Getresponse Vs AWeber Deliverability

aweber-review

ECommerce and Email Marketing go in tandem. When you manage an online store, you’re given the option of marketing the store the way you want to.

It could sound straightforward, but it’s actually not. It’s about engaging with customers, go through social media, review blog posts, and more. There’s also the possibility of making a sale following the advertisement. One method to promote is to use email marketing.

Nowadays, even a static newsletter is not enough to attract interest. If you have a plan in mind, say hello to Aweber.

This review will discuss Aweber the way the email marketing process works, as well as what you can do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber Getresponse Vs AWeber Deliverability

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • Creating a newsletter may form errors when published
  • Some templates might appear old-fashioned.
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing service that is available to both businesses and individuals. It permits users to design newsletters and campaigns for any service or product built in HTML templates. Being an online platform, it makes use of automation to create a more efficient campaign. When the email is delivered to subscribers, you are able to view the data through their statistics.

Getresponse Vs AWeber Deliverability

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some designs are outdated but they can be modified for an updated look. You can alter the colors, font, or style. If you’re able, you can code your own template which also works as well.

RSS feed to Email Templates

For those running a blog, you can convert the content of the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It also works on any type of content that has an existing RSS feed. This gives instant updates to subscribers through email, instead of visiting the website.

There’s a catch, though. Some email template templates can be used with RSS feeds.

So when you choose a template, be certain to select one that works with them. If not, the template can be used without them.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They collect data and there are no distractions taking away from the sign-up form. It’s all it takes is to allow subscribers to give their details.

You can create the heading and font, style and color. Photos can also be used in this section to make the site look professional for potential subscribers.

However, this feature cannot be tested through automatic A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not currently possible. It’s something they’ll must work on as time passes. Also, points for incorporating a landing page for an email marketing platform at least.

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AMP for Email

Aweber has the advantage of using new technologies like AMP for email. AMP lets users make things that were not previously done in traditional newsletters such as setting an appointment.

It also combines using dynamic content within the email itself. Imagine live survey results, sports game scores as well as weather updates and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It will determine which of your emails performs best, and it can be utilized as the basis for any future newsletters.

It’s possible to find details like CTA in the event that you change one particular aspect in the layout. You can try this by testing three different emails while mixing and match. The majority of email marketing tools use three variants since it’s the industry standard.

There’s no limitation in how the tests could be conducted, allowing for freedom to choose the most effective strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation allows you to send a personal and customized email to your intended audience. Aweber creates segments on any topic in your database. This can include emails opened or viewed, pages visited, link clicks, etc.

To segment the data, you need to visit your “Manage Subscribers” section. Although Aweber won’t let you send emails to multiple segments at once. One problem that can happen is when users select the segments and then mix them.

The solution they can use at a minimum is to send emails to various lists. Lists can be excluded from your mailing list, however, it is impossible to exclude segments of a list.

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Reporting and Analytics

The reporting system of Aweber is a feature worthy of praise. You monitor vital statistics like open rates and bounces. Click-throughs are also tracked.

You can also see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • An individual’s history of activities

The information you get will be useful for future campaigns. Depending on what they do it is possible to utilize Aweber for better outcomes.

Marketing Automation

You can automate the email marketing process by creating your own sales flowcharts. They are sent out based on the actions of the user: emails opened, link clicks, site visits, purchases made, etc. Getresponse Vs AWeber Deliverability

If a subscriber clicks on a link, Aweber assigns an email address for the subscriber. Tags can be used to decide which emails are sent to who and when they’re delivered. This feature is also known as “Aweber Campaigns.”

Creating a Subscriber List

Aweber allows you to build an unlimited list of 10 contacts using the form. Although you can manually enter the data, it is also easy to transfer them. It will speed the process and you won’t feel the anxiety. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of using a pre-generated subject line , or making your own. Except when making one, you have to wait for verification from the Aweber team. It can take a day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. If you’re calling or live chat, or email, you can have their help. All subscription plans have the ability to use them. Email and live chat are available 24/7, and phone support is available between 8am and 8pm ET, Monday through Friday. Getresponse Vs AWeber Deliverability

If you’re still a novice to the email marketing industry, Aweber has a Knowledge Base. Videos, information, and webinars are available on this page. This ensures that the users know what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to select from: Free and Pro. The main difference between these plans and the existing email marketing options is the number of subscribers that you can cater to. Each plan comes with 24/7 customer service via phone, chat, or email.

Free Plan

With the Free Plan, you get to use Aweber for free. However, you’re only limited by 500 users on your account. The company’s logo will be present every time you send an email. Features like A/B testing won’t be available, but you can start your marketing here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the number of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 250,000 contacts Contact Aweber to request a quote

With this plan, you’ll get access to A/B testing and other essential features such as marketing automation. You will also be able to see the data from your campaign as it is being implemented and also the source of these data. In one way or another, these additional features will significantly help in your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. It’s especially useful if you run an online store and you get access to essential vital features.

The main selling points are the numerous templates, data segmentation, A/B testing, and reporting system. It’s still possible to work on the free version even in the absence of budget to invest in. The greatest part is that customer service is readily available. If you don’t have a experience in marketing the Knowledge Base can give you enough details to help you understand that.

If you are enrolled in a paid plan It’s affordable too. The cost is not excessive but you’ll make the most of the campaign you will make.

Aweber could be the best choice for email marketing tool for all marketer or businessperson.

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Commonly Asked Questions (FAQs) Getresponse Vs AWeber Deliverability

What exactly is Aweber?

The Aweber platform for email marketing is designed for entrepreneurs as well as digital marketing. If you’re a novice or seasoned professional, you can make your campaign more visible to all potential customers. The company was founded in 1998 and has helped companies of all sizes.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with different ECommerce websites like Shopify and CRMs like Salesforce, web builders like Wix and WordPress and many more. Some of them will need an additional widget or coding to make the integration smooth.

Does Aweber have customer service?

They do. The customer service of Aweber is accessible during business hours by phone, chat or email. Aweber also provides the company’s own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance schedules for the platform. For those who are new to the platform it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. You can make up to 10 contacts through the form. If you can enter the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list by going to the “Manage Lists” section. Once you click “Deactivate,” it will be deleted from Aweber within 30 days. You are able to reactivate the list at anytime.

How do campaigns function in Aweber?

Campaigns within Aweber can be executed in two ways: subscribe or tag that is applied. When you subscribe, the campaign will start when someone joins your list. If through Tag Applied, the campaign will start with the application of tags to identify the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber just recently introduced Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They are also planning to collaborate together with Facebook Analytics as well.

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