ECommerce and Email Marketing go together. When you manage an online store, you have the ability to promote your store however you would like to.
It might sound simple, but it’s not. It’s about engaging with customers by using social media, interact with them and blog posts, and much more. There’s also the possibility of making a sale following the advertisement. Another method of advertising is through email marketing.
Today, even a static newsletters aren’t enough to attract interest. If you have a strategy in your mind, send a message to Aweber.
This review will cover Aweber the way email marketing works, and what you should do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. After, you’ll want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Cons of Aweber How To Block AWeber Gmail
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- The creation of a newsletter could result in errors when published
- Some templates may look out of date
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing platform that is available to both businesses and individuals. It allows users to create newsletters and campaigns for any product or service that are based upon HTML templates. Since it is a platform uses automation to create a simple campaign. Once the email has been sent to recipients, you can look at the data through their statistics.
Responsive Email Templates
In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated, they can be customized to give a modern style. You can tweak the colors and fonts, or even the style. When you can, coding your own template this is also possible.
RSS for Email Templates
If you run a blog, you can convert the content of the RSS feed to email newsletters. Aweber calls it “Blog Broadcasts.” This can also work with any content with already an RSS feed. It provides instant updates to subscribers via emails instead of the website.
There’s a catch, though. Some email template templates are compatible with RSS feed.
If you decide to use a template, be certain to select one that is compatible with them. If not, the template can still work without them.
Landing Page Builder
Landing Pages are the latest feature introduced in Aweber. They collect data and do not have distracting elements hindering the registration form. All it does is allow users to provide their information.
You can design the heading and font, style and the color. Photos can be also used to create a page that will appear professional to prospective subscribers.
This feature, however, cannot be tested using automated A/B testing. If you’re hoping that it to be integrated in conjunction with Google Analytics, it is not possible at the moment. This is a feature that they will have to develop in the future. Bonus points for having the landing page of an email marketing platform at least.
AMP for Email
Aweber has the advantage of making use of new technology such as AMP for email. AMP allows users to take things that were not previously done in conventional newsletters, such as making an appointment.
It includes the use of dynamic content in emails themselves. Consider live results from surveys, sports game scores, weather updates, and more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes emails to target a certain group of people on your list. It checks which part performs best, and it is used as the one for future emails.
It’s possible to find details such as CTA when you alter one particular aspect in the layout. You can test this by experimenting with three emails as you mix and match. Most email marketing tools adhere to three variants since it’s the standard for industry.
There’s no limitation in how the tests could take place, which gives you the freedom to choose the most effective strategy. A big thumbs up for Aweber!
Segmentation lets you create a unique and personalized email to your target audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.
To divide the data, you have to visit”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber won’t let you send emails to different segments simultaneously. One problem that can happen is when users select to mix and match segments.
The workaround they have at the very least is to send emails to several lists. You can exclude lists from your mailing list, however, it is impossible to exclude segments of a list.
Reporting and Analytics
Aweber’s reporting system is an excellent feature that deserves praise. You monitor vital statistics like open rates and bounces. Click-throughs are also tracked.
You can also view helpful information like:
- Email list growth over time
- Methods for signing up
- Geographical information
- An individual’s history of activities
The information you get this way can be utilized for future campaigns. Depending on what they do you could utilize Aweber to get better outcomes.
You can automatize the email marketing process by designing yourself your personal sales flow charts. They are sent out based on users’ actions like email openings, link clicks, site visits, purchases made, and so on. How To Block AWeber Gmail
When a subscriber clicks the link, Aweber assigns tags for the subscriber. The tags will decide the emails that are sent to whom and when they are sent. This specific feature is known as the “Aweber Campaigns.”
Making an Subscriber List
Aweber allows you to create an unlimited list of 10 contacts using an online form. While you can manually input the details, it’s also feasible to upload them instead. It speeds up the process so you won’t feel the stress. It will accept these types of files when they import:
You have the decision of making use of a pre-generated subject line , or making your own. Except when making one, you need to wait for confirmation from Aweber. Aweber team. It could take a day or two days.
Customer Support and Knowledge Base
Aweber’s customer service is different from other companies. If you’re calling, live chat, or via email, you’ll be able to receive their advice. All subscription plans can use these services. Chat and emails are accessible 24/7. Phone support is open from 8am to 8pm ET, Monday through Friday. How To Block AWeber Gmail
If you’re still a novice to the whole email marketing industry, Aweber has a Knowledge Base. Videos, information, and webinars are all available here. This will ensure that people know what they can do in their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans to select from: Pro and Free. The difference here compared to the existing email marketing options is the amount of customers you’ll cater to. All plans have access to 24/7 customer support by chat, phone, or via email.
If you’re on the Free Plan, you get access to Aweber at no cost. However, you’re only limited up to 500 people on the list. The company’s watermark will be present every time you’ll send an email. Features like A/B testing may not be available, however, you can begin your marketing from here.
To purchase those who subscribe to the Pro Plan, there’s a pricing structure for the amount of subscribers. The following are the prices for Pro Plan subscribers:
- Contacts between 0 and 500: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts: Contact Aweber to request a quote
With this plan, you will have access to A/B testing and more essential features like marketing automation. You will also be able to see the data from your campaign and see where they come from. One way or another, these additional features will significantly help in your marketing plan.
In the simplest terms, Aweber is a solid platform for email marketing. It’s especially useful if you run an online store and you have access to vital features.
The main selling points are the numerous templates and data segmentation, as well as the A/B testing, and reporting system. It’s still possible to work on the free plan even when you don’t have enough budget to invest in. The best part, customer service is readily available. For those with no experience in marketing Their Knowledge Base can give you enough information to cover that.
When subscribed to a paid plan, it’s reasonably priced too. The cost is not excessive but you’ll make the most of the campaign you create.
Aweber could be the best choice for email marketing platform for beginning marketer or businessperson.
Most Frequently Asked Questions (FAQs) How To Block AWeber Gmail
What exactly is Aweber?
An email-based marketing service is a must designed for companies as well as digital marketing. No matter if you’re a beginner or seasoned professional, you can help your campaign be more visible to anyone who is interested. The company was founded in 1998 and helped companies of all sizes.
Does Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into various ECommerce sites such as Shopify as well as CRM systems like Salesforce and web builders like Wix and WordPress, etc. Some of them require the use of a specific widget or coding to ensure seamless integration.
Does Aweber offer customer service?
They offer it. Customer service on Aweber is available during business hours via chat, phone, or email. Aweber also provides its own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For those who are new to the platform it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts using an online form. If you can enter the information manually.
Can you delete a list on Aweber?
Yes. You can disable the list using the “Manage Lists” section. After it is clicked “Deactivate,” it will be deleted on Aweber after 30 days. You are able to reactivate the list at anytime.
How do campaigns work within Aweber?
Campaigns within Aweber can be executed in two ways: on subscribe or tag applied. On Subscribe, the campaign will begin when a subscriber signs up to the list. If it’s through Tag Applied, the campaign will start when the system uses a tag to the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber just recently introduced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.