ECommerce and Email Marketing go hand-in-hand. If you own the online business, you’re given the power to market the store however you would like to.
On paper, it may seem easy, but it isn’t. Customers interact with you, go through social media and blog posts, and more. There’s also the possibility of making a sale after the advertisement. One way to advertise is to use email marketing.
Nowadays, even a static newsletters aren’t enough to draw attention. If you have a plan in your mind, send a message to Aweber.
This review will discuss Aweber and how email marketing works, and what you should do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Cons of Aweber How To Remove Opt In Confirmation AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- It can be difficult for users to navigate
- The creation of a newsletter could result in errors when published
- Some templates could be outdated
- It is not compatible with Google Analytics
Aweber can be described as an email marketing platform that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any product or service based on HTML templates. As an online platform that makes use of automation to create a simple campaign. After the email is delivered to recipients, you can look at the information through their stats.
Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old, they can be customized to give a modern style. You can alter the colors and fonts, or even the style. If you’re able, you can code your own template also works.
RSS for Email Templates
If you run a blog, you are able to convert the content of an RSS feed in newsletters via email. Aweber calls it “Blog Broadcasts.” It can also be used with any other content that has already an RSS feed. It provides instant updates to subscribers via email, instead of visiting the site.
There’s a caveat. Not all email templates are compatible with an RSS feed.
When you select the template, make certain to select one that can also work with them. If it is not, the template will still work without the templates.
Builder of the Landing Page
Landing Pages are the latest feature that were added to Aweber. They collect data and there are no distractions hindering the registration form. It’s just a way to let users to provide their information.
The heading can be designed by you. You can choose the font and font, style and the color. Photos can also be used in this section to make the site look professional for potential subscribers.
This feature, however, cannot be tested through automatic A/B testing. If you also expect it could be used in conjunction with Google Analytics, it is not yet possible. This is a feature that they will must work on as time passes. Also, points for incorporating the landing page of an email marketing platform, at a minimum.
AMP for Email
Aweber offers the benefit of utilizing new technology like AMP for email. AMP lets users take decisions that are not possible in conventional newsletters, such as making an appointment.
It also combines using dynamic content within emails themselves. Consider live results from surveys as well as sports game scores as well as weather updates and many more. In essence, the news comes to you. Sounds familiar?
Also called Split Testing, Aweber optimizes newsletters to a specific group of people on your list. It will determine which of your emails is most effective, and can be utilized as the basis to send out future email campaigns.
It is attainable to discover data like CTA when you alter an element or design. You can test this by trying out three emails , mixing and mix and match. The majority of email marketing tools use 3 variants as it’s the industry standard.
There’s no limitation on how the tests would go, giving freedom on the best approach. A huge thumbs up to Aweber!
Segmentation lets you create a unique and personalized email to your targeted audience. Aweber creates segments for any subject that is within your database. This includes emails opened or viewed, pages visited, link clicks, and so on.
To separate the data, you need to visit the “Manage Subscribers” section. Although Aweber won’t let you send emails to multiple segments at once. One problem that can happen is when users choose to mix and match segments.
The method they use at a minimum is to send emails to several lists. Lists can be excluded from mailings, but you can’t exclude specific segments.
Reporting and Analytics
Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics like open rate bounces, click-throughs, as well as bounces.
You can also view helpful information like:
- Email list growth over time
- Methods for signing up
- Information about geography
- History of an individual’s activity
The information you gather this way can be utilized for future campaigns. Depending on what they do you could make use of Aweber for more effective results.
You can automate the marketing via email process by designing yourself your personal sales flow charts. They are sent based on user actions: email opens and clicks on links, website visits, purchases made, and so on. How To Remove Opt In Confirmation AWeber
When a subscriber clicks an email link, Aweber assigns tags for the subscriber. The tags will decide the emails that are sent to whom and when they are delivered. This particular feature is referred to as the “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber lets you create lists of up to 10 contacts with an online form. Although you can manually enter the data, it is also possible to import them. It speeds up the process so that you don’t experience the stress. They accept these file types when they import:
You have the option of using a pre-generated subject line , or creating your own. If you create one, you have to wait for confirmation by your Aweber team. It could take a day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what sets it apart from the other. If you’re calling or live chat, or by email, you’ll have their help. Every subscription plan can benefit from them. Email and live chat support is accessible 24/7. Phone support is available between 8am and 8pm ET from Monday to Friday. How To Remove Opt In Confirmation AWeber
If you’re still a novice to the email marketing industry, Aweber has a Knowledge Base. Videos, information as well as webinars are all available here. This ensures that the users are aware of the things they can accomplish in their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to choose from: Pro and Free. The distinction between this plan and existing email marketing services is the amount of subscribers you’ll cater to. All plans offer 24/7 customer support via phone, chat, or via email.
If you’re on the Free Plan, you get to use Aweber for free. However, you’re restricted to 500 subscribers on your list. The watermark of the company will be present every time you make an electronic mail. Features like A/B testing won’t be available, however, you can begin your marketing here.
In Pro Plan subscribers Pro Plan, there’s a pricing structure based on the amount of subscribers. These are as follows:
- Contacts between 0 and 500: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 25,000 contacts Contact Aweber for a price
In this plan, you get access to A/B tests and additional essential features, such as marketing automation. You will also be able to see the data from your campaign as it is being implemented and also where they come from. One way or another, these additional features will assist you in your marketing strategy.
In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you own an online store and have access to vital features.
The main selling points are its many templates including data segmentation, A/B testing, and reporting system. It is still possible to use on the free plan even in the absence of budget to invest in. The greatest part is that the customer support is available 24/7. If you don’t have a prior experience in marketing Their Knowledge Base can give you sufficient information to answer this.
When subscribed to an paid plan it’s priced reasonably. Not too much and you will get the best out of the campaign you will develop.
Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.
Commonly asked questions (FAQs) How To Remove Opt In Confirmation AWeber
What is Aweber?
Aweber is an email marketing platform for companies or digital marketers. Whether you are a beginner or veteran it is possible to help your campaign be more visible to anyone who is interested. The company was established in 1998, and it helped businesses that were of any size.
Does Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into various ECommerce sites such as Shopify and CRMs like Salesforce, web builders such as Wix and WordPress, etc. Some of them require the use of a specific widget or coding to facilitate the integration.
Does Aweber provide customer support?
They do. The customer service of Aweber is available during working hours via phone, chat or email. It also offers its own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance times of the platform. For users who are brand new you can download a toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can create as many as 10 contacts through an online form. If you’re able to enter the data manually.
Can you delete a list on Aweber?
Yes. You have to deactivate the list by visiting the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted from Aweber after 30 days. You are able to reactivate the list at anytime.
How do campaigns work in Aweber?
Campaigns within Aweber can be executed in two ways: on subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber joins your list. If the subscriber is Tag Applied, the campaign would begin with the application of an application tag on the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
No. Aweber just recently introduced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They also have plans to collaborate with Facebook Analytics as well.