Mailchimp Vs AWeber WordPress

aweber-review

ECommerce and Email Marketing go in tandem. If you own an online store, you’re given the ability to promote your store the way you want to.

On paper, it could seem easy, but it isn’t. Customers interact with you and go through social media, review blog posts, and much more. There’s also the possibility of making a sale following the advertisement. One method to promote is via email marketing.

Nowadays, even a static newsletter isn’t enough to grab one’s attention. If you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber the way email marketing works, and what you need to do.

aweber-logo

Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber Mailchimp Vs AWeber WordPress

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • Creating a newsletter may form mistakes when it is published
  • Some templates may look out of date
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution that is available to both businesses and individuals. It allows users to create campaigns and newsletters for any service or product that are based on HTML templates. As a platform uses automation to create a more efficient campaign. Once the email has been sent to recipients, you can look at the data through their statistics.

Mailchimp Vs AWeber WordPress

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. While some of the templates are outdated however, they are customizable to give a modern appearance. You can tweak the colors, font, or style. When you can, coding your own template which also works as well.

RSS for Email Templates

If you run a blog, you can transform the contents of your RSS feed into newsletters via email. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has already an RSS feed. It provides instant updates to subscribers via email, instead of visiting the site.

There’s a catch, though. Not all email templates work with an RSS feed.

When you select the template, make sure you choose one that works with them. If it is not, the template will still work without them.

Builder of the Landing Page

Landing Pages are the newer features added in Aweber. They capture data, and there are no distractions taking away from the registration form. All it does is allow subscribers to fill in their information.

You can create the heading, font, style, and color. Photos can be also used in this section to make the site look professional for potential subscribers.

This feature, however, cannot be evaluated using automatic A/B testing. If you’re hoping that it could be used in conjunction with Google Analytics, it is not possible at the moment. It’s a feature they must work on as time passes. Plus points for including the landing page of in an email-marketing platform, at a minimum.

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> > Click Here to Sign up AWeber Today < <

AMP for Email

Aweber offers the benefit of making use of new technology such as AMP to send emails. AMP allows users to take actions not done before in conventional newsletters, such as making an appointment.

It also combines using dynamic content in emails themselves. Consider live results from surveys as well as sports game scores, weather updates, and much more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It determines which one is most effective, and can be utilized as the basis for future emails.

There is a possibility of locating information like CTA in the event that you change a particular part or design. It is possible to test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools follow three variants since it’s the standard for industry.

There’s no limitation regarding how tests will be conducted, allowing for freedom to choose the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to create a unique and personalized email to your targeted audience. Aweber creates segments on any topic within your database. This includes emails opened, pages visited, link clicks, etc.

To segment the data, you’ll need to visit”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber won’t let you send emails to different segments simultaneously. One issue that could arise is when users choose and mix segments.

The workaround they have at least is sending emails to multiple lists. Lists can be excluded from mailings, but it is impossible to exclude segments of a list.

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> > Click Here to Sign up AWeber Today < <

Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. You monitor vital statistics such as open rate, click-throughs, and bounces.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • The history of an individual’s activities

The data you collect will be useful in future campaigns. Based on the type of campaign they are it is possible to use Aweber to get better outcomes.

Marketing Automation

You can automate the email marketing process by designing the sales funnels of your choice. They are sent out based on the actions of the user: emails opened, link clicks, site visits, sales made, etc. Mailchimp Vs AWeber WordPress

When a subscriber clicks an email link, Aweber will set tags for the subscriber. The tags will decide which emails are sent to who and when they’re delivered. This specific feature is known as the “Aweber Campaigns.”

Making a Subscriber List

Aweber allows you to create a list of up to 10 contacts with an online form. While you can manually input the information, it’s feasible to upload them instead. This speeds the process and that you don’t experience the anxiety. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using an already-generated subject line or creating your own. In the event of creating one, you need to wait for confirmation by your Aweber team. It can take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what stands out from the rest. If you’re calling or live chat, or via email, you’ll be able to have their help. All subscription plans have the ability to use them. Email and live chat support is available 24/7, and phone support is open from 8am to 8pm ET from Monday to Friday. Mailchimp Vs AWeber WordPress

If you’re still new to the email marketing world, Aweber has a Knowledge Base. Information, video tutorials, and webinars are all available here. This makes sure that users know what they can do in their campaigns.

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> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber offers two plans to select from: Free and Pro. The distinction between this plan and other email marketing services is the amount of subscribers you’ll cater to. All plans have access to 24/7 customer support via chat, phone or email.

Free Plan

With the Free Plan, you get to use Aweber for free. But, you’re limited to 500 subscribers on your list. The watermark of the company will be present every time you send an email. Features such as A/B testing will not be available, however, you can start your marketing from here.

Pro Plan

For those who subscribe to the Pro Plan, there’s a pricing structure that is based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts Contact Aweber to request a quote

With this plan, you’ll get access to A/B testing as well as additional essential features, such as marketing automation. You will also be able to see the results of your campaign in action and where they come from. One way or another, these additional features will significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid email marketing platform. This is most helpful when you run an online store and have access to the most essential features.

The major selling points are the numerous templates, data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free version even in the absence of budget to invest in. The greatest part is that customer service is readily available. For those with no marketing background Their Knowledge Base can give you enough details to help you understand the basics.

If you’re enrolled in a paid plan It’s affordable too. The cost is not excessive, and you can get the best out of the campaign you’ll make.

Aweber can be the go-to email marketing tool for all businessmen and marketers.

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> > Click Here to Sign up AWeber Today < <

Frequently asked questions (FAQs) Mailchimp Vs AWeber WordPress

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for entrepreneurs as well as digital marketing. Whether you are a beginner or seasoned professional you can make your campaign more visible to any potential audience. The company was founded in 1998, and it helped companies regardless of size.

Does Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify and CRMs such as Salesforce and web builders such as Wix and WordPress and many more. Certain of them may require an additional widget or code to facilitate the integration.

Does Aweber have customer service?

They offer it. Customer service on Aweber is available during working hours by phone, chat or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For those who are new to the platform, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts with the form. If you can enter the information manually.

Can you delete a list on Aweber?

Yes. You must disable the list by going to the “Manage Lists” section. When you click “Deactivate,” it will be removed from Aweber after 30 days. You can reactivate the list at anytime.

How do campaigns function in Aweber?

Campaigns on Aweber are able to be implemented in two ways: subscribe or tag that is applied. If you subscribe, your campaign will start when someone is added to your mailing list. If through Tag Applied, the campaign will begin by applying tags to identify the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has recently launched Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They are also planning to work with Facebook Analytics as well.

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