ECommerce and Email Marketing go hand-in-hand. When you manage your own online shop, you’ll have the ability to promote your store the way you want to.
In writing, this may sound simple, but it’s not. It’s about engaging with customers, go through social media and blog posts, and so on. There is also the possibility of making a sale following the advertisement. One way to advertise is via email marketing.
Nowadays, even a static newsletter isn’t enough to draw attention. When you have a strategy to implement, you can say hi to Aweber.
This review will cover Aweber, how it works with email marketing, and what you can do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.
Pros and Pros and Aweber How To Get Rid Of The Capcha In The AWeber Sign Up Form
Pros
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- Cloud-based
- AMP for email
Cons
- The interface for users can be difficult to navigate
- A newsletter’s creation can result in mistakes after publication
- Some templates could be outdated
- It cannot be integrated with Google Analytics
Aweber Features
Aweber can be described as an email marketing platform for businesses and individuals. It permits users to design campaigns and newsletters for any item or service that are based on HTML templates. As a platform that makes use of automation to create a more efficient campaign. When the email is delivered to recipients, you can look at the information through their stats.
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Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable to create a fresh appearance. You can alter the colors and fonts, or even the style. If you’re able, you can code your own template which also works as well.
RSS feed to Email Templates
For those running blogs, you can change the content from an RSS feed in emails that you can send out. Aweber calls it the “Blog Broadcasts.” This can also work with any content with already an RSS feed. It provides instant updates to subscribers via email, instead of visiting the website.
There’s a catch, though. Some email template templates work with an RSS feed.
If you decide to use the template, make sure to find one that works with them. If you don’t, the template could still be used without the templates.
Landing Page Builder
Landing Pages are among the latest features that were added to Aweber. They collect data and there are no distractions hindering the sign-up form. It’s just a way to let subscribers to fill in their information.
You can design the heading and font, style and color. Photos can be also used here to make the page appear professional to prospective subscribers.
But, this feature can’t be tested using automated A/B testing. If you’re also anticipating it to work with Google Analytics, it is not possible at the moment. It’s something they’ll need to work on in the future. Bonus points for having on a landing page in an email-marketing platform at the very least.
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AMP for Email
Aweber is a great alternative to utilizing new technology like AMP for email. AMP lets users make actions not done before in traditional newsletters such as setting an appointment.
It includes the use of dynamic content within the email itself. Consider live results from surveys as well as sports game scores or weather updates, and much more. Basically, the news goes to you. Sounds familiar?
A/B Testing
Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It determines which one is most effective, and can be used as the one for future email campaigns.
It’s possible to find data such as CTA when you alter a particular part or design. It is possible to try this by testing three different emails while mixing and match. Most email marketing tools adhere to three variations as the standard for industry.
There’s no restriction in how the tests could go, giving freedom on the best strategy. A large thumbs-up to Aweber!
Data Segmentation
Segmentation allows you to send a personal and customized email to your target audience. Aweber creates segments on any subject within your database. This includes emails opened by users, pages visited, clicks on links, clicks, and so on.
To divide the data, you have to go to”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber cannot allow sending emails to different segments at the same time. The issue is when users choose and mix segments.
The solution they can use at the very least is to send emails to various lists. You can exclude lists from mailings, but you can’t exclude specific segments.
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Reporting and Analytics
The reporting system of Aweber is a feature worthy of praise. It provides vital information like open rates and bounces. Click-throughs are also tracked.
There’s even the option to view helpful information like:
- Email list growth over time
- Methods for signing up
- Geographical information
- History of an individual’s activity
The information you gather here can be used for future campaigns. Depending on what they do it is possible to make use of Aweber for more effective results.
Marketing Automation
You can automate the marketing via email process by creating yourself your personal sales flow charts. These are sent in response to user actions: email opens, link clicks, site visits, purchases made, etc. How To Get Rid Of The Capcha In The AWeber Sign Up Form
When a subscriber clicks a link, Aweber assigns a tag to the subscriber. The tags can determine the emails that are sent to whom and when they are delivered. This particular feature is referred to as the “Aweber Campaigns.”
Creating the Subscriber List
Aweber allows you to build an unlimited list of 10 contacts using a form. Although you can manually enter the data, it is also easy to transfer them. This speeds the process and that you don’t experience the anxiety. They accept these file types for import:
- XLS
- XLSX
- CSV
- TVS
- TXT
You have the decision of making use of a pre-generated subject line or making your own. In the event of creating one, you need to wait for verification by your Aweber team. It could take a day or two days.
Customer Support and Knowledge Base
Aweber’s customer support is what is different from other companies. When you’re on the phone or live chat or by email, you’ll have their help. All subscription plans can use them. Live chat and email support is available 24 hours a day, while phone support is available from 8am-8pm ET Monday to Friday. How To Get Rid Of The Capcha In The AWeber Sign Up Form
If you’re still new to the email marketing industry, Aweber has a Knowledge Base. Videos, information and webinars are all available on this page. This makes sure that users know what they can incorporate into their campaigns.
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Aweber Pricing Plans
Aweber offers two plans to choose between: Pro and Free. The distinction between this plan and the existing email marketing options is the amount of customers you’ll be catering to. All plans offer 24/7 customer support by chat, phone, or via email.
Free Plan
If you’re on the Free Plan, you get to use Aweber at no cost. But, you’re limited up to 500 people on the list. The company’s watermark will appear each time you’ll make an electronic mail. Features like A/B testing won’t be usable, but you can begin your marketing from here.
Pro Plan
For those who subscribe to the Pro Plan, there’s a pricing structure based on the amount of subscribers. Here they are as follows:
- 0 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 25000 contacts Contact Aweber for a quote
In this plan, you will have access to A/B testing and additional essential features, such as marketing automation. You can also see the data of your own campaign and see where they come from. In some way or other these features can assist you in your marketing strategy.
Conclusion
In short, Aweber is a solid platform for email marketing. It’s especially useful if you run an online store and have access to vital features.
The most important selling point is its many templates and data segmentation, as well as the A/B testing, as well as a reporting system. It can still work well on the free plan even when you don’t have the funds to purchase. The best part, customer service is readily available. For those who have no experience in marketing Their Knowledge Base can give you sufficient information to answer that.
If you are enrolled in a paid subscription, it’s reasonably priced too. The cost is not excessive and you will benefit from the campaign you will make.
Aweber can be the go-to email marketing platform for beginning marketing or businessperson alike.
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Most Frequently asked questions (FAQs) How To Get Rid Of The Capcha In The AWeber Sign Up Form
What is Aweber?
An email-based marketing service is a must that is suitable for entrepreneurs and digital marketers. If you’re a novice or seasoned professional, you can increase the visibility of your campaign to any potential audience. The company was established in 1998, and it helped companies regardless of size.
Is it possible to integrate Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into different ECommerce sites such as Shopify as well as CRM systems such as Salesforce and web builders like Wix and WordPress and more. Some of them will need an additional widget or coding to ensure seamless integration.
Does Aweber offer support for customers?
They offer it. Customer support on Aweber is available during business hours via chat, phone, or email. Aweber also has the company’s own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance schedules for the platform. For new users you can download a toolkit containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make as many as 10 contacts with a form. If you are able, you could also input the data manually.
Can you delete a list on Aweber?
Yes. You can deactivate the list by visiting the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be deleted from Aweber in 30 days. The list can be reactivated at anytime.
What are the campaigns that work within Aweber?
Campaigns in Aweber are able to be implemented in two ways: subscribe or tag that is applied. If you subscribe, your campaign begins when someone joins your list. If the subscriber is Tag Applied, the campaign will begin by applying tags to identify the subscriber’s data.
Is Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to collaborate with Facebook Analytics as well.