ECommerce and Email Marketing go hand-in-hand. When you manage an online store, you’ll have the ability to promote your store in the way you wish to.
It might sound simple, but it’s not. It’s about engaging with customers by using social media, interact with them and blog posts, and more. There is also the possibility of making a sale after the advertisement. One way to advertise is through email marketing.
These days, even the static newsletter is not enough to attract attention. If you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber the way it works with email marketing, and what you can do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review.
Pros and Pros and Aweber How To Find My Api Key In AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- The creation of a newsletter could result in errors when published
- Some templates could be old-fashioned.
- It is not compatible with Google Analytics
Aweber provides an email-based marketing platform for businesses and individuals. It allows users to create campaigns and newsletters for any item or service built in HTML templates. Being a platform, it makes use of automation to create a simple campaign. When the email is delivered to subscribers, you are able to view the data through their statistics.
Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates to select from. Although some templates are old but they can be modified to create a fresh appearance. You can alter the colors as well as the font or style. If you are able to code your own template which also works as well.
RSS for Email Templates
If you run blogs, you can convert the content of your RSS feed into newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. It provides instant notifications to subscribers via emails instead of the site.
There’s a catch, though. There aren’t all templates for email that are compatible with RSS feeds.
When you select the template, make sure you choose one that can also work with them. If you don’t, the template could be used without them.
Builder of the Landing Page
Landing Pages are the newer features added in Aweber. They capture data, and no distracting elements are hindering the sign-up form. It’s just a way to let subscribers to fill in their information.
You can create the heading the font, style, and color. Images can be utilized in this section to make the site look professional to potential subscribers.
But, this feature can’t be evaluated using automatic A/B testing. If you’re also anticipating it to be integrated by Google Analytics, it is not currently possible. It’s a feature they have to develop as time passes. Also, points for incorporating the landing page of in an email-marketing platform at the very least.
AMP for Email
Aweber has the advantage of making use of new technology such as AMP for email. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.
It includes the use of dynamic content within the email itself. Consider live results from surveys and scores from sports games as well as weather updates and more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It determines which one does the best job, and can be utilized as the basis for future emails.
It is attainable to discover information like CTA when you change one particular aspect or design. You can try this by testing three different emails while mixing and mix and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.
There’s no limitation regarding how tests will take place, which gives you the freedom to choose the best approach. A huge thumbs up to Aweber!
Segmentation lets you create a unique and personalized email to your target audience. Aweber creates segments on any subject in your database. This includes emails opened by users, pages visited, clicks on links, clicks, etc.
To separate the data, you have go to the “Manage Subscribers” section. However, Aweber won’t let you send emails to multiple segments at once. The issue is when users select the segments and then mix them.
The solution they can use at the very least is to send emails to various lists. It is possible to exclude lists from a mailing, but you cannot exclude individual segments.
Reporting and Analytics
The reporting system of Aweber is a feature worthy of praise. It provides vital information like open rate bounces, click-throughs, as well as bounces.
There’s even the option to look up useful information such as:
- Email list growth over time
- Sign-up methods
- Information about geography
- An individual’s history of activities
The data you collect will be useful for future campaigns. Based on the type of campaign they are you could utilize Aweber for more effective results.
You can automate the marketing via email process by designing yourself your personal sales flow charts. These are sent in response to user actions: email opens or clicks on links, site visits, sales made, and so on. How To Find My Api Key In AWeber
If a subscriber clicks on a link, Aweber assigns a tag to the subscriber. The tags can determine the emails that are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber allows you to create an unlimited list of 10 contacts with the form. Although you can manually enter the data, it is also possible to import them instead. It speeds up the process , so that you don’t experience the tension. They accept these file types for import:
You can choose between choosing a pre-generated subject line , or creating your own. In the event of creating one, you need to wait for confirmation from Aweber. Aweber team. It can take a day or two.
Customer Support and Knowledge Base
Aweber’s customer support is what is different from other companies. When you’re on the phone or live chat or via email, you’ll be able to have their help. Every subscription plan can benefit from these services. Chat and emails support is accessible 24/7. Phone support is open from 8am to 8pm ET Monday to Friday. How To Find My Api Key In AWeber
If you’re still a novice to the marketing via email, Aweber has a Knowledge Base. Videos, information and webinars are all available here. This makes sure that users know what they can do in their campaigns.
Aweber Pricing Plans
Aweber has two plans to choose from: Free and Pro. The difference here compared to existing email marketing services is the amount of subscribers you’ll be catering to. All plans offer 24/7 customer service via chat, phone or email.
In the Free Plan, you get access to Aweber at no cost. However, you’re restricted by 500 users on your account. The company’s watermark will be present every time you make an electronic mail. Features like A/B testing may not be usable, but you can start your marketing here.
In the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 250,000 contacts Contact Aweber for a quote
With this plan, you’ll get access to A/B tests and other essential features such as marketing automation. You can also view the data of your own campaign as it is being implemented and also where they come from. In one way or another, these additional features will greatly aid your marketing plan.
In short, Aweber is a solid platform for marketing via email. It is particularly useful when you manage an online shop and have access to the most essential features.
The major selling points are its many templates and data segmentation, as well as the A/B testing, as well as a reporting system. It’s still possible to work with the free plan when you don’t have the funds to purchase. The greatest part is that the customer support is available 24/7. For those with no experience in marketing, their Knowledge Base can give you enough details to help you understand the basics.
If you are enrolled in a paid subscription It’s affordable too. The cost is not excessive, and you can benefit from the campaign you will create.
Aweber could be the best choice for email marketing for any beginning businessmen and marketers.
Frequently asked questions (FAQs) How To Find My Api Key In AWeber
What is Aweber?
Aweber is an email marketing platform for businesses and digital marketers. If you’re a novice or experienced, you can help your campaign be more visible to anyone who is interested. The company was established in 1998 and helped businesses of all sizes.
Is it possible to integrate Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into different ECommerce sites such as Shopify, CRM such as Salesforce, web builders such as Wix and WordPress and more. Certain of them may require the use of a specific widget or code to facilitate the integration.
Does Aweber have support for customers?
They offer it. The customer service of Aweber is available during working hours via phone, chat, or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For those who are new to the platform, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make at least 10 contacts using a form. If you’re able to, you could also input the information manually.
Can you delete a list on Aweber?
Yes. You can deactivate the list using the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be removed from Aweber after 30 days. You can reactivate the list at anytime.
What are the campaigns that work in Aweber?
Campaigns within Aweber can be executed in two ways: on subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber is added to your mailing list. If through Tag Applied, the campaign will start with the application of a tag to the subscriber’s data.
Are Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to collaborate in conjunction with Facebook Analytics as well.