Installing AWeber Newsletter Integration Woocommerce

aweber-review

ECommerce and Email Marketing go together. If you own your own online shop, you’re given the power to market the store however you would like to.

It might appear simple, but it’s not. You engage with customers by using social media, interact with them reviewing blog posts and much more. There’s also the possibility of making a sale following the advertisement. One way to advertise is via email marketing.

Nowadays, even a static newsletter isn’t enough to draw attention. If you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber the way the email marketing process works, as well as what you should do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review.

Pros and Pros and Aweber Installing AWeber Newsletter Integration Woocommerce

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates could be out of date
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for businesses and individuals. It allows users to create campaigns and newsletters for any service or product that are based upon HTML templates. Being a platform uses automation to create a more efficient campaign. Once the email has been sent to the subscribers, you are able to view the information through their stats.

Installing AWeber Newsletter Integration Woocommerce

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old but they can be modified for an updated style. You can alter the colors, font, or style. If you are able to code your own template this is also possible.

RSS feed to Email Templates

For bloggers who have a blog, you are able to change the content from the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. This provides immediate notifications to subscribers via email instead of going to the site.

There’s a catch, though. Not all email templates can be used with an RSS feeds.

So when you choose the template, make sure to find one that can also work with them. If it is not, the template will still work without them.

Builder of the Landing Page

Landing Pages are among the latest features introduced in Aweber. They are designed to collect information, and there are no distractions hindering the registration form. All it does is allow subscribers to give their details.

You can design the heading the font, style, and the color. Photos can also be used to create a page that will look professional for potential subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not yet possible. It’s a feature they need to work on as time passes. Plus points for including a landing page for an email marketing platform at the very least.

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AMP for Email

Aweber has the advantage of using new technologies like AMP to send emails. AMP allows users to take things that were not previously done in conventional newsletters, such as making an appointment.

It also combines using dynamic content in an email. Think live survey results, sports game scores, weather updates, and much more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It will determine which of your emails performs best, and it will be used to determine the best option for any future newsletters.

It’s possible to find information like CTA when you alter one particular aspect or design. You can test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools follow three variations as the standard for industry.

There’s no limitation regarding how tests will go, giving freedom on the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your intended audience. Aweber creates segments for any subject in your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.

To segment the data, you need go to the “Manage Subscribers” section. However, Aweber won’t let you send emails to multiple segments at once. The issue is when users select to mix and match segments.

The method they use at a minimum is to send emails to several lists. You can exclude lists from your mailing list, however, it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting feature is a feature worthy of praise. You monitor vital statistics such as open rate and bounces. Click-throughs are also tracked.

You can also look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • The history of an individual’s activities

The data you collect will be useful in future campaigns. Based on the type of campaign they are you could utilize Aweber for more effective outcomes.

Marketing Automation

You can automate the email marketing process by creating yourself your personal sales flow charts. They are sent based on users’ actions like email openings or clicks on links, site visits, purchase made, etc. Installing AWeber Newsletter Integration Woocommerce

If a subscriber clicks on the link, Aweber will set a tag to the subscriber. The tags will decide which emails are sent out to who and when they’re delivered. This feature is also known as the “Aweber Campaigns.”

Making an Subscriber List

Aweber allows you to build lists of up to 10 contacts with a form. Although you can manually enter the information, it’s feasible to upload them instead. It will speed the process and you don’t have to anxiety. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line or creating your own. Except when making one, you need to wait for confirmation from Aweber. Aweber team. It can take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. When you’re on the phone, live chat, or by email, you’ll receive their advice. All subscription plans can use them. Chat and emails are available 24/7, and phone support is available from 8am-8pm ET from Monday to Friday. Installing AWeber Newsletter Integration Woocommerce

If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Videos, information and webinars are all available on this page. This ensures that the users know what they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to choose between: Pro and Free. The difference here compared to other email marketing services is the amount of customers you’ll cater to. Each plan comes with 24/7 customer support by chat, phone, or via email.

Free Plan

In the Free Plan, you get to use Aweber without cost. But, you’re limited up to 500 people on the list. The watermark of the company will appear each time you’ll mail an email. Features like A/B testing may not be available, however, you can start your marketing efforts here.

Pro Plan

To purchase Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber for a price

In this plan, you’ll get access to A/B tests and more essential features like marketing automation. You can also see the results of your campaign as it is being implemented and also the source of these data. In some way or other the additional features will significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid platform for marketing via email. This is most helpful when you own an online store and you have access to the most essential features.

The major selling points are the numerous templates including data segmentation, A/B testing, and a reporting system. It can still work well on the free plan even in the absence of budget to invest in. The best part is that the customer support is available 24/7. If you don’t have a marketing background Their Knowledge Base can give you sufficient information to answer this.

When subscribed to a paid plan it’s priced reasonably. The cost is not excessive but you’ll get the best out of the campaign you develop.

Aweber can be the go-to email marketing for any beginning marketing or businessperson alike.

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Commonly Asked Questions (FAQs) Installing AWeber Newsletter Integration Woocommerce

What is Aweber?

Aweber is an email marketing platform for businesses as well as digital marketing. No matter if you’re a beginner or seasoned professional it is possible to make your campaign more visible to all potential customers. The company was founded in 1998, and it helped companies regardless of size.

Can Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with different ECommerce websites like Shopify, CRM such as Salesforce, web builders like Wix and WordPress and more. Some of them require a dedicated widget or additional programming to facilitate the integration.

Does Aweber offer support for customers?

They offer it. Customer service on Aweber is available during working hours via chat, phone or email. Aweber also has the company’s own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times of the platform. For new users, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. You can make at least 10 contacts with the form. If you are able enter the data manually.

Can you delete a list on Aweber?

Yes. You have to disable the list by going to the “Manage Lists” section. Once it is clicked “Deactivate,” it will be removed from Aweber after 30 days. You can reactivate the list at anytime.

How do campaigns function within Aweber?

Campaigns within Aweber can work in two ways: on subscribe or tag applied. On Subscribe, the campaign begins when someone signs up to the list. If through Tag Applied, the campaign will begin when the system uses tags to identify the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also have plans to collaborate with Facebook Analytics as well.

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