How Do You Test Links In AWeber Emails

aweber-review

ECommerce and Email Marketing go in tandem. When you manage your own online shop, you have the ability to promote your store the way you want to.

It may sound easy, but it isn’t. You engage with customers, go through social media, review blog posts, and much more. There’s also the possibility of generating a sale in the wake of the advertisement. Another method of advertising is through email marketing.

These days, even the static newsletter isn’t enough to draw attention. When you have a strategy in your mind, send a message to Aweber.

This review will discuss Aweber, how email marketing works, and what you can do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Pros and Aweber How Do You Test Links In AWeber Emails

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates could be out of date
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing service that is available to both businesses and individuals. It lets users create newsletters and campaigns for any item or service based in HTML templates. Being a platform that makes use of automation to make a streamlined campaign. When the email is sent to recipients, you can look at the details through their statistics.

How Do You Test Links In AWeber Emails

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable to give a modern style. You can tweak the colors as well as the font or style. If you’re able, you can code your own template also works.

RSS feed to Email Templates

For those running a blog, you are able to transform the contents of an RSS feed in email newsletters. Aweber calls it the “Blog Broadcasts.” This can also work on any type of content that has the existing RSS feed. This provides immediate updates to subscribers via emails instead of the website.

There’s a caveat, however. There aren’t all templates for email that are compatible with an RSS feed.

So when you choose a template, be sure you choose one that is compatible with them. If you don’t, the template could still work without the templates.

Builder of the Landing Page

Landing Pages are the newer features that were added to Aweber. They collect data and do not have distracting elements hindering the sign-up form. It’s all it takes is to allow users to provide their information.

You can design the heading, font, style, and color. Photos can also be used in this section to make the site look professional for potential subscribers.

This feature, however, cannot be evaluated using automatic A/B testing. If you’re also anticipating it to be integrated with Google Analytics, it is not possible at the moment. It’s something they’ll must work on in the future. Bonus points for having the landing page of the email marketing system, at a minimum.

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AMP for Email

Aweber offers the benefit of utilizing new technology like AMP to send emails. AMP lets users take actions not done before in conventional newsletters, such as making an appointment.

It includes the use of dynamic content in emails themselves. Imagine live survey results and scores from sports games as well as weather updates and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes emails to target a certain group of people on your list. It determines which one does the best job, and is utilized as the basis to send out future emails.

There is a possibility of locating information such as CTA when you alter an element or design. You can try this by testing three different emails while mixing and mix and match. The majority of email marketing tools use three variants since it’s the industry standard.

There’s no limitation in how the tests could go, giving freedom on the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation allows you to create a unique and personalized email to your intended audience. Aweber creates segments for any topic within your database. This includes emails that are opened or viewed, pages visited, link clicks, and so on.

To separate the data, you need go to your “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments simultaneously. One issue that could arise is when users select the segments and then mix them.

The method they use at least is sending emails to several lists. It is possible to exclude lists from mailings, but you can’t exclude specific segments.

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Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. It lets you monitor important statistics such as open rate and bounces. Click-throughs are also tracked.

There’s also the option to look up useful information such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • An individual’s history of activities

The data you collect this way can be utilized for future campaigns. Based on what they accomplish you could make use of Aweber for better outcomes.

Marketing Automation

You can automate the email marketing process by creating yourself your personal sales flow charts. They are sent out based on user actions: email opens, link clicks, site visits, sales made, etc. How Do You Test Links In AWeber Emails

If a subscriber clicks on a link, Aweber will set an email address for the subscriber. Tags can be used to decide which emails are sent out to whom and when they are delivered. This specific feature is known as “Aweber Campaigns.”

Creating an Subscriber List

Aweber allows you to build a list of up to 10 contacts via the form. Although you can manually enter the data, it is also feasible to upload them. This speeds up the process , so that you don’t experience the stress. They will accept the following file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of making use of a pre-generated subject line , or making your own. Except when making one, you need to wait for verification by the Aweber team. It can take a full day or two days.

Customer Support & Knowledge Base

The customer service of Aweber is what is different from other companies. Whether you’re on the phone or live chat, or by email, you’ll get their input. All subscription plans can use them. Email and live chat are available 24/7, and phone support is available between 8am and 8pm ET Monday to Friday. How Do You Test Links In AWeber Emails

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars are available here. This ensures that the users are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select from: Free and Pro. The distinction between this plan and other email marketing services is the amount of customers that you can cater to. All plans have access to 24/7 customer support by phone, chat or email.

Free Plan

With the Free Plan, you get to use Aweber for free. But, you’re limited to 500 subscribers on your list. The company’s watermark will be present every time you’ll make an electronic mail. Features such as A/B testing will not be available, but you can start your marketing from here.

Pro Plan

For those who subscribe to the Pro Plan, there’s a pricing structure based on the amount of subscribers. These are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25,000 contacts Contact Aweber for a price

In this plan, you’ll get access to A/B testing and other essential features such as marketing automation. You can also view the data from your campaign and see where they come from. One way or another these features can significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid platform for email marketing. It’s especially useful if you run an online store and you have access to the most essential features.

The most important selling point is its numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well with the free plan when you don’t have the budget to invest in. The best part is that customer service is readily available. For those who have no experience in marketing, their Knowledge Base can give you sufficient information to answer this.

If you are enrolled in a paid subscription It’s affordable too. It’s not too expensive and you will benefit from the campaign you create.

Aweber could be the best choice for email marketing platform for beginning marketer or businessperson.

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Commonly Asked Questions (FAQs) How Do You Test Links In AWeber Emails

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for companies as well as digital marketing. No matter if you’re a beginner or seasoned professional, you can make your campaign more visible to any potential audience. The company was founded in 1998 and helped businesses that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce sites like Shopify and CRMs like Salesforce, web builders such as Wix and WordPress and many more. Some of them require an additional widget or coding to make the integration smooth.

Does Aweber offer customer support?

They do. The customer service of Aweber is available during business hours via phone, chat, or email. It also offers its own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For users who are brand new it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create as many as 10 contacts with the form. If you’re able to enter the data manually.

Can you delete a list on Aweber?

Yes. You must remove the list by visiting the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted on Aweber within 30 days. You can reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns in Aweber can be executed in two ways: subscribe or tag applied. If you subscribe, your campaign begins when someone is added to your mailing list. If through Tag Applied, the campaign would begin when the system uses tags to identify the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber just recently introduced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They are also planning to work with Facebook Analytics as well.

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