How To Add A Video To AWeber

aweber-review

ECommerce and Email Marketing go together. If you own an online store, you’re given the power to market the store however you would like to.

On paper, it might appear simple, but it’s not. Customers interact with you, go through social media, review blog posts, and much more. You also have the chance of making a sale following the advertisement. Another method of advertising is through email marketing.

Today, even a static newsletters aren’t enough to grab one’s interest. If you have a plan to implement, you can say hi to Aweber.

This review will cover Aweber and how email marketing works, and what you can do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber How To Add A Video To AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form mistakes after publication
  • Some templates might appear outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber provides an email-based marketing solution that is available to both businesses and individuals. It allows users to create newsletters and campaigns for any item or service based on HTML templates. Being an online platform that makes use of automation to create a more efficient campaign. When the email is sent to the recipients, you can look at the details through their statistics.

How To Add A Video To AWeber

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated but they can be modified to create a fresh appearance. You can change the color, font, or style. If you are able to code your own template which also works as well.

RSS feed to Email Templates

If you run blogs, you can convert the content of an RSS feed in newsletters via email. Aweber calls it “Blog Broadcasts.” This can also work with any other content that has the existing RSS feed. It provides instant updates to subscribers through emails instead of the website.

There’s a catch, though. Not all email templates work with RSS feeds.

So when you choose the template, make certain to select one that works with them. If it is not, the template will still be used without the templates.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They capture data, and no distracting elements are taking away from the registration form. It’s just a way to let users to provide their information.

You can create the heading, font, style, and color. Images can be utilized to create a page that will look professional for potential subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you’re also anticipating it to be integrated by Google Analytics, it is not possible at the moment. This is a feature that they will need to work on in the future. Plus points for including the landing page of an email marketing platform, at a minimum.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP for email. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.

It also combines using dynamic content in emails themselves. Imagine live survey results as well as sports game scores, weather updates, and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific group of people on your list. It determines which one is most effective, and is utilized as the basis for future email campaigns.

There is a possibility of locating details such as CTA in the event that you change one particular aspect of the design. It is possible to try this by testing three emails , mixing and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.

There is no limit regarding how tests will be conducted, allowing for freedom to choose the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your target audience. Aweber creates segments for any topic in your database. This includes emails opened or viewed, pages visited, link clicks, and so on.

To divide the data, you need go to your “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments simultaneously. One issue that could arise is when users select and mix segments.

The method they use at least is sending emails to various lists. You can exclude lists from mailings, but you can’t exclude specific segments.

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Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. You monitor vital statistics like open rate bounces, click-throughs, as well as bounces.

You can also look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • History of an individual’s activity

The information you gather this way can be utilized for future campaigns. Based on what they accomplish you could use Aweber for better outcomes.

Marketing Automation

You can automatize the email marketing process by designing your own sales flowcharts. They are sent out based on user actions: email opens, link clicks, site visits, purchases made, etc. How To Add A Video To AWeber

When a subscriber clicks an email link, Aweber assigns a tag to the subscriber. Tags can be used to determine the emails that are sent to whom and when they are sent. This particular feature is referred to as the “Aweber Campaigns.”

Making an Subscriber List

Aweber lets you create lists of up to 10 contacts using a form. While you can manually input the details, it’s also possible to import them. It speeds the process and you won’t feel the tension. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of an already-generated subject line or making your own. Except when making one, you need to wait for confirmation by the Aweber team. It could take a day or two days.

Customer Support and Knowledge Base

The customer service of Aweber is what stands out from the rest. If you’re calling, live chat, or via email, you’ll be able to receive their advice. Every subscription plan can benefit from these services. Email and live chat are accessible 24/7. Phone support is open from 8am to 8pm ET, Monday through Friday. How To Add A Video To AWeber

If you’re still new to the entire email marketing world, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are all available here. This ensures that the users know what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to choose between: Pro and Free. The distinction between this plan and the existing email marketing options is the number of subscribers you’ll cater to. All plans have access to 24/7 customer support via phone, chat or via email.

Free Plan

In the Free Plan, you get access to Aweber at no cost. But, you’re limited to 500 subscribers on your list. The company’s logo will appear every time you mail an email. Features like A/B testing won’t be usable, but you can begin your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts Contact Aweber for a quote

With this plan, you get access to A/B testing and other essential features such as marketing automation. You will also be able to see the data from your campaign and see the source of these data. One way or another the additional features will assist you in your marketing plan.

Conclusion

In short, Aweber is a solid platform for marketing via email. This is most helpful when you run an online store and you have access to the most essential features.

The most important selling point is its numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well with the free plan when you don’t have the budget to spend on. The best part is that service for customers is always available. For those with no experience in marketing, their Knowledge Base can give you sufficient information to answer this.

If you are enrolled in an paid plan It’s affordable too. The cost is not excessive and you will make the most of the campaign you’ll make.

Aweber is a great choice for email marketing platform for beginning marketing or businessperson alike.

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Frequently Asked Questions (FAQs) How To Add A Video To AWeber

What is Aweber?

An email-based marketing service is a must designed for entrepreneurs and digital marketers. Whether you are a beginner or experienced, you can make your campaign more visible to all potential customers. The company was established in 1998, and it helped companies regardless of size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify as well as CRM systems such as Salesforce and web builders like Wix and WordPress and many more. Some of them require an additional widget or programming to ensure seamless integration.

Does Aweber provide customer service?

They can. Customer support on Aweber is available during business hours via phone, chat, or email. Aweber also provides the company’s own Knowledge Base where you can learn more about the platform, videos webcasts live, as well as scheduled maintenance schedules for the platform. For new users it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create up to 10 contacts with the form. If you can enter the information manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list by visiting the “Manage Lists” section. After it is clicked “Deactivate,” it will be deleted on Aweber within 30 days. You can reactivate the list at anytime.

What are the campaigns that work in Aweber?

Campaigns on Aweber can work in two ways: on subscribe or tag applied. If you subscribe, your campaign will begin when a subscriber joins your list. If the subscriber is Tag Applied, the campaign will begin by applying tags to identify the subscriber’s details.

Do Landing Pages in Aweber integrated with Google Analytics?

No. Aweber just recently introduced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.

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