How To Create A Webinar Evergreen Funnel With AWeber

aweber-review

ECommerce and Email Marketing go together. In running your own online shop, you’re given the ability to promote your store in the way you wish to.

It might seem straightforward, but it’s actually not. You engage with customers by using social media, interact with them and blog posts, and so on. There is also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.

Nowadays, even a static newsletter isn’t enough to draw attention. If you have a strategy in your mind, send a message to Aweber.

This review will discuss Aweber, how it works with email marketing, and what you need to do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber How To Create A Webinar Evergreen Funnel With AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in errors when published
  • Some templates might appear old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber is an email marketing solution for businesses and individuals. It permits users to design campaigns and newsletters for any service or product that are based on HTML templates. Since it is a platform that makes use of automation to create a more efficient campaign. When the email is sent to subscribers, you are able to view the information through their stats.

How To Create A Webinar Evergreen Funnel With AWeber

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. While some designs are outdated however, they are customizable to create a fresh look. You can tweak the colors, font, or style. If you’re able, you can code your own template which also works as well.

RSS for Email Templates

For those running a blog, you can change the content from your RSS feed into emails that you can send out. Aweber refers to it as “Blog Broadcasts.” It can also be used with any content with the existing RSS feed. This provides immediate updates to subscribers via emails instead of the website.

There’s a catch, though. Some email template templates are compatible with RSS feed.

If you decide to use the template, make certain to select one that can also work with them. If not, the template can still be used without them.

Landing Page Builder

Landing Pages are the newer features that were added to Aweber. They capture data, and there are no distractions taking away from the registration form. It’s just a way to let users to provide their information.

The heading can be designed by you. You can choose the font, font, style, and color. Photos can also be used in this section to make the site appear professional to prospective subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you also expect it to be integrated by Google Analytics, it is not yet possible. It’s something they’ll need to work on as time passes. Bonus points for having a landing page for in an email-marketing platform, at a minimum.

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AMP for Email

Aweber has the advantage of using new technologies like AMP for email. AMP lets users make things that were not previously done in conventional newsletters, such as making an appointment.

It includes the use of dynamic content within the email itself. Think live survey results, sports game scores or weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It will determine which of your emails does the best job, and can be used to determine the best option to send out future email campaigns.

There is a possibility of locating details such as CTA when you alter a particular part or design. It is possible to test this by trying out three different emails while mixing and mix and match. Most email marketing tools follow 3 variants as it’s the standard for industry.

There’s no restriction regarding how tests will go, giving freedom on the best approach. A large thumbs-up to Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your targeted audience. Aweber creates segments on any topic in your database. This includes emails that are opened, pages visited, link clicks, and so on.

To segment the data, you have go to your “Manage Subscribers” section. However, Aweber cannot allow sending emails to multiple segments at once. One issue that could arise is when users choose the segments and then mix them.

The workaround they have at least is sending emails to multiple lists. You can exclude lists from a mailing, but it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting system is an excellent feature that deserves praise. You monitor vital statistics like open rate bounces, click-throughs, as well as bounces.

You can also see useful information, such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • An individual’s history of activities

The data you collect will be useful for future campaigns. Depending on what they do it is possible to use Aweber to get better results.

Marketing Automation

You can automatize the email marketing process by creating your own sales flowcharts. They are sent based on user actions: email opens or clicks on links, site visits, sales made, and so on. How To Create A Webinar Evergreen Funnel With AWeber

If a subscriber clicks on a link, Aweber will set tags for the subscriber. Tags can be used to decide which emails are sent to who and when they’re sent. This feature is also known as “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to build a list of up to 10 contacts using a form. Although you can manually enter the details, it’s also easy to transfer them instead. It will speed up the process , so you don’t have to stress. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using a pre-generated subject line , or making your own. Except when making one, you need to wait for confirmation from the Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

Aweber’s customer service is different from other companies. When you’re on the phone, live chat, or email, you can get their input. All subscription plans have the ability to use them. Email and live chat support is available 24/7, and phone support is available between 8am and 8pm ET from Monday to Friday. How To Create A Webinar Evergreen Funnel With AWeber

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials, and webinars can be found here. This ensures that the users know what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to select from: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers you’ll be catering to. All plans offer 24/7 customer support by phone, chat, or via email.

Free Plan

If you’re on the Free Plan, you get to use Aweber without cost. However, you’re restricted up to 500 people on the list. The company’s watermark will appear every time you mail an email. Features such as A/B testing will not be usable, but you can start your marketing from here.

Pro Plan

For those who subscribe to the Pro Plan, there’s a pricing structure based on the number of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber for a quote

With this plan, you will have access to A/B tests and other essential features such as marketing automation. You can also see the data from your campaign in action and where they came from. In one way or another, these additional features will greatly aid your marketing plan.

Conclusion

In short, Aweber is a solid platform for email marketing. It’s especially useful if you run an online store and you get access to essential vital features.

The major selling points are its many templates, data segmentation, A/B testing, and a reporting system. It is still possible to use on the free plan even when you don’t have enough funds to purchase. The best part is that the customer support is available 24/7. For those with no prior experience in marketing the Knowledge Base can give you sufficient information to answer the basics.

If you’re enrolled in a paid subscription it’s priced reasonably. It’s not too expensive, and you can get the best out of the campaign you will create.

Aweber can be the go-to email marketing platform for beginning marketing or businessperson alike.

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Frequently Asked Questions (FAQs) How To Create A Webinar Evergreen Funnel With AWeber

What is Aweber?

An email-based marketing service is a must that is suitable for entrepreneurs or digital marketers. If you’re a novice or experienced, you can make your campaign more visible to anyone who is interested. The company was founded in 1998 and has helped businesses of all sizes.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into different ECommerce websites like Shopify, CRM such as Salesforce and web builders like Wix and WordPress, etc. Some of them require a dedicated widget or additional programming to ensure seamless integration.

Does Aweber offer customer support?

They can. The customer service of Aweber is accessible during business hours via chat, phone, or email. Aweber also has its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance schedules for the platform. For new users, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create as many as 10 contacts through an online form. If you can manually input the information manually.

Can you delete a list on Aweber?

Yes. You have to remove the list by visiting the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted on Aweber within 30 days. The list can be reactivated at any time.

How do campaigns work within Aweber?

Campaigns within Aweber can be executed in two ways: subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber signs up to the list. If it’s through Tag Applied, the campaign would begin when the system uses an application tag on the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They are also planning to work with Facebook Analytics as well.

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