ECommerce and Email Marketing go hand-in-hand. If you own your own online shop, you’re given the option of marketing the store however you would like to.
On paper, it may appear easy, but it isn’t. Customers interact with you by using social media, interact with them reviewing blog posts and so on. You also have the chance of generating a sale in the wake of the advertisement. One method to promote is via email marketing.
Nowadays, even a static newsletter is not enough to grab one’s interest. If you have a plan to implement, you can say hi to Aweber.
This review will discuss Aweber the way the email marketing process works, as well as what you need to do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Cons of Aweber Duplicate List In AWeber?
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- The creation of a newsletter could result in mistakes after publication
- Some templates could be outdated
- It cannot be integrated with Google Analytics
Aweber is an email marketing service that is available to both businesses and individuals. It allows users to create newsletters and campaigns for any item or service based upon HTML templates. Being an online platform that makes use of automation to create a more efficient campaign. After the email is delivered to subscribers, you can view the information through their stats.
Responsive Email Templates
Compared to its competitors, Aweber has over 700 HTML email templates that you can choose from. While some of the templates are outdated, they can be customized to create a fresh style. You can alter the colors and fonts, or even the style. When you can, coding your own template also works.
RSS feed to Email Templates
For those running a blog, you are able to convert the content of an RSS feed in emails that you can send out. Aweber calls it the “Blog Broadcasts.” This can also work with any other content that has an existing RSS feed. It provides instant updates to subscribers via email instead of going to the site.
There’s a caveat, however. There aren’t all templates for email that are compatible with RSS feed.
When you select the template, make sure you choose one that works with them. If it is not, the template will still work without them.
Landing Page Builder
Landing Pages are the latest feature that were added to Aweber. They collect data and there are no distractions blocking the registration form. It’s all it takes is to allow subscribers to fill in their information.
You can design the heading, font, style, and color. Photos can also be used here to make the page look professional to potential subscribers.
But, this feature can’t be evaluated using automatic A/B testing. If you’re also anticipating it to be integrated by Google Analytics, it is not yet possible. It’s a feature they must work on as time goes by. Also, points for incorporating a landing page for the email marketing system, at a minimum.
AMP for Email
Aweber has the advantage of using new technologies like AMP for email. AMP allows users to take decisions that are not possible in conventional newsletters, such as making an appointment.
It includes the use of dynamic content in emails themselves. Consider live results from surveys as well as sports game scores as well as weather updates and many more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It will determine which of your emails is most effective, and can be used to determine the best option for future emails.
It is attainable to discover data such as CTA in the event that you change a particular part in the layout. It is possible to test this by experimenting with three emails as you mix and mix and match. Most email marketing tools adhere to three variations as the standard for industry.
There’s no limitation in how the tests could be conducted, allowing for freedom to choose the best strategy. A big thumbs up for Aweber!
Segmentation allows you to send a personal and customized email to your intended audience. Aweber creates segments for any subject that is in your database. This includes emails opened by users, pages visited, clicks on links, clicks, etc.
To separate the data, you’ll need go to the “Manage Subscribers” section. However, Aweber won’t let you send emails to different segments simultaneously. One issue that could arise is when users choose to mix and match segments.
The solution they can use at least is sending emails to several lists. It is possible to exclude lists from a mailing, but it is impossible to exclude segments of a list.
Reporting and Analytics
Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics like open rate and bounces. Click-throughs are also tracked.
There’s also the option to see useful information, such as:
- Email list growth over time
- Methods to sign-up
- Information about geography
- The history of an individual’s activities
The data you collect this way can be utilized in future campaigns. Based on what they accomplish you could use Aweber to get better outcomes.
You can automate the marketing via email process by creating the sales funnels of your choice. They are sent based on users’ actions like email openings, link clicks, site visits, sales made, and so on. Duplicate List In AWeber?
If a subscriber clicks on an email link, Aweber will set an email address for the subscriber. Tags can be used to decide the emails that are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”
The process of creating an Subscriber List
Aweber allows you to build a list of up to 10 contacts via a form. Although you can manually enter the details, it’s also feasible to upload them instead. It speeds the process and that you don’t experience the anxiety. It will accept these types of files for import:
You have the option of using an already-generated subject line or creating your own. If you create one, you need to wait for verification from your Aweber team. It could take a day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what sets it apart from the other. When you’re on the phone or live chat or by email, you’ll have their help. All subscription plans have the ability to use these services. Chat and emails are available 24/7, and phone support is available between 8am and 8pm ET from Monday to Friday. Duplicate List In AWeber?
If you’re still a novice to the entire email marketing industry, Aweber has a Knowledge Base. Information, video tutorials as well as webinars can be found on this page. This ensures that the users are aware of the things they can accomplish in their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans you can select between: Pro and Free. The distinction between this plan and existing email marketing services is the number of subscribers you’ll cater to. Each plan comes with 24/7 customer service via phone, chat or email.
In the Free Plan, you get to use Aweber at no cost. However, you’re only limited to 500 subscribers on your list. The watermark of the company will appear each time you make an electronic mail. Features like A/B testing may not be usable, but you can begin your marketing here.
For Pro Plan subscribers Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25000 contacts Contact Aweber for a quote
In this plan, you will have access to A/B testing as well as additional essential features, such as marketing automation. You will also be able to see the data from your campaign in action and where they come from. In some way or other these features can significantly help in your marketing plan.
In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you manage an online shop and have access to vital features.
The most important selling point is the numerous templates including data segmentation, A/B testing, and reporting system. It’s still possible to work with the free plan in the absence of budget to invest in. The best part, the customer support is available 24/7. For those with no prior experience in marketing Their Knowledge Base can give you sufficient information to answer that.
When subscribed to a paid plan, it’s reasonably priced too. The cost is not excessive and you will make the most of the campaign you develop.
Aweber is a great choice for email marketing tool for all marketer or businessperson.
Commonly Asked Questions (FAQs) Duplicate List In AWeber?
What exactly is Aweber?
Aweber is an email marketing platform that is suitable for entrepreneurs as well as digital marketing. If you’re a novice or experienced, you can make your campaign more visible to anyone who is interested. The company was established in 1998 and has helped companies that were of any size.
Does Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with many ECommerce sites like Shopify, CRM such as Salesforce as well as web builders such as Wix and WordPress and many more. Certain of them may require the use of a specific widget or programming to make the integration smooth.
Does Aweber offer customer service?
They do. Customer support on Aweber is accessible during business hours via chat, phone or email. Aweber also has the company’s own Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times of the platform. For users who are brand new it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create at least 10 contacts through an online form. If you are able, you could also input the information manually.
Can you delete a list on Aweber?
Yes. You can deactivate the list by visiting the “Manage Lists” section. Once you click “Deactivate,” it will be removed from Aweber after 30 days. You are able to reactivate the list at anytime.
What are the campaigns that work in Aweber?
Campaigns within Aweber can work by a combination of subscribe or tag that is applied. If you subscribe, your campaign will begin when a subscriber is added to your mailing list. If the subscriber is Tag Applied, the campaign will begin with the application of a tag to the subscriber’s data.
Do Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has just announced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also plan to integrate in conjunction with Facebook Analytics as well.