Howt O Make An Autoresponder Sequence AWeber

aweber-review

ECommerce and Email Marketing go together. In running an online store, you’re given the power to market the store in the way you wish to.

In writing, this could seem straightforward, but it’s actually not. You engage with customers by using social media, interact with them reviewing blog posts and so on. You also have the chance of generating a sale in the wake of the advertisement. Another method of advertising is through email marketing.

These days, even the static newsletter is not enough to attract interest. When you have a strategy to implement, you can say hi to Aweber.

This review will cover Aweber and how the email marketing process works, as well as what you need to do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Howt O Make An Autoresponder Sequence AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • User-interface may be challenging to navigate
  • Creating a newsletter may form errors when published
  • Some templates could be outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing solution that is available to both businesses and individuals. It allows users to create newsletters and campaigns for any item or service built upon HTML templates. Being an online platform uses automation to create a more efficient campaign. When the email is delivered to subscribers, you are able to view the information through their stats.

Howt O Make An Autoresponder Sequence AWeber

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Templates for responsive email

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable to create a fresh style. You can alter the colors and fonts, or even the style. When you can, coding your own template also works.

RSS for Email Templates

For bloggers who have blogs, you can convert the content of an RSS feed in emails that you can send out. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has the existing RSS feed. This gives instant updates to subscribers via email, instead of visiting the website.

There’s a caveat, however. Not all email templates work with an RSS feeds.

When you select a template, be certain to select one that is compatible with them. If it is not, the template will be used without the templates.

Landing Page Builder

Landing Pages are the newer features that were added to Aweber. They collect data and do not have distracting elements blocking the sign-up form. All it does is allow subscribers to fill in their information.

You can design the heading, font, style, and color. Images can be utilized here to make the page appear professional to prospective subscribers.

This feature, however, cannot be tested using automated A/B testing. If you’re also anticipating it to be integrated by Google Analytics, it is not possible at the moment. It’s something they’ll must work on as time passes. Bonus points for having on a landing page an email marketing platform at least.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP for email. AMP lets users make actions not done before in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content in the email itself. Consider live results from surveys and scores from sports games as well as weather updates and more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes newsletters to a specific audience on your list. It determines which one is most effective, and can be utilized as the basis to send out future emails.

There is a possibility of locating data like CTA in the event that you change one particular aspect or design. It is possible to test this by experimenting with three emails , mixing and match. Most email marketing tools adhere to three variants since it’s the standard for industry.

There is no limit in how the tests could go, giving freedom on the most effective strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to create a unique and personalized email to your target audience. Aweber creates segments for any subject within your database. This includes emails that are opened or viewed, pages visited, link clicks, and so on.

To segment the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments simultaneously. One issue that could arise is when users choose and mix segments.

The method they use at a minimum is to send emails to several lists. Lists can be excluded from mailings, but it is impossible to exclude segments of a list.

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Reporting and Analytics

The reporting system of Aweber is an excellent feature that deserves praise. It lets you monitor important statistics like open rates and bounces. Click-throughs are also tracked.

There’s also the option to look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Information about geography
  • The history of an individual’s activities

The information you gather will be useful for future campaigns. Based on the type of campaign they are it is possible to make use of Aweber for better outcomes.

Marketing Automation

You can automate the email marketing process by designing yourself your personal sales flow charts. They are sent based on user actions: email opens, link clicks, site visits, sales made, etc. Howt O Make An Autoresponder Sequence AWeber

When a subscriber clicks a link, Aweber will set a tag to the subscriber. Tags can be used to decide which emails are sent out to who and when they’re sent. This specific feature is known as the “Aweber Campaigns.”

Making a Subscriber List

Aweber allows you to build an unlimited list of 10 contacts using an online form. While you can manually input the details, it’s also possible to import them instead. This speeds up the process , so you won’t feel the anxiety. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of using a pre-generated subject line , or making your own. Except when making one, you have to wait for confirmation from your Aweber team. It could take a day or two days.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. Whether you’re on the phone or live chat or via email, you’ll be able to have their help. All subscription plans have the ability to use these services. Live chat and email are available 24 hours a day, while phone support is open from 8am to 8pm ET, Monday through Friday. Howt O Make An Autoresponder Sequence AWeber

If you’re still a novice to the email marketing industry, Aweber has a Knowledge Base. Tutorials, videos, and webinars are all available on this page. This ensures that the users have an idea of what they can incorporate into their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select between: Pro and Free. The distinction between this plan and the existing email marketing options is the amount of customers you’ll cater to. Each plan comes with 24/7 customer service via chat, phone, or email.

Free Plan

With the Free Plan, you get to use Aweber at no cost. However, you’re restricted to 500 subscribers on your list. The company’s logo will appear every time you send an email. Features like A/B testing won’t be available, but you can start your marketing here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts Contact Aweber for a price

With this plan, you get access to A/B tests and more essential features like marketing automation. You can also see the data of your own campaign in action and where they come from. One way or another, these additional features will greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. It is particularly useful when you manage an online shop and you have access to vital features.

The major selling points are its many templates including data segmentation, A/B testing, and reporting system. It’s still possible to work with the free plan when you don’t have enough budget to invest in. The best part, the customer support is available 24/7. For those with no prior experience in marketing, their Knowledge Base can give you enough information to cover this.

If you are enrolled in a paid plan it’s priced reasonably. It’s not too expensive, and you can benefit from the campaign you make.

Aweber could be the best choice for email marketing platform for beginning marketer or businessperson.

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Frequently Asked Questions (FAQs) Howt O Make An Autoresponder Sequence AWeber

What exactly is Aweber?

The Aweber platform for email marketing is designed that is suitable for businesses and digital marketers. If you’re a novice or experienced it is possible to help your campaign be more visible to any potential audience. The company was established in 1998 and has helped companies of all sizes.

Can Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify and CRMs like Salesforce, web builders such as Wix and WordPress and many more. Some of them require an additional widget or coding to ensure seamless integration.

Does Aweber provide support for customers?

They do. The customer service of Aweber is available during business hours via phone, chat or via email. Aweber also has its own Knowledge Base where you can get information, videos tutorials, live webinars, and scheduled maintenance schedules for the platform. For those who are new to the platform, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make up to 10 contacts through a form. If you’re able to manually input the data manually.

Can you delete a list on Aweber?

Yes. You must disable the list using the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be removed from Aweber in 30 days. You can reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns in Aweber can be executed in two ways: subscribe or tag applied. On Subscribe, the campaign will begin when a subscriber signs up to the list. If the subscriber is Tag Applied, the campaign will begin when the system uses tags to identify the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber just recently introduced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.

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