How To Make More Fields In AWeber

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running an online store, you’ll have the option of marketing the store however you would like to.

It could appear simple, but it’s not. Customers interact with you by using social media, interact with them reviewing blog posts and so on. There is also the possibility of making a sale following the advertisement. One method to promote is via email marketing.

Today, even a static newsletter is not enough to draw attention. If you have a strategy to implement, you can say hi to Aweber.

This review will cover Aweber and how email marketing works, and what you need to do.

aweber-logo

Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Cons of Aweber How To Make More Fields In AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates could be outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for businesses and individuals. It permits users to design newsletters and campaigns for any product or service built in HTML templates. Since it is a platform that makes use of automation to create a simple campaign. Once the email has been sent to the subscribers, you are able to view the information through their stats.

How To Make More Fields In AWeber

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable to give a modern look. You can change the color and fonts, or even the style. If you’re able, you can code your own template this is also possible.

RSS to Email Templates

For bloggers who have a blog, you are able to transform the contents of your RSS feed into email newsletters. Aweber calls it the “Blog Broadcasts.” This can also work on any type of content that has an existing RSS feed. This provides immediate updates to subscribers through emails instead of the website.

There’s a catch, though. Not all email templates can be used with an RSS feed.

So when you choose a template, be sure to find one that can also work with them. If it is not, the template will be used without the templates.

Landing Page Builder

Landing Pages are among the latest features that were added to Aweber. They collect data and there are no distractions hindering the sign-up form. It’s all it takes is to allow subscribers to fill in their information.

You can create the heading, font, style, and color. Images can be utilized in this section to make the site look professional for potential subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you’re hoping that it to be integrated in conjunction with Google Analytics, it is not possible at the moment. This is a feature that they will have to develop as time passes. Bonus points for having on a landing page the email marketing system at least.

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AMP for Email

Aweber has the advantage of using new technologies like AMP to send emails. AMP lets users take decisions that are not possible in traditional newsletters like making an appointment.

This incorporates the use of dynamic content within the email itself. Imagine live survey results as well as sports game scores as well as weather updates and many more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It determines which one performs best, and it will be utilized as the basis for future emails.

It is attainable to discover data like CTA in the event that you change a particular part of the design. You can test this by experimenting with three emails as you mix and mix and match. The majority of email marketing tools use three variants since it’s the industry standard.

There is no limit in how the tests could go, giving freedom on the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your intended audience. Aweber creates segments on any subject within your database. This includes emails opened or viewed, pages visited, link clicks, etc.

To separate the data, you’ll need to go to your “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments at the same time. The issue is when users choose to mix and match segments.

The method they use at a minimum is to send emails to various lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. It provides vital information like open rate and bounces. Click-throughs are also tracked.

You can also see useful information, such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • The history of an individual’s activities

The information you gather here can be used for future campaigns. Based on the type of campaign they are, you can make use of Aweber for better outcomes.

Marketing Automation

You can automatize the email marketing process by designing the sales funnels of your choice. These are sent in response to user actions: email opens, link clicks, site visits, sales made, etc. How To Make More Fields In AWeber

If a subscriber clicks on an email link, Aweber assigns a tag to the subscriber. Tags can be used to decide the emails that are sent to whom and when they are sent. This feature is also known as the “Aweber Campaigns.”

Making the Subscriber List

Aweber lets you create lists of up to 10 contacts with the form. Although you can manually enter the information, it’s easy to transfer them instead. This speeds up the process so you don’t have to anxiety. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing a pre-generated subject line or making your own. In the event of creating one, you need to wait for verification from your Aweber team. It can take a full day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. When you’re on the phone or live chat or email, you can have their help. All subscription plans have the ability to use them. Email and live chat are available 24/7, and phone support is available from 8am-8pm ET from Monday to Friday. How To Make More Fields In AWeber

If you’re new to the entire email marketing world, Aweber has a Knowledge Base. Videos, information, and webinars are available here. This makes sure that users have an idea of what they can incorporate into their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select between: Pro and Free. The main difference between these plans and existing email marketing services is the amount of customers that you can cater to. Each plan comes with 24/7 customer support by phone, chat, or via email.

Free Plan

With the Free Plan, you get to use Aweber without cost. However, you’re only limited by 500 users on your account. The company’s logo will appear every time you’ll mail an email. Features like A/B testing won’t be available, but you can start your marketing here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure based on the amount of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber for a quote

In this plan, you will have access to A/B testing as well as additional essential features, such as marketing automation. You can also see the data from your campaign as it is being implemented and also where they came from. In some way or other, these additional features will greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. This is most helpful when you own an online store and have access to vital features.

The most important selling point is the numerous templates including data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free plan even when you don’t have the budget to invest in. The best part, customer service is readily available. If you don’t have a experience in marketing the Knowledge Base can give you enough details to help you understand the basics.

When subscribed to a paid subscription it’s priced reasonably. Not too much but you’ll get the best out of the campaign you make.

Aweber could be the best choice for email marketing platform for beginning marketing or businessperson alike.

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Frequently asked questions (FAQs) How To Make More Fields In AWeber

What exactly is Aweber?

Aweber is an email marketing platform that is suitable for companies or digital marketers. Whether you are a beginner or veteran you can make your campaign more visible to any potential audience. The company was founded in 1998, and it helped businesses of all sizes.

Can Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into many ECommerce websites like Shopify and CRMs like Salesforce and web builders like Wix and WordPress, etc. Some of them require a dedicated widget or additional coding to ensure seamless integration.

Does Aweber provide customer support?

They can. The customer service of Aweber is accessible during business hours via phone, chat, or email. Aweber also provides its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance schedules for the platform. For new users it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make as many as 10 contacts through a form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You have to remove the list using the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted on Aweber after 30 days. You are able to reactivate the list at any time.

What are the campaigns that work within Aweber?

Campaigns on Aweber can work in two ways: on subscribe or tag that is applied. When you subscribe, the campaign begins when someone joins your list. If the subscriber is Tag Applied, the campaign will begin with the application of tags to identify the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also have plans to integrate together with Facebook Analytics as well.

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