ECommerce and Email Marketing go together. If you own an online store, you’re given the power to market the store in the way you wish to.
On paper, it could appear easy, but it isn’t. Customers interact with you, go through social media, review blog posts, and more. There’s also the possibility of making a sale following the advertisement. One method to promote is to use email marketing.
Today, even a static newsletters aren’t enough to attract interest. If you have a plan in mind, say hello to Aweber.
This review will cover Aweber, how it works with email marketing, and what you need to do.
Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Pros and Aweber How To Turn Off Confirmation AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- The interface for users can be difficult to navigate
- Creating a newsletter may form mistakes after publication
- Some templates may look old-fashioned.
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing solution that is available to both businesses and individuals. It lets users create campaigns and newsletters for any item or service that are based upon HTML templates. As a platform, it makes use of automation to make a streamlined campaign. Once the email has been delivered to recipients, you can look at the information through their stats.
Templates for responsive email
Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized for an updated style. You can alter the colors as well as the font or style. If you are able to code your own template this is also possible.
RSS feed to Email Templates
For those running a blog, you can convert the content of an RSS feed in emails that you can send out. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has an existing RSS feed. This provides immediate updates to subscribers via emails instead of the site.
There’s a catch, though. There aren’t all templates for email that work with RSS feeds.
When you select the template, make sure you choose one that works with them. If it is not, the template will still work without them.
Builder of the Landing Page
Landing Pages are the newer features introduced in Aweber. They capture data, and no distracting elements are hindering the registration form. It’s all it takes is to allow subscribers to fill in their information.
You can create the heading, font, style, and color. Photos can also be used to create a page that will appear professional to prospective subscribers.
But, this feature can’t be evaluated using automatic A/B testing. If you also expect it to work in conjunction with Google Analytics, it is not currently possible. This is a feature that they will must work on as time passes. Plus points for including on a landing page in an email-marketing platform at least.
AMP for Email
Aweber offers the benefit of utilizing new technology like AMP for email. AMP lets users take decisions that are not possible in traditional newsletters such as setting an appointment.
It also combines using dynamic content in the email itself. Think live survey results and scores from sports games as well as weather updates and more. In essence, the news comes to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It determines which one is most effective, and is used to determine the best option for any future emails.
There is a possibility of locating data like CTA in the event that you change an element of the design. You can try this by testing three different emails while mixing and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.
There is no limit regarding how tests will go, giving freedom on the best approach. A big thumbs up for Aweber!
Segmentation allows you to send a personalized and personal email to your intended audience. Aweber creates segments on any topic within your database. This includes emails that are opened, pages visited, link clicks, and so on.
To segment the data, you need to go to your “Manage Subscribers” section. Although Aweber won’t let you send emails to multiple segments at once. One problem that can happen is when users select the segments and then mix them.
The workaround they have at a minimum is to send emails to various lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.
Analytics and Reporting
Aweber’s reporting feature is an excellent feature that deserves praise. It provides vital information such as open rate, click-throughs, and bounces.
There’s also the option to see useful information, such as:
- Email list growth over time
- Methods for signing up
- Information about geography
- The history of an individual’s activities
The data you collect this way can be utilized for future campaigns. Based on the type of campaign they are it is possible to use Aweber to get better results.
You can automatize the email marketing process by creating yourself your personal sales flow charts. They are sent out based on the actions of the user: emails opened and clicks on links, website visits, purchase made, etc. How To Turn Off Confirmation AWeber
If a subscriber clicks on an email link, Aweber assigns an email address for the subscriber. Tags can be used to decide the emails that are sent to who and when they’re sent. This particular feature is referred to as “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber allows you to build a list of up to 10 contacts with the form. Although you can manually enter the information, it’s easy to transfer them instead. It speeds up the process , so you don’t have to stress. It will accept these types of files when they import:
You can choose between choosing a pre-generated subject line , or creating your own. In the event of creating one, you must wait for confirmation from the Aweber team. It can take a full day or two days.
Customer Support and Knowledge Base
Aweber’s customer support is what stands out from the rest. If you’re calling or live chat or email, you can have their help. All subscription plans can use them. Chat and emails support is accessible 24/7. Phone support is available between 8am and 8pm ET, Monday through Friday. How To Turn Off Confirmation AWeber
If you’re still new to the entire marketing via email, Aweber has a Knowledge Base. Information, video tutorials, and webinars are all available on this page. This makes sure that users are aware of the things they can do in their campaigns.
Aweber Pricing Plans
Aweber has two plans to select from: Pro and Free. The difference here compared to the existing email marketing options is the amount of subscribers you’ll be catering to. All plans have access to 24/7 customer support via chat, phone or email.
In the Free Plan, you get to use Aweber without cost. However, you’re restricted by 500 users on your account. The company’s watermark will appear each time you’ll make an electronic mail. Features such as A/B testing will not be available, however, you can start your marketing efforts here.
For those who subscribe to the Pro Plan, there’s a pricing structure based on the number of subscribers. These are as follows:
- 0 – 500 contacts: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25,000 contacts Contact Aweber to request a quote
In this plan, you get access to A/B tests and more essential features like marketing automation. You will also be able to see the data from your campaign in action and the source of these data. One way or another the additional features will assist you in your marketing plan.
In short, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and you get access to the most essential features.
The main selling points are its many templates including data segmentation, A/B testing, and a reporting system. It can still work well with the free plan when you don’t have the budget to spend on. The best part, service for customers is always available. For those who have no prior experience in marketing the Knowledge Base can give you enough details to help you understand this.
If you’re enrolled in a paid subscription it’s priced reasonably. Not too much and you will get the best out of the campaign you create.
Aweber could be the best choice for email marketing for any beginning marketer or businessperson.
Most Frequently Asked Questions (FAQs) How To Turn Off Confirmation AWeber
What exactly is Aweber?
An email-based marketing service is a must that is suitable for companies as well as digital marketing. Whether you are a beginner or experienced, you can make your campaign more visible to any potential audience. The company was founded in 1998 and helped companies regardless of size.
Does Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into different ECommerce websites like Shopify and CRMs such as Salesforce and web builders such as Wix and WordPress and many more. Some of them will need a dedicated widget or additional coding to make the integration smooth.
Does Aweber offer customer support?
They can. Customer service on Aweber is available during business hours via phone, chat or via email. It also offers its own Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times of the platform. For those who are new to the platform it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make up to 10 contacts through a form. If you are able enter the information manually.
Can you delete a list on Aweber?
Yes. You can deactivate the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be deleted on Aweber in 30 days. You are able to reactivate the list at anytime.
What are the campaigns that work in Aweber?
Campaigns in Aweber are able to be implemented by a combination of subscribe or tag that is applied. On Subscribe, the campaign will begin when a subscriber joins your list. If it’s through Tag Applied, the campaign would begin by applying tags to identify the subscriber’s data.
Is Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has recently launched Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.