Email Privacy Policy From AWeber

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ECommerce and Email Marketing go hand-in-hand. In running your own online shop, you have the power to market the store in the way you wish to.

It may appear straightforward, but it’s actually not. It’s about engaging with customers by using social media, interact with them reviewing blog posts and so on. You also have the chance of making a sale following the advertisement. One way to advertise is to use email marketing.

Today, even a static newsletter is not enough to attract interest. If you have a strategy to implement, you can say hi to Aweber.

This review will cover Aweber the way email marketing works, and what you can do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber Email Privacy Policy From AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates may look outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing service for businesses and individuals. It permits users to design newsletters and campaigns for any service or product built on HTML templates. Since it is an online platform that makes use of automation to make a streamlined campaign. When the email is sent to subscribers, you are able to view the information through their stats.

Email Privacy Policy From AWeber

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some designs are outdated, they can be customized to create a fresh style. You can alter the colors, font, or style. If you’re able, you can code your own template this is also possible.

RSS to Email Templates

If you run blogs, you can convert the content of your RSS feed into email newsletters. Aweber calls it the “Blog Broadcasts.” This can also work with any other content that has already an RSS feed. This gives instant updates to subscribers via email instead of going to the website.

There’s a caveat, however. There aren’t all templates for email that work with RSS feeds.

So when you choose a template, be certain to select one that can also work with them. If it is not, the template will still be used without them.

Builder of the Landing Page

Landing Pages are the latest feature that were added to Aweber. They collect data and do not have distracting elements taking away from the registration form. It’s all it takes is to allow subscribers to give their details.

You can design the heading the font, style, and color. Photos can also be used to create a page that will look professional for potential subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you also expect it could be used in conjunction with Google Analytics, it is not yet possible. It’s a feature they need to work on as time goes by. Also, points for incorporating on a landing page an email marketing platform at the very least.

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AMP for Email

Aweber has the advantage of using new technologies like AMP for email. AMP lets users make decisions that are not possible in traditional newsletters such as setting an appointment.

It includes the use of dynamic content in an email. Think live survey results as well as sports game scores or weather updates, and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It checks which part is most effective, and is utilized as the basis for future emails.

There is a possibility of locating data such as CTA when you change one particular aspect of the design. You can test this by experimenting with three emails as you mix and match. The majority of email marketing tools use three variants since it’s the standard for industry.

There’s no restriction in how the tests could take place, which gives you the freedom to choose the best approach. A large thumbs-up to Aweber!

Data Segmentation

Segmentation allows you to create a unique and personalized email to your targeted audience. Aweber creates segments on any topic within your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To segment the data, you need to visit your “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments at the same time. One problem that can happen is when users select the segments and then mix them.

The solution they can use at the very least is to send emails to various lists. Lists can be excluded from a mailing, but you cannot exclude individual segments.

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Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. It provides vital information like open rates bounces, click-throughs, as well as bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • History of an individual’s activity

The information you get will be useful in future campaigns. Based on the type of campaign they are it is possible to make use of Aweber to get better outcomes.

Marketing Automation

You can automatize the email marketing process by creating the sales funnels of your choice. They are sent based on users’ actions like email openings and clicks on links, website visits, purchase made, etc. Email Privacy Policy From AWeber

If a subscriber clicks on a link, Aweber assigns tags for the subscriber. Tags can be used to determine the emails that are sent to whom and when they are delivered. This particular feature is referred to as “Aweber Campaigns.”

The process of creating the Subscriber List

Aweber allows you to build an unlimited list of 10 contacts with a form. Although you can manually enter the data, it is also possible to import them. This speeds up the process so you don’t have to anxiety. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of an already-generated subject line or creating your own. In the event of creating one, you need to wait for confirmation by your Aweber team. It can take a day or two.

Customer Support and Knowledge Base

The customer service of Aweber is what sets it apart from the other. Whether you’re on the phone, live chat, or via email, you’ll be able to receive their advice. Every subscription plan can benefit from them. Live chat and email support is accessible 24/7. Phone support is available from 8am-8pm ET from Monday to Friday. Email Privacy Policy From AWeber

If you’re still new to the email marketing world, Aweber has a Knowledge Base. Videos, information and webinars are all available on this page. This ensures that the users have an idea of what they can do in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to choose from: Free and Pro. The main difference between these plans and the existing email marketing options is the number of subscribers you’ll cater to. All plans offer 24/7 customer support via chat, phone, or via email.

Free Plan

In the Free Plan, you get to use Aweber without cost. However, you’re restricted up to 500 people on the list. The company’s logo will be present every time you’ll mail an email. Features such as A/B testing will not be available, however, you can begin your marketing efforts here.

Pro Plan

For the Pro Plan, there’s a pricing structure based on the number of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber for a quote

In this plan, you will have access to A/B testing as well as more essential features like marketing automation. You can also see the results of your campaign as it is being implemented and also where they came from. In one way or another, these additional features will significantly help in your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you run an online store and you get access to essential vital features.

The main selling points are the numerous templates, data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free plan even when you don’t have the funds to purchase. The best part is that service for customers is always available. If you don’t have a prior experience in marketing Their Knowledge Base can give you sufficient information to answer that.

If you are enrolled in a paid subscription It’s affordable too. The cost is not excessive, and you can benefit from the campaign you develop.

Aweber could be the best choice for email marketing platform for beginning marketer or businessperson.

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Frequently Asked Questions (FAQs) Email Privacy Policy From AWeber

What is Aweber?

Aweber is an email marketing platform designed for companies or digital marketers. Whether you are a beginner or seasoned professional it is possible to help your campaign be more visible to any potential audience. The company was founded in 1998 and helped companies of all sizes.

Can Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with various ECommerce sites such as Shopify as well as CRM systems such as Salesforce, web builders such as Wix and WordPress and many more. Certain of them may require an additional widget or code to ensure seamless integration.

Does Aweber offer customer service?

They can. Customer service on Aweber is available during business hours by phone, chat or via email. Aweber also has an in-house Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance times of the platform. For those who are new to the platform, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make up to 10 contacts using a form. If you’re able to enter the information manually.

Can you delete a list on Aweber?

Yes. You must deactivate the list by visiting the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be removed from Aweber in 30 days. You are able to reactivate the list at any time.

How do campaigns work within Aweber?

Campaigns in Aweber can work in two ways: on subscribe or tag that is applied. On Subscribe, the campaign will begin when a subscriber is added to your mailing list. If through Tag Applied, the campaign will begin by applying an application tag on the subscriber’s information.

Do Landing Pages in Aweber integrated with Google Analytics?

No. Aweber just recently introduced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.

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