Mailchimp AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage the online business, you’ll have the ability to promote your store the way you want to.

In writing, this may seem simple, but it’s not. You engage with customers, go through social media, review blog posts, and so on. There is also the possibility of making a sale after the advertisement. One method to promote is via email marketing.

These days, even the static newsletter is not enough to draw attention. If you have a plan to implement, you can say hi to Aweber.

This review will talk about Aweber, how email marketing works, and what you need to do.

aweber-logo

Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber Mailchimp AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form mistakes when it is published
  • Some templates might appear out of date
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing service for businesses and individuals. It lets users create newsletters and campaigns for any product or service built upon HTML templates. As a platform that makes use of automation to make a streamlined campaign. When the email is delivered to subscribers, you are able to view the data through their statistics.

Mailchimp AWeber

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old, they can be customized to create a fresh look. You can tweak the colors as well as the font or style. If you are able to code your own template also works.

RSS for Email Templates

For bloggers who have a blog, you are able to change the content from an RSS feed in emails that you can send out. Aweber calls it the “Blog Broadcasts.” It also works with any other content that has an existing RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the site.

There’s a caveat. Not all email templates work with RSS feed.

When you select the template, make certain to select one that is compatible with them. If you don’t, the template could still be used without them.

Landing Page Builder

Landing Pages are the newer features that were added to Aweber. They collect data and no distracting elements are blocking the sign-up form. It’s all it takes is to allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font the font, style, and the color. Photos can be also used in this section to make the site appear professional to prospective subscribers.

This feature, however, cannot be tested using automated A/B testing. If you’re also anticipating it could be used by Google Analytics, it is not yet possible. It’s something they’ll must work on in the future. Also, points for incorporating the landing page of an email marketing platform at least.

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AMP for Email

Aweber is a great alternative to making use of new technology such as AMP to send emails. AMP lets users make actions not done before in traditional newsletters such as setting an appointment.

It includes the use of dynamic content in an email. Think live survey results, sports game scores, weather updates, and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It determines which one performs best, and it can be used to determine the best option for any future emails.

It’s possible to find data like CTA when you alter one particular aspect or design. It is possible to test this by experimenting with three different emails while mixing and match. Most email marketing tools follow 3 variants as it’s the standard for industry.

There’s no limitation in how the tests could go, giving freedom on the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your targeted audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, etc.

To separate the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. The issue is when users choose the segments and then mix them.

The method they use at the very least is to send emails to various lists. You can exclude lists from mailings, but you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate, click-throughs, and bounces.

You can also view helpful information like:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • The history of an individual’s activities

The information you gather will be useful for future campaigns. Based on the type of campaign they are you could utilize Aweber for more effective outcomes.

Marketing Automation

You can automate the email marketing process by creating the sales funnels of your choice. They are sent out based on the actions of the user: emails opened, link clicks, site visits, purchases made, and so on. Mailchimp AWeber

When a subscriber clicks an email link, Aweber will set tags for the subscriber. The tags can determine which emails are sent out to whom and when they are delivered. This feature is also known as “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to build a list of up to 10 contacts via a form. While you can manually input the details, it’s also possible to import them. It speeds the process and you don’t have to stress. They will accept the following file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line or making your own. Except when making one, you have to wait for verification by Aweber. Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

Aweber’s customer support is what sets it apart from the other. When you’re on the phone, live chat, or by email, you’ll get their input. All subscription plans have the ability to use these services. Chat and emails support is available 24/7, and phone support is available between 8am and 8pm ET, Monday through Friday. Mailchimp AWeber

If you’re still a novice to the entire email marketing world, Aweber has a Knowledge Base. Tutorials, videos as well as webinars are available on this page. This will ensure that people have an idea of what they can incorporate into their campaigns.

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> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber offers two plans to choose between: Pro and Free. The main difference between these plans and existing email marketing services is the amount of subscribers that you can cater to. All plans have access to 24/7 customer support by chat, phone, or email.

Free Plan

In the Free Plan, you get access to Aweber at no cost. However, you’re only limited by 500 users on your account. The company’s watermark will appear each time you mail an email. Features like A/B testing may not be usable, but you can begin your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber to request a quote

With this plan, you get access to A/B testing as well as additional essential features, such as marketing automation. You can also view the results of your campaign in action and the source of these data. One way or another the additional features will assist you in your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you run an online store and you get access to essential vital features.

The major selling points are its many templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use on the free version even in the absence of budget to spend on. The greatest part is that service for customers is always available. For those with no marketing background, their Knowledge Base can give you sufficient information to answer the basics.

If you are enrolled in a paid subscription it’s priced reasonably. It’s not too expensive, and you can benefit from the campaign you create.

Aweber could be the best choice for email marketing platform for beginning businessmen and marketers.

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Frequently asked questions (FAQs) Mailchimp AWeber

What is Aweber?

An email-based marketing service is a must that is suitable for companies and digital marketers. Whether you are a beginner or veteran, you can increase the visibility of your campaign to all potential customers. The company was founded in 1998 and has helped businesses that were of any size.

Does Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with different ECommerce websites like Shopify and CRMs such as Salesforce as well as web builders such as Wix and WordPress, etc. Some of them require an additional widget or programming to make the integration smooth.

Does Aweber offer customer service?

They can. The customer service of Aweber is accessible during business hours by phone, chat or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For users who are brand new it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. You can make at least 10 contacts with the form. If you are able enter the data manually.

Can you delete a list on Aweber?

Yes. You must remove the list by going to the “Manage Lists” section. When you click “Deactivate,” it will be removed from Aweber within 30 days. The list can be reactivated at anytime.

How do campaigns work in Aweber?

Campaigns in Aweber are able to be implemented in two ways: subscribe or tag applied. When you subscribe, the campaign will start when someone signs up to the list. If through Tag Applied, the campaign would begin with the application of a tag to the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also have plans to work in conjunction with Facebook Analytics as well.

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