ECommerce and Email Marketing go together. In running the online business, you’re given the ability to promote your store the way you want to.
It could appear simple, but it’s not. You engage with customers and go through social media reviewing blog posts and much more. There’s also the possibility of making a sale following the advertisement. Another method of advertising is via email marketing.
These days, even the static newsletter is not enough to attract interest. If you have a strategy in your mind, send a message to Aweber.
This review will cover Aweber the way email marketing works, and what you should do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of the article for a more comprehensive review.
Pros and Pros and Aweber How To Integrate AWeber Into Clickfunnels
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- It can be difficult for users to navigate
- Creating a newsletter may form mistakes when it is published
- Some templates could be out of date
- It cannot be integrated with Google Analytics
Aweber provides an email-based marketing platform for both individuals and businesses. It permits users to design newsletters and campaigns for any service or product that are based in HTML templates. Since it is a platform uses automation to create a simple campaign. After the email is delivered to subscribers, you can view the information through their stats.
Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old, they can be customized for an updated look. You can change the color and fonts, or even the style. When you can, coding your own template also works.
RSS to Email Templates
For bloggers who have blogs, you can change the content from your RSS feed into email newsletters. Aweber refers to it as “Blog Broadcasts.” It also works on any type of content that has already an RSS feed. This gives instant updates to subscribers through email instead of going to the site.
There’s a caveat. There aren’t all templates for email that work with RSS feeds.
So when you choose a template, be certain to select one that is compatible with them. If not, the template can still be used without them.
Landing Page Builder
Landing Pages are the latest feature introduced in Aweber. They are designed to collect information, and there are no distractions hindering the sign-up form. It’s just a way to let subscribers to fill in their information.
You can design the heading and font, style and the color. Photos can also be used here to make the page look professional for potential subscribers.
But, this feature can’t be evaluated using automatic A/B testing. If you also expect it could be used by Google Analytics, it is not yet possible. It’s something they’ll have to develop as time goes by. Also, points for incorporating the landing page of the email marketing system at the very least.
AMP for Email
Aweber offers the benefit of using new technologies like AMP to send emails. AMP allows users to take actions not done before in traditional newsletters such as setting an appointment.
It also combines using dynamic content in the email itself. Think live survey results and scores from sports games, weather updates, and many more. Basically, the news goes to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes newsletters to a specific audience on your list. It checks which part is most effective, and is used as the one to send out future newsletters.
It is attainable to discover details such as CTA when you alter a particular part or design. You can try this by testing three different emails while mixing and mix and match. Most email marketing tools adhere to three variants since it’s the industry standard.
There is no limit regarding how tests will go, giving freedom on the best strategy. A large thumbs-up to Aweber!
Segmentation allows you to send a personalized and personal email to your target audience. Aweber creates segments for any topic in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, etc.
To separate the data, you need to visit the “Manage Subscribers” section. Although Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users choose to mix and match segments.
The workaround they have at a minimum is to send emails to various lists. You can exclude lists from your mailing list, however, it is impossible to exclude segments of a list.
Reporting and Analytics
The reporting system of Aweber is an excellent feature that deserves praise. You monitor vital statistics like open rates, click-throughs, and bounces.
There’s also the option to look up useful information such as:
- Email list growth over time
- Sign-up methods
- Geographical information
- The history of an individual’s activities
The information you gather will be useful for future campaigns. Based on the type of campaign they are, you can utilize Aweber for better results.
You can automate the email marketing process by creating yourself your personal sales flow charts. They are sent based on users’ actions like email openings, link clicks, site visits, sales made, and so on. How To Integrate AWeber Into Clickfunnels
When a subscriber clicks a link, Aweber will set an email address for the subscriber. The tags will decide which emails are sent to whom and when they are sent. This feature is also known as “Aweber Campaigns.”
Making a Subscriber List
Aweber allows you to build an unlimited list of 10 contacts via the form. While you can manually input the details, it’s also feasible to upload them instead. It speeds up the process , so you won’t feel the stress. They accept these file types when importing:
You have the decision of using an already-generated subject line or creating your own. In the event of creating one, you need to wait for confirmation from the Aweber team. It could take a day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what stands out from the rest. If you’re calling or live chat or via email, you’ll be able to have their help. Every subscription plan can benefit from them. Email and live chat support is accessible 24/7. Phone support is available from 8am-8pm ET Monday to Friday. How To Integrate AWeber Into Clickfunnels
If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Tutorials, videos as well as webinars can be found on this page. This ensures that the users know what they can accomplish in their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans to select between: Pro and Free. The distinction between this plan and the existing email marketing options is the amount of customers you’ll be catering to. Each plan comes with 24/7 customer support by chat, phone, or via email.
In the Free Plan, you get to use Aweber for free. But, you’re limited by 500 users on your account. The company’s logo will be present every time you send an email. Features like A/B testing won’t be available, but you can start your marketing here.
To purchase the Pro Plan, there’s a pricing structure based on the amount of subscribers. These are as follows:
- Contacts between 0 and 500: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25000 contacts Contact Aweber to request a quote
With this plan, you’ll get access to A/B tests and additional essential features, such as marketing automation. You can also see the data from your campaign and see the source of these data. In some way or other, these additional features will assist you in your marketing strategy.
In short, Aweber is a solid email marketing platform. It’s especially useful if you manage an online shop and you have access to the most essential features.
The main selling points are its many templates including data segmentation, A/B testing, as well as a reporting system. It can still work well on the free plan even when you don’t have the budget to spend on. The greatest part is that the customer support is available 24/7. For those who have no prior experience in marketing, their Knowledge Base can give you sufficient information to answer the basics.
If you are enrolled in a paid subscription, it’s reasonably priced too. It’s not too expensive and you will benefit from the campaign you will create.
Aweber could be the best choice for email marketing platform for beginning businessmen and marketers.
Frequently Asked Questions (FAQs) How To Integrate AWeber Into Clickfunnels
What is Aweber?
Aweber is an email marketing platform that is suitable for entrepreneurs as well as digital marketing. If you’re a novice or seasoned professional you can increase the visibility of your campaign to any potential audience. The company was established in 1998 and has helped companies of all sizes.
Does Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into many ECommerce sites such as Shopify as well as CRM systems like Salesforce, web builders like Wix and WordPress and more. Some of them require an additional widget or code to make the integration smooth.
Does Aweber provide customer support?
They do. Customer service on Aweber is available during working hours via phone, chat or via email. It also offers its own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For those who are new to the platform you can download a toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. You can create at least 10 contacts using the form. If you’re able to manually input the information manually.
Can you delete a list on Aweber?
Yes. You must deactivate the list by going to the “Manage Lists” section. When you click “Deactivate,” it will be removed from Aweber in 30 days. You are able to reactivate the list at any time.
How do campaigns function in Aweber?
Campaigns in Aweber can be executed in two ways: subscribe or tag that is applied. If you subscribe, your campaign will start when someone is added to your mailing list. If through Tag Applied, the campaign will begin by applying a tag to the subscriber’s details.
Is Landing Pages in Aweber integrated with Google Analytics?
No. Aweber just recently introduced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They also have plans to collaborate in conjunction with Facebook Analytics as well.