ECommerce and Email Marketing go together. When you manage your own online shop, you’ll have the power to market the store the way you want to.
In writing, this might sound easy, but it isn’t. You engage with customers, go through social media reviewing blog posts and more. There’s also the possibility of generating a sale in the wake of the advertisement. One way to advertise is through email marketing.
These days, even the static newsletter is not enough to draw attention. If you have a plan in your mind, send a message to Aweber.
This review will cover Aweber the way email marketing works, and what you should do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
Pros and Cons of Aweber Does Elementor Work With AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- The creation of a newsletter could result in mistakes after publication
- Some templates might appear out of date
- It cannot be integrated with Google Analytics
Aweber is an email marketing solution for businesses and individuals. It allows users to create campaigns and newsletters for any item or service built on HTML templates. Since it is an online platform that makes use of automation to make a streamlined campaign. After the email is delivered to subscribers, you can view the data through their statistics.
Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old however, they are customizable to create a fresh look. You can change the color, font, or style. If you are able to code your own template also works.
RSS feed to Email Templates
For those running blogs, you can convert the content of your RSS feed into emails that you can send out. Aweber calls it “Blog Broadcasts.” This can also work with any other content that has already an RSS feed. This provides immediate updates to subscribers through email instead of going to the site.
There’s a caveat, however. Some email template templates can be used with RSS feeds.
So when you choose a template, be sure to find one that works with them. If you don’t, the template could still work without them.
Builder of the Landing Page
Landing Pages are the newer features added in Aweber. They collect data and do not have distracting elements blocking the sign-up form. All it does is allow subscribers to give their details.
You can create the heading the font, style, and color. Photos can also be used in this section to make the site appear professional to prospective subscribers.
But, this feature can’t be tested through automatic A/B testing. If you’re also anticipating it to be integrated by Google Analytics, it is not yet possible. It’s something they’ll need to work on as time goes by. Also, points for incorporating a landing page for in an email-marketing platform, at a minimum.
AMP for Email
Aweber offers the benefit of using new technologies like AMP for email. AMP lets users take decisions that are not possible in traditional newsletters like making an appointment.
This incorporates the use of dynamic content in an email. Think live survey results, sports game scores or weather updates, and much more. The news is basically delivered to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes newsletters to a specific audience on your list. It will determine which of your emails does the best job, and can be used to determine the best option to send out future newsletters.
It’s possible to find information like CTA when you change an element of the design. It is possible to test this by trying out three emails as you mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.
There is no limit in how the tests could take place, which gives you the freedom to choose the most effective strategy. A big thumbs up for Aweber!
Segmentation allows you to send a personalized and personal email to your intended audience. Aweber creates segments on any topic in your database. This includes emails opened or viewed, pages visited, link clicks, etc.
To divide the data, you have to go to your “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users choose and mix segments.
The method they use at a minimum is to send emails to several lists. You can exclude lists from a mailing, but it is impossible to exclude segments of a list.
Analytics and Reporting
Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics like open rate, click-throughs, and bounces.
You can also look up useful information such as:
- Email list growth over time
- Methods to sign-up
- Geographical information
- History of an individual’s activity
The information you get will be useful for future campaigns. Based on what they accomplish, you can make use of Aweber to get better results.
You can automate the email marketing process by designing your own sales flowcharts. They are sent out based on users’ actions like email openings and clicks on links, website visits, purchase made, and so on. Does Elementor Work With AWeber
If a subscriber clicks on a link, Aweber will set tags for the subscriber. The tags can determine the emails that are sent to who and when they’re delivered. This specific feature is known as “Aweber Campaigns.”
Creating an Subscriber List
Aweber lets you create a list of up to 10 contacts with a form. While you can manually input the data, it is also possible to import them. This speeds up the process , so you don’t have to anxiety. It will accept these types of files for import:
You have the decision of making use of a pre-generated subject line or making your own. If you create one, you have to wait for confirmation from the Aweber team. It can take a full day or two days.
Customer Support & Knowledge Base
Aweber’s customer service is different from other companies. Whether you’re on the phone, live chat, or by email, you’ll receive their advice. Every subscription plan can benefit from these services. Email and live chat support is available 24/7, and phone support is available between 8am and 8pm ET, Monday through Friday. Does Elementor Work With AWeber
If you’re new to the whole marketing via email, Aweber has a Knowledge Base. Tutorials, videos, and webinars are all available here. This ensures that the users have an idea of what they can incorporate into their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to choose from: Free and Pro. The difference here compared to the existing email marketing options is the amount of subscribers that you can cater to. Each plan comes with 24/7 customer support via chat, phone or via email.
With the Free Plan, you get to use Aweber at no cost. But, you’re limited to 500 subscribers on your list. The company’s watermark will be present every time you’ll mail an email. Features like A/B testing may not be available, but you can start your marketing from here.
To purchase those who subscribe to the Pro Plan, there’s a pricing structure based on the amount of subscribers. Here they are as follows:
- Contacts between 0 and 500: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25,000 contacts Contact Aweber for a price
With this plan, you’ll get access to A/B tests and more essential features like marketing automation. You can also see the data of your own campaign and see where they come from. One way or another the additional features will assist you in your marketing strategy.
In short, Aweber is a solid platform for marketing via email. This is most helpful when you manage an online shop and have access to essential vital features.
The main selling points are its many templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well with the free plan when you don’t have enough budget to invest in. The best part, the customer support is available 24/7. If you don’t have a marketing background, their Knowledge Base can give you sufficient information to answer that.
If you are enrolled in a paid plan it’s priced reasonably. It’s not too expensive but you’ll make the most of the campaign you’ll develop.
Aweber can be the go-to email marketing for any beginning marketer or businessperson.
Frequently Asked Questions (FAQs) Does Elementor Work With AWeber
What is Aweber?
An email-based marketing service is a must designed for businesses or digital marketers. No matter if you’re a beginner or experienced it is possible to help your campaign be more visible to any potential audience. The company was founded in 1998 and helped businesses of all sizes.
Does Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with various ECommerce websites like Shopify, CRM like Salesforce as well as web builders such as Wix and WordPress, etc. Some of them will need a dedicated widget or additional coding to make the integration smooth.
Does Aweber provide customer service?
They offer it. Customer support on Aweber is available during business hours via phone, chat or via email. Aweber also provides an in-house Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times of the platform. For those who are new to the platform you can download a toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create as many as 10 contacts with a form. If you can manually input the information manually.
Can you delete a list on Aweber?
Yes. You must deactivate the list using the “Manage Lists” section. Once it is clicked “Deactivate,” it will be removed from Aweber after 30 days. You can reactivate the list at any time.
How do campaigns work in Aweber?
Campaigns on Aweber can work in two ways: on subscribe or tag that is applied. On Subscribe, the campaign begins when someone signs up to the list. If through Tag Applied, the campaign would begin when the system uses a tag to the subscriber’s details.
Do Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has just announced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.