ECommerce and Email Marketing go hand-in-hand. If you own an online store, you’re given the option of marketing the store in the way you wish to.
In writing, this could appear easy, but it isn’t. You engage with customers by using social media, interact with them and blog posts, and much more. You also have the chance of making a sale after the advertisement. Another method of advertising is via email marketing.
Nowadays, even a static newsletter isn’t enough to grab one’s interest. If you have a strategy to implement, you can say hi to Aweber.
This review will talk about Aweber, how it works with email marketing, and what you need to do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
Pros and Pros and Aweber How To Turn Off Confirmed Opt In On AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- The creation of a newsletter could result in errors when published
- Some templates could be outdated
- It is not compatible with Google Analytics
Aweber provides an email-based marketing solution for businesses and individuals. It permits users to design campaigns and newsletters for any service or product that are based upon HTML templates. Since it is a platform uses automation to create a more efficient campaign. When the email is sent to subscribers, you can view the data through their statistics.
Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. While some of the templates are outdated, they can be customized to create a fresh look. You can tweak the colors as well as the font or style. If you’re able, you can code your own template also works.
RSS to Email Templates
If you run blogs, you can change the content from the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” It also works with any other content that has an existing RSS feed. It provides instant updates to subscribers through emails instead of the website.
There’s a caveat. Some email template templates work with an RSS feeds.
When you select a template, be sure you choose one that can also work with them. If not, the template can still work without them.
Landing Page Builder
Landing Pages are the newer features added in Aweber. They capture data, and do not have distracting elements blocking the sign-up form. It’s just a way to let subscribers to fill in their information.
You can design the heading and font, style and color. Photos can be also used in this section to make the site appear professional to prospective subscribers.
This feature, however, cannot be tested through automatic A/B testing. If you also expect it to be integrated by Google Analytics, it is not possible at the moment. This is a feature that they will need to work on as time passes. Plus points for including on a landing page in an email-marketing platform at least.
AMP for Email
Aweber offers the benefit of utilizing new technology like AMP to send emails. AMP lets users make actions not done before in traditional newsletters like making an appointment.
This incorporates the use of dynamic content within an email. Imagine live survey results and scores from sports games or weather updates, and more. The news is basically delivered to you. Sounds familiar?
Also called Split Testing, Aweber optimizes emails to target a certain audience on your list. It will determine which of your emails is most effective, and will be used to determine the best option to send out future newsletters.
There is a possibility of locating data such as CTA when you alter an element in the layout. You can test this by trying out three emails as you mix and mix and match. Most email marketing tools follow three variants since it’s the standard for industry.
There is no limit regarding how tests will take place, which gives you the freedom to choose the most effective strategy. A huge thumbs up to Aweber!
Segmentation lets you send a personal and customized email to your target audience. Aweber creates segments on any subject that is within your database. This can include emails opened, pages visited, link clicks, etc.
To divide the data, you need to go to the “Manage Subscribers” section. Although Aweber will not allow you to send emails to multiple segments at once. The issue is when users select and mix segments.
The workaround they have at the very least is to send emails to several lists. Lists can be excluded from mailings, but you cannot exclude individual segments.
Analytics and Reporting
Aweber’s reporting feature is a feature worthy of praise. You monitor vital statistics such as open rate bounces, click-throughs, as well as bounces.
There’s even the option to see useful information, such as:
- Email list growth over time
- Sign-up methods
- Geographical information
- History of an individual’s activity
The information you gather will be useful for future campaigns. Based on what they accomplish you could utilize Aweber for more effective results.
You can automate the marketing via email process by designing your own sales flowcharts. These are sent in response to user actions: email opens, link clicks, site visits, purchases made, etc. How To Turn Off Confirmed Opt In On AWeber
When a subscriber clicks an email link, Aweber will set tags for the subscriber. Tags can be used to decide which emails are sent to who and when they’re sent. This particular feature is referred to as “Aweber Campaigns.”
Creating the Subscriber List
Aweber lets you create a list of up to 10 contacts with an online form. While you can manually input the information, it’s easy to transfer them instead. This speeds up the process so you don’t have to tension. They accept these file types when importing:
You can choose between choosing a pre-generated subject line or making your own. Except when making one, you have to wait for verification by your Aweber team. It can take a day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what stands out from the rest. Whether you’re on the phone or live chat or by email, you’ll receive their advice. All subscription plans have the ability to use them. Email and live chat are available 24/7, and phone support is open from 8am to 8pm ET from Monday to Friday. How To Turn Off Confirmed Opt In On AWeber
If you’re new to the entire marketing via email, Aweber has a Knowledge Base. Videos, information as well as webinars are all available here. This makes sure that users are aware of the things they can do in their campaigns.
Aweber Pricing Plans
Aweber has two plans to choose from: Pro and Free. The main difference between these plans and existing email marketing services is the amount of subscribers you’ll be catering to. All plans offer 24/7 customer support by chat, phone or email.
With the Free Plan, you get access to Aweber without cost. However, you’re restricted to 500 subscribers on your list. The company’s logo will be present every time you mail an email. Features like A/B testing won’t be available, however, you can start your marketing efforts here.
To purchase the Pro Plan, there’s a pricing structure for the number of subscribers. Here they are as follows:
- 0 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25000 contacts: Contact Aweber for a price
In this plan, you will have access to A/B tests and more essential features like marketing automation. You will also be able to see the data of your own campaign and see where they came from. In one way or another the additional features will assist you in your marketing plan.
In short, Aweber is a solid email marketing platform. This is most helpful when you run an online store and you have access to essential vital features.
The most important selling point is its many templates and data segmentation, as well as the A/B testing, and reporting system. It is still possible to use with the free plan in the absence of funds to purchase. The greatest part is that customer service is readily available. For those who have no experience in marketing Their Knowledge Base can give you sufficient information to answer the basics.
If you’re enrolled in a paid plan it’s priced reasonably. It’s not too expensive, and you can make the most of the campaign you’ll develop.
Aweber could be the best choice for email marketing platform for beginning marketing or businessperson alike.
Most Frequently Asked Questions (FAQs) How To Turn Off Confirmed Opt In On AWeber
What exactly is Aweber?
Aweber is an email marketing platform designed for businesses as well as digital marketing. No matter if you’re a beginner or veteran, you can help your campaign be more visible to any potential audience. The company was established in 1998 and helped businesses of all sizes.
Is it possible to integrate Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into many ECommerce sites such as Shopify as well as CRM systems such as Salesforce and web builders like Wix and WordPress and more. Certain of them may require an additional widget or code to facilitate the integration.
Does Aweber provide customer support?
They do. Customer service on Aweber is accessible during business hours via chat, phone or via email. It also offers its own Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times of the platform. For users who are brand new you can download a toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can make up to 10 contacts using a form. If you are able enter the data manually.
Can you delete a list on Aweber?
Yes. You have to disable the list using the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted on Aweber in 30 days. You can reactivate the list at any time.
What are the campaigns that work in Aweber?
Campaigns in Aweber can be executed in two ways: subscribe or tag that is applied. If you subscribe, your campaign will begin when a subscriber joins your list. If it’s through Tag Applied, the campaign will start by applying tags to identify the subscriber’s data.
Are Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber just recently introduced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.