How To Create A Sales Funnel Using AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage your own online shop, you’re given the option of marketing the store however you would like to.

On paper, it may sound easy, but it isn’t. It’s about engaging with customers and go through social media reviewing blog posts and more. There is also the possibility of making a sale after the advertisement. One method to promote is through email marketing.

Nowadays, even a static newsletters aren’t enough to grab one’s attention. When you have a strategy in your mind, send a message to Aweber.

This review will discuss Aweber, how it works with email marketing, and what you need to do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber How To Create A Sales Funnel Using AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates may look old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for both individuals and businesses. It lets users create campaigns and newsletters for any product or service based in HTML templates. Since it is a platform that makes use of automation to make a streamlined campaign. When the email is sent to subscribers, you can view the data through their statistics.

How To Create A Sales Funnel Using AWeber

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized to give a modern appearance. You can alter the colors and fonts, or even the style. If you’re able, you can code your own template which also works as well.

RSS feed to Email Templates

For bloggers who have a blog, you can transform the contents of an RSS feed in newsletters via email. Aweber refers to it as “Blog Broadcasts.” This can also work on any type of content that has already an RSS feed. This provides immediate updates to subscribers via email, instead of visiting the site.

There’s a catch, though. Some email template templates are compatible with RSS feed.

When you select the template, make sure to find one that can also work with them. If not, the template can still be used without them.

Builder of the Landing Page

Landing Pages are among the latest features that were added to Aweber. They collect data and no distracting elements are taking away from the sign-up form. All it does is allow users to provide their information.

You can create the heading, font, style, and color. Photos can be also used here to make the page look professional for potential subscribers.

But, this feature can’t be tested using automated A/B testing. If you’re also anticipating it could be used in conjunction with Google Analytics, it is not yet possible. This is a feature that they will need to work on as time passes. Bonus points for having on a landing page an email marketing platform, at a minimum.

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AMP for Email

Aweber offers the benefit of making use of new technology such as AMP to send emails. AMP allows users to take decisions that are not possible in traditional newsletters such as setting an appointment.

This incorporates the use of dynamic content within the email itself. Consider live results from surveys and scores from sports games as well as weather updates and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It checks which part does the best job, and can be utilized as the basis for any future newsletters.

There is a possibility of locating details such as CTA when you alter an element or design. It is possible to test this by experimenting with three emails , mixing and mix and match. The majority of email marketing tools use three variations as the industry standard.

There is no limit in how the tests could take place, which gives you the freedom to choose the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation lets you send a personalized and personal email to your targeted audience. Aweber creates segments for any topic in your database. This can include emails opened, pages visited, link clicks, etc.

To segment the data, you have to visit”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber will not allow you to send emails to multiple segments at once. One issue that could arise is when users select the segments and then mix them.

The solution they can use at a minimum is to send emails to multiple lists. It is possible to exclude lists from mailings, but it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting feature is an excellent feature that deserves praise. It provides vital information like open rates bounces, click-throughs, as well as bounces.

You can also look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • An individual’s history of activities

The data you collect this way can be utilized for future campaigns. Based on the type of campaign they are you could make use of Aweber for better outcomes.

Marketing Automation

You can automate the marketing via email process by designing the sales funnels of your choice. They are sent based on user actions: email opens and clicks on links, website visits, purchases made, and so on. How To Create A Sales Funnel Using AWeber

When a subscriber clicks an email link, Aweber assigns a tag to the subscriber. Tags can be used to decide which emails are sent to whom and when they are delivered. This specific feature is known as “Aweber Campaigns.”

Creating an Subscriber List

Aweber allows you to build an unlimited list of 10 contacts via an online form. While you can manually input the information, it’s possible to import them. This speeds the process and you don’t have to tension. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of making use of a pre-generated subject line , or creating your own. Except when making one, you have to wait for confirmation from Aweber. Aweber team. It can take a full day or two days.

Customer Support & Knowledge Base

Aweber’s customer service sets it apart from the other. Whether you’re on the phone, live chat, or by email, you’ll get their input. All subscription plans can use these services. Live chat and email support is accessible 24/7. Phone support is open from 8am to 8pm ET, Monday through Friday. How To Create A Sales Funnel Using AWeber

If you’re new to the entire marketing via email, Aweber has a Knowledge Base. Videos, information, and webinars are available here. This will ensure that people are aware of the things they can do in their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The difference here compared to other email marketing services is the amount of subscribers that you can cater to. Each plan comes with 24/7 customer support via chat, phone or via email.

Free Plan

With the Free Plan, you get to use Aweber for free. However, you’re only limited by 500 users on your account. The watermark of the company will appear each time you’ll send an email. Features like A/B testing may not be usable, but you can begin your marketing efforts here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure for the amount of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts: Contact Aweber for a price

With this plan, you get access to A/B testing and additional essential features, such as marketing automation. You can also view the data from your campaign as it is being implemented and also the source of these data. In some way or other the additional features will significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and you have access to the most essential features.

The major selling points are the numerous templates, data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free plan even when you don’t have the funds to purchase. The greatest part is that service for customers is always available. If you don’t have a experience in marketing Their Knowledge Base can give you enough information to cover the basics.

When subscribed to an paid plan it’s priced reasonably. The cost is not excessive and you will get the best out of the campaign you create.

Aweber is a great choice for email marketing tool for all marketing or businessperson alike.

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Frequently asked questions (FAQs) How To Create A Sales Funnel Using AWeber

What exactly is Aweber?

Aweber is an email marketing platform designed for businesses as well as digital marketing. If you’re a novice or veteran you can increase the visibility of your campaign to any potential audience. The company was established in 1998 and has helped companies regardless of size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce websites like Shopify as well as CRM systems like Salesforce as well as web builders like Wix and WordPress, etc. Some of them require the use of a specific widget or code to ensure seamless integration.

Does Aweber have customer support?

They can. The customer service of Aweber is available during working hours by phone, chat, or email. Aweber also provides an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For those who are new to the platform, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can make as many as 10 contacts through an online form. If you are able, you could also input the information manually.

Can you delete a list on Aweber?

Yes. You must disable the list using the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber within 30 days. You are able to reactivate the list at anytime.

How do campaigns work in Aweber?

Campaigns within Aweber can be executed in two ways: subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber is added to your mailing list. If the subscriber is Tag Applied, the campaign will start with the application of an application tag on the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also plan to integrate with Facebook Analytics as well.

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