Opt In Different Lists With AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage your own online shop, you’re given the option of marketing the store the way you want to.

In writing, this could seem easy, but it isn’t. Customers interact with you and go through social media and blog posts, and much more. There is also the possibility of generating a sale in the wake of the advertisement. One way to advertise is to use email marketing.

Nowadays, even a static newsletter is not enough to grab one’s attention. If you have a strategy in your mind, send a message to Aweber.

This review will talk about Aweber and how email marketing works, and what you should do.

aweber-logo

Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Opt In Different Lists With AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates may look outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing service that is available to both businesses and individuals. It allows users to create campaigns and newsletters for any product or service built in HTML templates. Being an online platform, it makes use of automation to create a more efficient campaign. When the email is sent to the subscribers, you are able to view the data through their statistics.

Opt In Different Lists With AWeber

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Responsive Email Templates

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable to give a modern look. You can tweak the colors as well as the font or style. If you are able to code your own template which also works as well.

RSS to Email Templates

For bloggers who have blogs, you can convert the content of your RSS feed into newsletters via email. Aweber calls it “Blog Broadcasts.” This can also work with any other content that has an existing RSS feed. It provides instant updates to subscribers via emails instead of the site.

There’s a caveat, however. There aren’t all templates for email that can be used with RSS feeds.

When you select a template, be sure you choose one that works with them. If not, the template can still be used without them.

Landing Page Builder

Landing Pages are the newer features introduced in Aweber. They are designed to collect information, and there are no distractions blocking the registration form. It’s all it takes is to allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font, font, style, and the color. Photos can be also used here to make the page look professional to potential subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you’re hoping that it to be integrated with Google Analytics, it is not currently possible. It’s something they’ll must work on as time passes. Plus points for including on a landing page an email marketing platform at the very least.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP to send emails. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.

It also combines using dynamic content within an email. Imagine live survey results and scores from sports games, weather updates, and much more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It checks which part performs best, and it can be used as the one for future newsletters.

There is a possibility of locating information such as CTA in the event that you change a particular part of the design. You can test this by experimenting with three emails , mixing and mix and match. Most email marketing tools follow three variations as the industry standard.

There’s no limitation regarding how tests will take place, which gives you the freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your targeted audience. Aweber creates segments for any subject within your database. This includes emails that are opened or viewed, pages visited, link clicks, and so on.

To separate the data, you’ll need to go to your “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments at the same time. One issue that could arise is when users select and mix segments.

The method they use at the very least is to send emails to various lists. You can exclude lists from your mailing list, however, it is impossible to exclude segments of a list.

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Reporting and Analytics

The reporting system of Aweber is a feature worthy of praise. It lets you monitor important statistics like open rate bounces, click-throughs, as well as bounces.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • The history of an individual’s activities

The data you collect this way can be utilized in future campaigns. Based on what they accomplish it is possible to make use of Aweber for better results.

Marketing Automation

You can automate the email marketing process by designing yourself your personal sales flow charts. These are sent in response to the actions of the user: emails opened or clicks on links, site visits, sales made, and so on. Opt In Different Lists With AWeber

If a subscriber clicks on a link, Aweber assigns a tag to the subscriber. Tags can be used to decide which emails are sent to who and when they’re delivered. This particular feature is referred to as the “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber lets you create a list of up to 10 contacts via the form. Although you can manually enter the information, it’s easy to transfer them instead. It speeds the process and you don’t have to anxiety. They accept these file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing a pre-generated subject line or creating your own. If you create one, you must wait for verification from your Aweber team. It can take a day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what sets it apart from the other. When you’re on the phone or live chat or by email, you’ll receive their advice. All subscription plans can use them. Live chat and email are available 24/7, and phone support is available between 8am and 8pm ET Monday to Friday. Opt In Different Lists With AWeber

If you’re new to the entire email marketing industry, Aweber has a Knowledge Base. Tutorials, videos and webinars are all available on this page. This ensures that the users have an idea of what they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select between: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers you’ll be catering to. All plans offer 24/7 customer service via chat, phone or via email.

Free Plan

In the Free Plan, you get to use Aweber without cost. However, you’re restricted to 500 subscribers on your list. The company’s logo will appear every time you make an electronic mail. Features like A/B testing may not be usable, but you can start your marketing efforts here.

Pro Plan

For those who subscribe to the Pro Plan, there’s a pricing structure for the number of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 250,000 contacts Contact Aweber for a price

In this plan, you will have access to A/B testing as well as additional essential features, such as marketing automation. You will also be able to see the results of your campaign in action and where they came from. In some way or other the additional features will assist you in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you run an online store and you have access to the most essential features.

The major selling points are its many templates, data segmentation, A/B testing, and reporting system. It is still possible to use on the free version even when you don’t have the funds to purchase. The greatest part is that service for customers is always available. For those who have no prior experience in marketing Their Knowledge Base can give you sufficient information to answer the basics.

If you’re enrolled in a paid plan, it’s reasonably priced too. The cost is not excessive and you will make the most of the campaign you will develop.

Aweber can be the go-to email marketing for any beginning marketing or businessperson alike.

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Most Frequently asked questions (FAQs) Opt In Different Lists With AWeber

What is Aweber?

The Aweber platform for email marketing is designed that is suitable for companies or digital marketers. Whether you are a beginner or veteran it is possible to make your campaign more visible to any potential audience. The company was founded in 1998 and has helped businesses of all sizes.

Does Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into different ECommerce websites like Shopify and CRMs like Salesforce as well as web builders like Wix and WordPress and more. Some of them will need an additional widget or programming to make the integration smooth.

Does Aweber have customer service?

They offer it. The customer service of Aweber is available during working hours via phone, chat, or email. It also offers the company’s own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create up to 10 contacts with an online form. If you’re able to manually input the information manually.

Can you delete a list on Aweber?

Yes. You can remove the list by visiting the “Manage Lists” section. When you click “Deactivate,” it will be removed from Aweber within 30 days. You are able to reactivate the list at anytime.

How do campaigns function in Aweber?

Campaigns within Aweber are able to be implemented in two ways: subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber joins your list. If through Tag Applied, the campaign will begin with the application of tags to identify the subscriber’s details.

Do Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to work in conjunction with Facebook Analytics as well.

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