ECommerce and Email Marketing go in tandem. If you own an online store, you have the option of marketing the store however you would like to.
It could appear straightforward, but it’s actually not. It’s about engaging with customers by using social media, interact with them, review blog posts, and more. You also have the chance of generating a sale in the wake of the advertisement. One way to advertise is via email marketing.
These days, even the static newsletter isn’t enough to attract interest. When you have a strategy in your mind, send a message to Aweber.
This review will discuss Aweber and how the email marketing process works, as well as what you need to do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
Pros and Cons of Aweber How To See Who Was Bounced AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- The interface for users can be difficult to navigate
- Creating a newsletter may form errors when published
- Some templates could be old-fashioned.
- It cannot be integrated with Google Analytics
Aweber can be described as an email marketing platform for businesses and individuals. It permits users to design campaigns and newsletters for any product or service built in HTML templates. As a platform uses automation to create a simple campaign. After the email is delivered to recipients, you can look at the information through their stats.
Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated but they can be modified for an updated style. You can alter the colors and fonts, or even the style. If you’re able, you can code your own template also works.
RSS feed to Email Templates
For those running a blog, you are able to convert the content of the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” This can also work with any other content that has the existing RSS feed. This gives instant notifications to subscribers via email instead of going to the website.
There’s a caveat. Some email template templates are compatible with an RSS feeds.
So when you choose a template, be certain to select one that works with them. If not, the template can still be used without them.
Builder of the Landing Page
Landing Pages are the latest feature that were added to Aweber. They capture data, and there are no distractions hindering the registration form. It’s all it takes is to allow subscribers to give their details.
The heading can be designed by you. You can choose the font, font, style, and color. Images can be utilized here to make the page look professional to potential subscribers.
But, this feature can’t be tested through automatic A/B testing. If you’re hoping that it to work with Google Analytics, it is not yet possible. This is a feature that they will need to work on as time passes. Bonus points for having a landing page for in an email-marketing platform at the very least.
AMP for Email
Aweber offers the benefit of utilizing new technology like AMP for email. AMP allows users to take decisions that are not possible in traditional newsletters such as setting an appointment.
It also combines using dynamic content within an email. Think live survey results, sports game scores, weather updates, and many more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It will determine which of your emails does the best job, and can be utilized as the basis for future newsletters.
There is a possibility of locating details such as CTA when you alter an element in the layout. It is possible to test this by trying out three different emails while mixing and match. The majority of email marketing tools use three variations as the industry standard.
There’s no restriction regarding how tests will be conducted, allowing for freedom to choose the best strategy. A big thumbs up for Aweber!
Segmentation enables you to create a unique and personalized email to your target audience. Aweber creates segments for any topic in your database. This includes emails opened by users, pages visited, clicks on links, clicks, etc.
To segment the data, you have to go to the “Manage Subscribers” section. However, Aweber cannot allow sending emails to different segments at the same time. The issue is when users choose and mix segments.
The workaround they have at the very least is to send emails to several lists. You can exclude lists from a mailing, but it is impossible to exclude segments of a list.
Reporting and Analytics
The reporting system of Aweber is an excellent feature that deserves praise. It lets you monitor important statistics like open rate bounces, click-throughs, as well as bounces.
There’s also the option to look up useful information such as:
- Email list growth over time
- Methods to sign-up
- Geographical information
- The history of an individual’s activities
The information you gather this way can be utilized for future campaigns. Based on the type of campaign they are it is possible to use Aweber for more effective outcomes.
You can automate the marketing via email process by creating your own sales flowcharts. They are sent out based on the actions of the user: emails opened or clicks on links, site visits, purchase made, etc. How To See Who Was Bounced AWeber
If a subscriber clicks on the link, Aweber assigns a tag to the subscriber. The tags will decide the emails that are sent to whom and when they are delivered. This particular feature is referred to as “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber lets you create a list of up to 10 contacts using an online form. While you can manually input the data, it is also easy to transfer them instead. This speeds the process and you won’t feel the anxiety. It will accept these types of files when importing:
You can choose between using a pre-generated subject line , or creating your own. If you create one, you have to wait for verification from the Aweber team. It can take a full day or two.
Customer Support & Knowledge Base
The customer service of Aweber is what is different from other companies. When you’re on the phone, live chat, or via email, you’ll be able to receive their advice. Every subscription plan can benefit from them. Live chat and email are accessible 24/7. Phone support is available between 8am and 8pm ET, Monday through Friday. How To See Who Was Bounced AWeber
If you’re still new to the entire email marketing world, Aweber has a Knowledge Base. Videos, information as well as webinars are all available here. This makes sure that users are aware of the things they can do in their campaigns.
Aweber Pricing Plans
Aweber has two plans you can choose from: Free and Pro. The distinction between this plan and the existing email marketing options is the amount of customers you’ll cater to. All plans have access to 24/7 customer support by chat, phone, or via email.
If you’re on the Free Plan, you get access to Aweber without cost. However, you’re only limited to 500 subscribers on your list. The watermark of the company will appear each time you send an email. Features such as A/B testing will not be available, however, you can start your marketing efforts here.
For the Pro Plan, there’s a pricing structure for the amount of subscribers. The following are the prices for Pro Plan subscribers:
- 0 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts: Contact Aweber to request a quote
With this plan, you’ll get access to A/B tests and more essential features like marketing automation. You will also be able to see the data from your campaign in action and where they came from. One way or another the additional features will significantly help in your marketing plan.
In short, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and have access to vital features.
The most important selling point is its many templates, data segmentation, A/B testing, and reporting system. It is still possible to use on the free version even in the absence of funds to purchase. The best part, service for customers is always available. If you don’t have a marketing background Their Knowledge Base can give you enough details to help you understand that.
If you’re enrolled in an paid plan It’s affordable too. It’s not too expensive, and you can make the most of the campaign you will develop.
Aweber can be the go-to email marketing platform for beginning marketing or businessperson alike.
Frequently asked questions (FAQs) How To See Who Was Bounced AWeber
What exactly is Aweber?
An email-based marketing service is a must that is suitable for entrepreneurs or digital marketers. Whether you are a beginner or seasoned professional you can increase the visibility of your campaign to any potential audience. The company was founded in 1998, and it helped companies of all sizes.
Can Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into different ECommerce websites like Shopify as well as CRM systems like Salesforce as well as web builders like Wix and WordPress and many more. Certain of them may require an additional widget or coding to make the integration smooth.
Does Aweber provide customer service?
They do. The customer service of Aweber is available during working hours via chat, phone, or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials, live webinars, and scheduled maintenance times for the platform. For new users you can download a toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can make up to 10 contacts with an online form. If you are able manually input the data manually.
Can you delete a list on Aweber?
Yes. You can remove the list by going to the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber after 30 days. The list can be reactivated at any time.
What are the campaigns that work in Aweber?
Campaigns within Aweber can work by a combination of subscribe or tag applied. If you subscribe, your campaign begins when someone signs up to the list. If through Tag Applied, the campaign will begin by applying a tag to the subscriber’s data.
Is Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber just recently introduced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also have plans to collaborate together with Facebook Analytics as well.