Landing Pages With AWeber For WordPress

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ECommerce and Email Marketing go hand-in-hand. In running the online business, you’re given the power to market the store however you would like to.

In writing, this might seem easy, but it isn’t. You engage with customers and go through social media and blog posts, and more. There is also the possibility of making a sale after the advertisement. One method to promote is through email marketing.

These days, even the static newsletter isn’t enough to attract attention. If you have a strategy in your mind, send a message to Aweber.

This review will cover Aweber the way it works with email marketing, and what you can do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber Landing Pages With AWeber For WordPress

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates could be old-fashioned.
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing platform for both individuals and businesses. It permits users to design newsletters and campaigns for any service or product that are based on HTML templates. Since it is an online platform uses automation to create a more efficient campaign. Once the email has been sent to subscribers, you can view the details through their statistics.

Landing Pages With AWeber For WordPress

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated but they can be modified to create a fresh style. You can tweak the colors, font, or style. When you can, coding your own template which also works as well.

RSS to Email Templates

If you run a blog, you can convert the content of the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” It also works with any other content that has already an RSS feed. This provides immediate notifications to subscribers via emails instead of the website.

There’s a caveat, however. Some email template templates are compatible with an RSS feeds.

If you decide to use a template, be sure to find one that is compatible with them. If it is not, the template will be used without the templates.

Builder of the Landing Page

Landing Pages are the latest feature added in Aweber. They collect data and there are no distractions taking away from the sign-up form. All it does is allow users to provide their information.

You can create the heading the font, style, and color. Photos can also be used here to make the page look professional to potential subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you’re hoping that it to work with Google Analytics, it is not yet possible. It’s a feature they must work on in the future. Bonus points for having the landing page of the email marketing system at least.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP for email. AMP lets users make things that were not previously done in traditional newsletters such as setting an appointment.

This incorporates the use of dynamic content in the email itself. Think live survey results, sports game scores or weather updates, and many more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It checks which part performs best, and it will be used to determine the best option for future newsletters.

There is a possibility of locating data such as CTA when you alter an element of the design. You can test this by trying out three emails , mixing and mix and match. Most email marketing tools adhere to three variations as the industry standard.

There’s no limitation regarding how tests will take place, which gives you the freedom to choose the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your intended audience. Aweber creates segments for any topic within your database. This can include emails opened or viewed, pages visited, link clicks, etc.

To separate the data, you need to visit your “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One issue that could arise is when users choose and mix segments.

The method they use at least is sending emails to various lists. Lists can be excluded from mailings, but you can’t exclude specific segments.

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Reporting and Analytics

The reporting system of Aweber is a feature worthy of praise. It provides vital information such as open rate bounces, click-throughs, as well as bounces.

There’s also the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • The history of an individual’s activities

The information you gather this way can be utilized for future campaigns. Based on the type of campaign they are, you can utilize Aweber for better outcomes.

Marketing Automation

You can automate the marketing via email process by creating the sales funnels of your choice. These are sent in response to users’ actions like email openings and clicks on links, website visits, purchase made, etc. Landing Pages With AWeber For WordPress

When a subscriber clicks a link, Aweber will set an email address for the subscriber. The tags will decide which emails are sent out to whom and when they are delivered. This feature is also known as “Aweber Campaigns.”

Creating a Subscriber List

Aweber allows you to build an unlimited list of 10 contacts with a form. While you can manually input the details, it’s also feasible to upload them instead. It speeds up the process so you don’t have to anxiety. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using a pre-generated subject line , or creating your own. If you create one, you have to wait for verification by Aweber. Aweber team. It can take a day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. Whether you’re on the phone, live chat, or email, you can receive their advice. All subscription plans can use these services. Chat and emails are accessible 24/7. Phone support is available between 8am and 8pm ET from Monday to Friday. Landing Pages With AWeber For WordPress

If you’re still a novice to the entire email marketing world, Aweber has a Knowledge Base. Videos, information and webinars are all available here. This ensures that the users are aware of the things they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Pro and Free. The distinction between this plan and existing email marketing services is the amount of subscribers you’ll cater to. All plans offer 24/7 customer support by phone, chat or via email.

Free Plan

In the Free Plan, you get to use Aweber without cost. However, you’re restricted by 500 users on your account. The company’s watermark will appear every time you’ll mail an email. Features such as A/B testing will not be available, but you can begin your marketing here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber for a price

With this plan, you will have access to A/B testing as well as more essential features like marketing automation. You can also see the data from your campaign and see the source of these data. In one way or another, these additional features will assist you in your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and you get access to essential vital features.

The major selling points are the numerous templates, data segmentation, A/B testing, and reporting system. It is still possible to use with the free plan when you don’t have enough budget to invest in. The greatest part is that customer service is readily available. For those who have no prior experience in marketing the Knowledge Base can give you enough details to help you understand that.

When subscribed to a paid subscription it’s priced reasonably. Not too much but you’ll benefit from the campaign you’ll create.

Aweber can be the go-to email marketing platform for beginning marketer or businessperson.

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Commonly Asked Questions (FAQs) Landing Pages With AWeber For WordPress

What is Aweber?

An email-based marketing service is a must for entrepreneurs as well as digital marketing. No matter if you’re a beginner or experienced, you can help your campaign be more visible to all potential customers. The company was founded in 1998 and helped businesses that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce sites like Shopify as well as CRM systems such as Salesforce, web builders like Wix and WordPress and many more. Certain of them may require the use of a specific widget or code to facilitate the integration.

Does Aweber provide customer service?

They do. Customer service on Aweber is accessible during business hours via chat, phone or via email. Aweber also provides its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times for the platform. For new users it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create up to 10 contacts with a form. If you are able enter the data manually.

Can you delete a list on Aweber?

Yes. You must remove the list by visiting the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted on Aweber within 30 days. You can reactivate the list at any time.

How do campaigns work within Aweber?

Campaigns on Aweber can be executed by a combination of subscribe or tag that is applied. On Subscribe, the campaign will begin when a subscriber is added to your mailing list. If through Tag Applied, the campaign would begin with the application of an application tag on the subscriber’s information.

Do Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to work with Facebook Analytics as well.

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