How To Exclude Segments When Sending In AWeber

aweber-review

ECommerce and Email Marketing go in tandem. When you manage an online store, you have the ability to promote your store in the way you wish to.

It may sound straightforward, but it’s actually not. It’s about engaging with customers, go through social media, review blog posts, and more. You also have the chance of making a sale after the advertisement. One way to advertise is via email marketing.

These days, even the static newsletter isn’t enough to grab one’s attention. When you have a strategy to implement, you can say hi to Aweber.

This review will discuss Aweber, how email marketing works, and what you can do.

aweber-logo

Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber How To Exclude Segments When Sending In AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates could be outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing service for businesses and individuals. It allows users to create campaigns and newsletters for any product or service that are based in HTML templates. Being a platform, it makes use of automation to make a streamlined campaign. When the email is sent to the subscribers, you are able to view the details through their statistics.

How To Exclude Segments When Sending In AWeber

> > Click Here to Sign up AWeber Today < <

Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated however, they are customizable to give a modern look. You can change the color, font, or style. If you’re able, you can code your own template also works.

RSS feed to Email Templates

For bloggers who have a blog, you are able to change the content from an RSS feed in emails that you can send out. Aweber calls it the “Blog Broadcasts.” This can also work with any other content that has already an RSS feed. This provides immediate updates to subscribers via emails instead of the site.

There’s a catch, though. Some email template templates can be used with RSS feed.

If you decide to use the template, make sure to find one that can also work with them. If it is not, the template will still work without them.

Landing Page Builder

Landing Pages are among the latest features added in Aweber. They are designed to collect information, and there are no distractions blocking the sign-up form. All it does is allow subscribers to fill in their information.

You can create the heading and font, style and the color. Photos can be also used here to make the page look professional to potential subscribers.

However, this feature cannot be tested through automatic A/B testing. If you also expect it to be integrated with Google Analytics, it is not possible at the moment. This is a feature that they will must work on in the future. Plus points for including a landing page for an email marketing platform at least.

girl-typing

> > Click Here to Sign up AWeber Today < <

AMP for Email

Aweber offers the benefit of making use of new technology such as AMP to send emails. AMP lets users take actions not done before in traditional newsletters such as setting an appointment.

This incorporates the use of dynamic content within the email itself. Imagine live survey results, sports game scores or weather updates, and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It determines which one does the best job, and can be used as the one to send out future emails.

It’s possible to find details such as CTA in the event that you change a particular part in the layout. It is possible to test this by experimenting with three emails as you mix and mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.

There is no limit regarding how tests will take place, which gives you the freedom to choose the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation allows you to send a personal and customized email to your target audience. Aweber creates segments for any topic within your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To divide the data, you’ll need to visit the “Manage Subscribers” section. Although Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users select and mix segments.

The workaround they have at least is sending emails to multiple lists. It is possible to exclude lists from your mailing list, however, it is impossible to exclude segments of a list.

iced-coffee-and-laptop

> > Click Here to Sign up AWeber Today < <

Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. You monitor vital statistics like open rates and bounces. Click-throughs are also tracked.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • The history of an individual’s activities

The information you get here can be used in future campaigns. Based on the type of campaign they are you could use Aweber to get better outcomes.

Marketing Automation

You can automatize the email marketing process by creating the sales funnels of your choice. These are sent in response to user actions: email opens and clicks on links, website visits, purchase made, etc. How To Exclude Segments When Sending In AWeber

If a subscriber clicks on the link, Aweber assigns an email address for the subscriber. Tags can be used to determine which emails are sent out to who and when they’re delivered. This particular feature is referred to as the “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber allows you to build a list of up to 10 contacts using a form. Although you can manually enter the information, it’s feasible to upload them instead. It will speed up the process , so you won’t feel the tension. They will accept the following file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of making use of an already-generated subject line or creating your own. If you create one, you need to wait for confirmation from the Aweber team. It could take a day or two.

Customer Support and Knowledge Base

Aweber’s customer service is different from other companies. Whether you’re on the phone, live chat, or via email, you’ll be able to have their help. All subscription plans can use them. Chat and emails are available 24 hours a day, while phone support is available from 8am-8pm ET, Monday through Friday. How To Exclude Segments When Sending In AWeber

If you’re new to the whole marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars are all available on this page. This ensures that the users have an idea of what they can do in their campaigns.

person-using-laptop

> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber has two plans to choose from: Pro and Free. The main difference between these plans and other email marketing services is the amount of subscribers you’ll cater to. All plans have access to 24/7 customer support by phone, chat, or email.

Free Plan

With the Free Plan, you get access to Aweber without cost. However, you’re only limited to 500 subscribers on your list. The company’s watermark will be present every time you send an email. Features like A/B testing won’t be available, but you can start your marketing efforts here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure based on the number of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts: Contact Aweber for a quote

With this plan, you’ll get access to A/B tests and additional essential features, such as marketing automation. You will also be able to see the data from your campaign as it is being implemented and also the source of these data. One way or another these features can assist you in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you run an online store and have access to vital features.

The most important selling point is its numerous templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use on the free version even when you don’t have enough budget to spend on. The best part, the customer support is available 24/7. For those with no experience in marketing the Knowledge Base can give you sufficient information to answer this.

If you’re enrolled in an paid plan It’s affordable too. Not too much, and you can benefit from the campaign you’ll develop.

Aweber can be the go-to email marketing for any beginning marketer or businessperson.

man-typing

> > Click Here to Sign up AWeber Today < <

Commonly asked questions (FAQs) How To Exclude Segments When Sending In AWeber

What is Aweber?

The Aweber platform for email marketing is designed that is suitable for companies as well as digital marketing. If you’re a novice or experienced, you can help your campaign be more visible to all potential customers. The company was founded in 1998 and has helped businesses that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into many ECommerce websites like Shopify and CRMs like Salesforce and web builders such as Wix and WordPress, etc. Certain of them may require an additional widget or programming to ensure seamless integration.

Does Aweber provide customer support?

They offer it. Customer support on Aweber is accessible during business hours via chat, phone or via email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For users who are brand new, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts through a form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list by visiting the “Manage Lists” section. Once you click “Deactivate,” it will be removed from Aweber after 30 days. You can reactivate the list at anytime.

How do campaigns work within Aweber?

Campaigns on Aweber can be executed by a combination of subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber joins your list. If it’s through Tag Applied, the campaign will begin when the system uses an application tag on the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has recently launched Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also have plans to integrate in conjunction with Facebook Analytics as well.

error: Content is protected !!