ECommerce and Email Marketing go together. In running the online business, you have the option of marketing the store in the way you wish to.
In writing, this might appear straightforward, but it’s actually not. It’s about engaging with customers and go through social media reviewing blog posts and much more. There’s also the possibility of making a sale following the advertisement. One way to advertise is via email marketing.
Today, even a static newsletters aren’t enough to draw interest. When you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber and how email marketing works, and what you should do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.
Pros and Cons of Aweber Does AWeber Strip Out Parameters On Thank You Page Url
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- User-interface may be challenging to navigate
- A newsletter’s creation can result in errors when published
- Some templates could be old-fashioned.
- It is not compatible with Google Analytics
Aweber provides an email-based marketing service for both individuals and businesses. It allows users to create newsletters and campaigns for any product or service built upon HTML templates. As a platform uses automation to create a more efficient campaign. Once the email has been delivered to subscribers, you are able to view the data through their statistics.
Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated however, they are customizable to create a fresh style. You can alter the colors and fonts, or even the style. When you can, coding your own template which also works as well.
RSS to Email Templates
For those running blogs, you can change the content from the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used with any other content that has already an RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the website.
There’s a catch, though. There aren’t all templates for email that can be used with an RSS feed.
So when you choose a template, be certain to select one that works with them. If you don’t, the template could be used without them.
Landing Page Builder
Landing Pages are among the latest features added in Aweber. They collect data and there are no distractions hindering the registration form. It’s all it takes is to allow subscribers to give their details.
The heading can be designed by you. You can choose the font the font, style, and the color. Images can be utilized in this section to make the site look professional for potential subscribers.
However, this feature cannot be tested through automatic A/B testing. If you’re hoping that it to be integrated by Google Analytics, it is not yet possible. It’s something they’ll must work on as time goes by. Also, points for incorporating the landing page of in an email-marketing platform, at a minimum.
AMP for Email
Aweber offers the benefit of using new technologies like AMP for email. AMP lets users take decisions that are not possible in conventional newsletters, such as making an appointment.
It also combines using dynamic content within emails themselves. Consider live results from surveys, sports game scores or weather updates, and much more. The news is basically delivered to you. Sounds familiar?
Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It will determine which of your emails performs best, and it can be used as the one for any future email campaigns.
There is a possibility of locating details like CTA when you change one particular aspect in the layout. It is possible to test this by experimenting with three emails , mixing and match. The majority of email marketing tools use three variants since it’s the industry standard.
There’s no restriction on how the tests would take place, which gives you the freedom to choose the best strategy. A huge thumbs up to Aweber!
Segmentation enables you to send a personal and customized email to your intended audience. Aweber creates segments on any topic in your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.
To separate the data, you have to go to the “Manage Subscribers” section. However, Aweber cannot allow sending emails to different segments simultaneously. One problem that can happen is when users choose and mix segments.
The workaround they have at a minimum is to send emails to various lists. Lists can be excluded from a mailing, but you cannot exclude individual segments.
Reporting and Analytics
Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics like open rates bounces, click-throughs, as well as bounces.
There’s even the option to look up useful information such as:
- Email list growth over time
- Methods to sign-up
- Geographical information
- History of an individual’s activity
The information you gather will be useful for future campaigns. Depending on what they do, you can make use of Aweber for more effective outcomes.
You can automatize the email marketing process by creating your own sales flowcharts. They are sent based on users’ actions like email openings and clicks on links, website visits, sales made, etc. Does AWeber Strip Out Parameters On Thank You Page Url
When a subscriber clicks a link, Aweber assigns a tag to the subscriber. The tags can decide which emails are sent to who and when they’re sent. This particular feature is referred to as “Aweber Campaigns.”
Making the Subscriber List
Aweber allows you to build an unlimited list of 10 contacts via the form. While you can manually input the information, it’s feasible to upload them instead. It will speed up the process , so you don’t have to tension. They accept these file types when they import:
You have the option of using an already-generated subject line or creating your own. Except when making one, you need to wait for verification from Aweber. Aweber team. It can take a day or two.
Customer Support & Knowledge Base
The customer service of Aweber is what stands out from the rest. Whether you’re on the phone or live chat, or by email, you’ll have their help. All subscription plans have the ability to use these services. Chat and emails are available 24/7, and phone support is available between 8am and 8pm ET from Monday to Friday. Does AWeber Strip Out Parameters On Thank You Page Url
If you’re still a novice to the email marketing world, Aweber has a Knowledge Base. Videos, information and webinars are all available here. This makes sure that users are aware of the things they can accomplish in their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans to select between: Pro and Free. The difference here compared to other email marketing services is the amount of subscribers you’ll cater to. All plans have access to 24/7 customer support by chat, phone or email.
If you’re on the Free Plan, you get to use Aweber for free. But, you’re limited up to 500 people on the list. The watermark of the company will be present every time you’ll make an electronic mail. Features such as A/B testing will not be available, but you can begin your marketing efforts here.
In the Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25000 contacts Contact Aweber for a price
In this plan, you’ll get access to A/B tests and more essential features like marketing automation. You can also view the results of your campaign and see where they came from. One way or another these features can greatly aid your marketing plan.
In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you own an online store and you get access to vital features.
The main selling points are its many templates and data segmentation, as well as the A/B testing, and a reporting system. It is still possible to use on the free version even in the absence of budget to spend on. The best part is that the customer support is available 24/7. For those who have no prior experience in marketing, their Knowledge Base can give you enough details to help you understand that.
If you’re enrolled in a paid plan it’s priced reasonably. Not too much, and you can benefit from the campaign you make.
Aweber can be the go-to email marketing for any beginning marketer or businessperson.
Commonly asked questions (FAQs) Does AWeber Strip Out Parameters On Thank You Page Url
What is Aweber?
Aweber is an email marketing platform for entrepreneurs or digital marketers. No matter if you’re a beginner or veteran it is possible to make your campaign more visible to any potential audience. The company was founded in 1998 and helped businesses regardless of size.
Can Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with many ECommerce websites like Shopify, CRM like Salesforce and web builders like Wix and WordPress and many more. Certain of them may require a dedicated widget or additional coding to make the integration smooth.
Does Aweber have customer support?
They do. Customer support on Aweber is accessible during business hours via phone, chat or email. Aweber also provides its own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For new users it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create at least 10 contacts using the form. If you’re able to, you could also input the information manually.
Can you delete a list on Aweber?
Yes. You have to deactivate the list by going to the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted from Aweber within 30 days. You are able to reactivate the list at anytime.
How do campaigns function within Aweber?
Campaigns on Aweber can work by a combination of subscribe or tag that is applied. If you subscribe, your campaign begins when someone signs up to the list. If through Tag Applied, the campaign would begin with the application of an application tag on the subscriber’s details.
Is Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has just announced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They are also planning to work with Facebook Analytics as well.