ECommerce and Email Marketing go in tandem. If you own your own online shop, you’ll have the option of marketing the store the way you want to.
On paper, it may appear simple, but it’s not. You engage with customers, go through social media reviewing blog posts and so on. You also have the chance of making a sale following the advertisement. One method to promote is via email marketing.
Today, even a static newsletters aren’t enough to grab one’s interest. If you have a plan in mind, say hello to Aweber.
This review will cover Aweber and how it works with email marketing, and what you should do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.
Pros and Cons of Aweber Free Automatically Emailed Birthday Cards AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- Creating a newsletter may form errors when published
- Some templates may look outdated
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing solution for both individuals and businesses. It allows users to create campaigns and newsletters for any service or product that are based on HTML templates. As a platform that makes use of automation to create a simple campaign. After the email is delivered to subscribers, you are able to view the data through their statistics.
Templates for responsive email
Comparatively to other providers, Aweber has over 700 HTML email templates that you can choose from. While some of the templates are outdated but they can be modified to create a fresh appearance. You can change the color and fonts, or even the style. If you are able to code your own template this is also possible.
RSS to Email Templates
If you run a blog, you are able to change the content from your RSS feed into newsletters via email. Aweber calls it the “Blog Broadcasts.” This can also work on any type of content that has the existing RSS feed. This gives instant updates to subscribers via email, instead of visiting the site.
There’s a catch, though. Not all email templates are compatible with an RSS feeds.
When you select the template, make certain to select one that works with them. If it is not, the template will be used without them.
Builder of the Landing Page
Landing Pages are among the latest features introduced in Aweber. They are designed to collect information, and no distracting elements are taking away from the registration form. It’s all it takes is to allow subscribers to give their details.
You can create the heading and font, style and color. Photos can also be used to create a page that will appear professional to prospective subscribers.
However, this feature cannot be tested through automatic A/B testing. If you’re also anticipating it could be used in conjunction with Google Analytics, it is not possible at the moment. It’s something they’ll have to develop as time goes by. Bonus points for having a landing page for an email marketing platform at the very least.
AMP for Email
Aweber offers the benefit of making use of new technology such as AMP for email. AMP allows users to take actions not done before in conventional newsletters, such as making an appointment.
It includes the use of dynamic content in emails themselves. Imagine live survey results as well as sports game scores, weather updates, and many more. In essence, the news comes to you. Sounds familiar?
Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It determines which one performs best, and it can be used to determine the best option for any future email campaigns.
It is attainable to discover data such as CTA in the event that you change an element of the design. It is possible to test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools adhere to three variants since it’s the standard for industry.
There’s no limitation on how the tests would be conducted, allowing for freedom to choose the best approach. A big thumbs up for Aweber!
Segmentation lets you send a personalized and personal email to your target audience. Aweber creates segments for any topic in your database. This includes emails opened or viewed, pages visited, link clicks, etc.
To segment the data, you need to visit”Manage Subscribers” or the “Manage Subscribers” section. While Aweber won’t let you send emails to multiple segments at once. One issue that could arise is when users select and mix segments.
The solution they can use at the very least is to send emails to several lists. You can exclude lists from your mailing list, however, you cannot exclude individual segments.
Reporting and Analytics
The reporting system of Aweber is an excellent feature that deserves praise. It provides vital information like open rates bounces, click-throughs, as well as bounces.
There’s even the option to view helpful information like:
- Email list growth over time
- Methods to sign-up
- Geographical information
- History of an individual’s activity
The data you collect this way can be utilized for future campaigns. Based on the type of campaign they are it is possible to make use of Aweber to get better results.
You can automate the email marketing process by creating the sales funnels of your choice. They are sent based on user actions: email opens, link clicks, site visits, sales made, etc. Free Automatically Emailed Birthday Cards AWeber
If a subscriber clicks on an email link, Aweber assigns tags for the subscriber. The tags can determine the emails that are sent to whom and when they are delivered. This feature is also known as “Aweber Campaigns.”
Making the Subscriber List
Aweber allows you to create an unlimited list of 10 contacts with the form. While you can manually input the information, it’s feasible to upload them instead. It speeds the process and you won’t feel the anxiety. They accept these file types when importing:
You have the option of making use of a pre-generated subject line , or creating your own. In the event of creating one, you have to wait for verification by Aweber. Aweber team. It can take a full day or two days.
Customer Support and Knowledge Base
Aweber’s customer support is what is different from other companies. When you’re on the phone, live chat, or via email, you’ll be able to get their input. Every subscription plan can benefit from these services. Live chat and email support is accessible 24/7. Phone support is open from 8am to 8pm ET from Monday to Friday. Free Automatically Emailed Birthday Cards AWeber
If you’re still a novice to the whole email marketing world, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found on this page. This makes sure that users have an idea of what they can accomplish in their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans you can select from: Pro and Free. The main difference between these plans and existing email marketing services is the amount of subscribers you’ll cater to. Each plan comes with 24/7 customer service via phone, chat, or via email.
With the Free Plan, you get access to Aweber for free. But, you’re limited up to 500 people on the list. The company’s logo will be present every time you’ll mail an email. Features such as A/B testing will not be available, but you can start your marketing from here.
To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:
- 1 – 500 contacts: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts: Contact Aweber for a price
With this plan, you get access to A/B testing as well as more essential features like marketing automation. You will also be able to see the results of your campaign and see where they come from. In some way or other the additional features will significantly help in your marketing strategy.
In the simplest terms, Aweber is a solid platform for email marketing. This is most helpful when you own an online store and you get access to vital features.
The main selling points are the numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It is still possible to use on the free version even in the absence of funds to purchase. The best part, customer service is readily available. If you don’t have a experience in marketing, their Knowledge Base can give you enough information to cover the basics.
When subscribed to a paid plan It’s affordable too. Not too much, and you can make the most of the campaign you’ll make.
Aweber can be the go-to email marketing platform for beginning businessmen and marketers.
Most Frequently asked questions (FAQs) Free Automatically Emailed Birthday Cards AWeber
What exactly is Aweber?
The Aweber platform for email marketing is designed that is suitable for entrepreneurs or digital marketers. No matter if you’re a beginner or seasoned professional you can help your campaign be more visible to any potential audience. The company was founded in 1998 and helped companies regardless of size.
Can Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with many ECommerce websites like Shopify and CRMs like Salesforce as well as web builders such as Wix and WordPress and many more. Certain of them may require the use of a specific widget or coding to facilitate the integration.
Does Aweber offer support for customers?
They can. The customer service of Aweber is available during working hours via phone, chat or email. Aweber also provides an in-house Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times of the platform. For new users you can download a toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create up to 10 contacts using a form. If you are able manually input the data manually.
Can you delete a list on Aweber?
Yes. You must remove the list using the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be removed from Aweber in 30 days. You can reactivate the list at any time.
How do campaigns work in Aweber?
Campaigns on Aweber are able to be implemented in two ways: on subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber joins your list. If the subscriber is Tag Applied, the campaign will begin when the system uses tags to identify the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber just recently introduced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.