live chat are accessible 24/7. Phone support is open from 8am to 8pm ET from Monday to Friday. Does AWeber Host Your Landing Page

If you’re still a novice to the email marketing industry, Aweber has a Knowledge Base. Tutorials, videos, and webinars can be found here. This makes sure that users have an idea of what they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose between: Pro and Free. The distinction between this plan and existing email marketing services is the number of subscribers you’ll be catering to. All plans have access to 24/7 customer support by chat, phone, or via email.

Free Plan

If you’re on the Free Plan, you get access to Aweber at no cost. But, you’re limited up to 500 people on the list. The company’s logo will appear every time you’ll mail an email. Features like A/B testing may not be available, but you can begin your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • Contacts between 0 and 500: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 250,000 contacts: Contact Aweber for a price

In this plan, you’ll get access to A/B testing as well as other essential features such as marketing automation. You can also view the data of your own campaign as it is being implemented and also the source of these data. In some way or other these features can significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid platform for marketing via email. It’s especially useful if you run an online store and you have access to essential vital features.

The most important selling point is the numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well with the free plan when you don’t have enough funds to purchase. The best part, customer service is readily available. If you don’t have a marketing background Their Knowledge Base can give you enough information to cover this.

When subscribed to an paid plan it’s priced reasonably. It’s not too expensive and you will make the most of the campaign you create.

Aweber can be the go-to email marketing tool for all businessmen and marketers.

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Frequently asked questions (FAQs) Does AWeber Host Your Landing Page

What exactly is Aweber?

The Aweber platform for email marketing is designed for companies and digital marketers. No matter if you’re a beginner or experienced you can make your campaign more visible to any potential audience. The company was established in 1998 and helped companies regardless of size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into various ECommerce sites such as Shopify, CRM such as Salesforce, web builders such as Wix and WordPress and many more. Some of them will need an additional widget or code to ensure seamless integration.

Does Aweber provide customer service?

They can. The customer service of Aweber is available during working hours via chat, phone or email. It also offers the company’s own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times of the platform. For those who are new to the platform it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make at least 10 contacts through the form. If you are able, you could also input the information manually.

Can you delete a list on Aweber?

Yes. You have to disable the list by going to the “Manage Lists” section. After you click “Deactivate,” it will be removed from Aweber within 30 days. You are able to reactivate the list at anytime.

What are the campaigns that work within Aweber?

Campaigns in Aweber are able to be implemented in two ways: subscribe or tag applied. If you subscribe, your campaign will start when someone joins your list. If through Tag Applied, the campaign would begin by applying tags to identify the subscriber’s information.

Do Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has just announced Landing Pages on the platform. The company plans to have this to Google Analytics in due time. They also have plans to integrate with Facebook Analytics as well.

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