Mailing List Software Vs AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage an online store, you’re given the option of marketing the store however you would like to.

It may seem easy, but it isn’t. Customers interact with you by using social media, interact with them, review blog posts, and so on. There is also the possibility of making a sale after the advertisement. One method to promote is via email marketing.

These days, even the static newsletter isn’t enough to draw attention. When you have a strategy to implement, you can say hi to Aweber.

This review will talk about Aweber, how the email marketing process works, as well as what you should do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber Mailing List Software Vs AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in mistakes when it is published
  • Some templates may look out of date
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for businesses and individuals. It permits users to design newsletters and campaigns for any product or service based in HTML templates. Since it is a platform that makes use of automation to make a streamlined campaign. When the email is sent to the subscribers, you are able to view the details through their statistics.

Mailing List Software Vs AWeber

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated however, they are customizable to create a fresh look. You can change the color, font, or style. If you’re able, you can code your own template also works.

RSS feed to Email Templates

If you run blogs, you can convert the content of an RSS feed in newsletters via email. Aweber calls it “Blog Broadcasts.” This can also work with any content with already an RSS feed. This gives instant updates to subscribers through emails instead of the website.

There’s a caveat. Some email template templates are compatible with an RSS feed.

So when you choose the template, make sure you choose one that is compatible with them. If it is not, the template will still be used without the templates.

Landing Page Builder

Landing Pages are the newer features added in Aweber. They collect data and there are no distractions taking away from the sign-up form. All it does is allow users to provide their information.

You can create the heading and font, style and the color. Images can be utilized to create a page that will look professional to potential subscribers.

However, this feature cannot be tested through automatic A/B testing. If you also expect it could be used in conjunction with Google Analytics, it is not possible at the moment. It’s something they’ll have to develop as time passes. Plus points for including the landing page of the email marketing system at the very least.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP to send emails. AMP lets users make things that were not previously done in traditional newsletters such as setting an appointment.

This incorporates the use of dynamic content within emails themselves. Think live survey results and scores from sports games or weather updates, and much more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It checks which part does the best job, and can be used as the one to send out future email campaigns.

There is a possibility of locating data like CTA in the event that you change one particular aspect of the design. It is possible to test this by experimenting with three emails as you mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.

There’s no restriction in how the tests could take place, which gives you the freedom to choose the best strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your targeted audience. Aweber creates segments for any topic within your database. This includes emails opened or viewed, pages visited, link clicks, and so on.

To segment the data, you’ll need to go to your “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments at the same time. The issue is when users choose the segments and then mix them.

The solution they can use at a minimum is to send emails to several lists. You can exclude lists from a mailing, but you cannot exclude individual segments.

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Reporting and Analytics

The reporting system of Aweber is a feature worthy of praise. It provides vital information like open rate bounces, click-throughs, as well as bounces.

You can also see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • An individual’s history of activities

The information you gather this way can be utilized in future campaigns. Based on the type of campaign they are, you can use Aweber to get better outcomes.

Marketing Automation

You can automate the email marketing process by designing the sales funnels of your choice. They are sent based on users’ actions like email openings, link clicks, site visits, purchase made, and so on. Mailing List Software Vs AWeber

When a subscriber clicks a link, Aweber will set an email address for the subscriber. The tags will determine which emails are sent to whom and when they are delivered. This feature is also known as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to create an unlimited list of 10 contacts with a form. While you can manually input the data, it is also feasible to upload them. This speeds up the process , so you won’t feel the stress. It will accept these types of files when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing a pre-generated subject line , or creating your own. If you create one, you must wait for verification by Aweber. Aweber team. It could take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. When you’re on the phone, live chat, or email, you can get their input. All subscription plans can use these services. Live chat and email are available 24/7, and phone support is open from 8am to 8pm ET from Monday to Friday. Mailing List Software Vs AWeber

If you’re still new to the whole marketing via email, Aweber has a Knowledge Base. Tutorials, videos as well as webinars are all available here. This ensures that the users know what they can incorporate into their marketing campaigns.

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> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber has two plans to select from: Free and Pro. The main difference between these plans and existing email marketing services is the amount of customers you’ll be catering to. All plans have access to 24/7 customer support via phone, chat or via email.

Free Plan

With the Free Plan, you get access to Aweber for free. However, you’re restricted by 500 users on your account. The company’s watermark will appear every time you’ll send an email. Features like A/B testing won’t be available, but you can begin your marketing here.

Pro Plan

In Pro Plan subscribers Pro Plan, there’s a pricing structure for the amount of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

In this plan, you will have access to A/B tests and additional essential features, such as marketing automation. You will also be able to see the data from your campaign in action and where they come from. In one way or another the additional features will assist you in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It’s especially useful if you manage an online shop and you get access to vital features.

The main selling points are the numerous templates and data segmentation, as well as the A/B testing, and reporting system. It can still work well on the free version even in the absence of budget to spend on. The best part, the customer support is available 24/7. For those with no prior experience in marketing, their Knowledge Base can give you enough details to help you understand this.

When subscribed to a paid plan It’s affordable too. The cost is not excessive, and you can make the most of the campaign you will develop.

Aweber could be the best choice for email marketing platform for beginning marketing or businessperson alike.

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> > Click Here to Sign up AWeber Today < <

Commonly asked questions (FAQs) Mailing List Software Vs AWeber

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for businesses and digital marketers. If you’re a novice or experienced you can make your campaign more visible to anyone who is interested. The company was founded in 1998, and it helped companies that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with different ECommerce sites like Shopify and CRMs like Salesforce as well as web builders such as Wix and WordPress and more. Certain of them may require a dedicated widget or additional coding to facilitate the integration.

Does Aweber provide customer service?

They offer it. The customer service of Aweber is available during business hours by phone, chat, or email. It also offers the company’s own Knowledge Base where you can learn more about the platform, videos as well as live webinars. scheduled maintenance schedules for the platform. For those who are new to the platform, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can make as many as 10 contacts through a form. If you’re able to enter the information manually.

Can you delete a list on Aweber?

Yes. You must deactivate the list by going to the “Manage Lists” section. After you click “Deactivate,” it will be deleted on Aweber in 30 days. The list can be reactivated at anytime.

How do campaigns function within Aweber?

Campaigns within Aweber can be executed in two ways: on subscribe or tag applied. If you subscribe, your campaign begins when someone is added to your mailing list. If through Tag Applied, the campaign will begin by applying a tag to the subscriber’s details.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also have plans to integrate together with Facebook Analytics as well.

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