Including A Video In AWeber Email

aweber-review

ECommerce and Email Marketing go together. When you manage an online store, you’ll have the ability to promote your store in the way you wish to.

It may appear simple, but it’s not. Customers interact with you by using social media, interact with them and blog posts, and so on. You also have the chance of making a sale after the advertisement. One way to advertise is through email marketing.

These days, even the static newsletter is not enough to grab one’s interest. When you have a strategy in mind, say hello to Aweber.

This review will talk about Aweber, how email marketing works, and what you can do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Including A Video In AWeber Email

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates could be outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing service that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any service or product that are based on HTML templates. Since it is a platform, it makes use of automation to create a simple campaign. After the email is sent to the subscribers, you can view the data through their statistics.

Including A Video In AWeber Email

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Responsive Email Templates

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. Although some templates are old but they can be modified to give a modern appearance. You can tweak the colors, font, or style. If you are able to code your own template also works.

RSS for Email Templates

If you run a blog, you can convert the content of the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” This can also work with any content with already an RSS feed. It provides instant updates to subscribers through email instead of going to the website.

There’s a caveat. Not all email templates work with RSS feed.

So when you choose the template, make sure you choose one that can also work with them. If you don’t, the template could be used without them.

Landing Page Builder

Landing Pages are among the latest features that were added to Aweber. They collect data and no distracting elements are hindering the registration form. It’s all it takes is to allow users to provide their information.

You can design the heading and font, style and color. Photos can also be used here to make the page look professional for potential subscribers.

But, this feature can’t be evaluated using automatic A/B testing. If you also expect it could be used with Google Analytics, it is not yet possible. This is a feature that they will must work on as time passes. Also, points for incorporating the landing page of the email marketing system, at a minimum.

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AMP for Email

Aweber offers the benefit of utilizing new technology like AMP for email. AMP lets users make decisions that are not possible in conventional newsletters, such as making an appointment.

It includes the use of dynamic content in the email itself. Consider live results from surveys as well as sports game scores or weather updates, and more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes emails to target a certain group of people on your list. It checks which part does the best job, and is used as the one to send out future emails.

It’s possible to find information such as CTA when you change one particular aspect or design. It is possible to test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools follow three variants since it’s the standard for industry.

There is no limit on how the tests would go, giving freedom on the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you create a unique and personalized email to your target audience. Aweber creates segments on any subject that is within your database. This can include emails opened, pages visited, link clicks, etc.

To divide the data, you need to visit the “Manage Subscribers” section. Although Aweber will not allow you to send emails to multiple segments at once. One issue that could arise is when users select to mix and match segments.

The solution they can use at the very least is to send emails to various lists. Lists can be excluded from your mailing list, however, it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. You monitor vital statistics like open rates, click-throughs, and bounces.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • The history of an individual’s activities

The information you get this way can be utilized for future campaigns. Based on what they accomplish it is possible to utilize Aweber for better outcomes.

Marketing Automation

You can automate the email marketing process by creating the sales funnels of your choice. These are sent in response to users’ actions like email openings and clicks on links, website visits, purchases made, and so on. Including A Video In AWeber Email

When a subscriber clicks an email link, Aweber will set an email address for the subscriber. Tags can be used to determine which emails are sent out to whom and when they are delivered. This particular feature is referred to as “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber allows you to create lists of up to 10 contacts with a form. Although you can manually enter the data, it is also feasible to upload them. It speeds up the process , so you don’t have to stress. They accept these file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing a pre-generated subject line , or creating your own. If you create one, you have to wait for verification from your Aweber team. It can take a day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what sets it apart from the other. If you’re calling or live chat, or via email, you’ll be able to get their input. All subscription plans have the ability to use them. Email and live chat support is available 24 hours a day, while phone support is available from 8am-8pm ET Monday to Friday. Including A Video In AWeber Email

If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Tutorials, videos as well as webinars are all available on this page. This makes sure that users are aware of the things they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to select between: Pro and Free. The main difference between these plans and the existing email marketing options is the amount of customers you’ll be catering to. Each plan comes with 24/7 customer support via chat, phone, or email.

Free Plan

If you’re on the Free Plan, you get to use Aweber without cost. However, you’re only limited up to 500 people on the list. The company’s watermark will appear each time you’ll send an email. Features like A/B testing may not be available, but you can start your marketing here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a quote

With this plan, you get access to A/B testing as well as other essential features such as marketing automation. You will also be able to see the data of your own campaign in action and where they came from. In some way or other, these additional features will assist you in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you own an online store and you get access to the most essential features.

The major selling points are its numerous templates, data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free plan even when you don’t have the budget to invest in. The best part is that the customer support is available 24/7. For those who have no marketing background the Knowledge Base can give you enough information to cover the basics.

When subscribed to a paid plan it’s priced reasonably. Not too much and you will make the most of the campaign you’ll make.

Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.

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Frequently asked questions (FAQs) Including A Video In AWeber Email

What is Aweber?

Aweber is an email marketing platform that is suitable for entrepreneurs and digital marketers. If you’re a novice or experienced it is possible to increase the visibility of your campaign to anyone who is interested. The company was founded in 1998 and helped businesses regardless of size.

Does Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with various ECommerce sites like Shopify, CRM such as Salesforce and web builders like Wix and WordPress, etc. Some of them require a dedicated widget or additional coding to make the integration smooth.

Does Aweber have customer support?

They offer it. Customer support on Aweber is available during working hours via phone, chat or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials, live webinars, and scheduled maintenance schedules for the platform. For users who are brand new, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can make up to 10 contacts with a form. If you are able, you could also input the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list by going to the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted on Aweber within 30 days. The list can be reactivated at any time.

How do campaigns work in Aweber?

Campaigns on Aweber are able to be implemented in two ways: subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber is added to your mailing list. If it’s through Tag Applied, the campaign will begin by applying tags to identify the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has recently launched Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also have plans to work with Facebook Analytics as well.

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