Popup Domination And AWeber

aweber-review

ECommerce and Email Marketing go in tandem. In running an online store, you’re given the option of marketing the store in the way you wish to.

It could sound simple, but it’s not. Customers interact with you, go through social media, review blog posts, and much more. There is also the possibility of making a sale following the advertisement. One method to promote is to use email marketing.

Today, even a static newsletters aren’t enough to grab one’s attention. When you have a strategy to implement, you can say hi to Aweber.

This review will discuss Aweber and how email marketing works, and what you can do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Popup Domination And AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • Creating a newsletter may form mistakes when it is published
  • Some templates might appear out of date
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing service for both individuals and businesses. It permits users to design newsletters and campaigns for any service or product based on HTML templates. Being a platform uses automation to make a streamlined campaign. Once the email has been delivered to recipients, you can look at the data through their statistics.

Popup Domination And AWeber

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated, they can be customized to create a fresh look. You can tweak the colors as well as the font or style. If you’re able, you can code your own template this is also possible.

RSS to Email Templates

For those running a blog, you are able to transform the contents of your RSS feed into newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used on any type of content that has an existing RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the site.

There’s a caveat, however. Not all email templates are compatible with RSS feed.

When you select a template, be sure you choose one that can also work with them. If not, the template can still work without the templates.

Landing Page Builder

Landing Pages are among the latest features introduced in Aweber. They are designed to collect information, and there are no distractions blocking the registration form. All it does is allow subscribers to give their details.

You can design the heading and font, style and color. Photos can be also used to create a page that will appear professional to prospective subscribers.

But, this feature can’t be tested through automatic A/B testing. If you’re hoping that it could be used with Google Analytics, it is not yet possible. It’s something they’ll must work on as time goes by. Bonus points for having the landing page of the email marketing system, at a minimum.

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AMP for Email

Aweber offers the benefit of making use of new technology such as AMP to send emails. AMP lets users take decisions that are not possible in traditional newsletters like making an appointment.

This incorporates the use of dynamic content in emails themselves. Consider live results from surveys, sports game scores, weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It determines which one is most effective, and is used as the one to send out future emails.

It’s possible to find data such as CTA when you alter one particular aspect of the design. You can try this by testing three different emails while mixing and match. Most email marketing tools follow three variations as the industry standard.

There’s no limitation regarding how tests will go, giving freedom on the best strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation enables you to create a unique and personalized email to your target audience. Aweber creates segments for any subject within your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, etc.

To divide the data, you have to visit your “Manage Subscribers” section. Although Aweber won’t let you send emails to different segments at the same time. One problem that can happen is when users choose and mix segments.

The solution they can use at least is sending emails to multiple lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.

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Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. It provides vital information like open rate, click-throughs, and bounces.

There’s also the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • An individual’s history of activities

The information you get here can be used for future campaigns. Based on the type of campaign they are it is possible to use Aweber to get better outcomes.

Marketing Automation

You can automatize the email marketing process by designing your own sales flowcharts. They are sent out based on users’ actions like email openings, link clicks, site visits, sales made, and so on. Popup Domination And AWeber

When a subscriber clicks a link, Aweber assigns a tag to the subscriber. Tags can be used to determine which emails are sent out to whom and when they are sent. This specific feature is known as the “Aweber Campaigns.”

Creating an Subscriber List

Aweber allows you to build an unlimited list of 10 contacts using an online form. Although you can manually enter the data, it is also feasible to upload them instead. This speeds up the process so you won’t feel the anxiety. It will accept these types of files when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of choosing a pre-generated subject line , or making your own. In the event of creating one, you need to wait for confirmation by your Aweber team. It can take a full day or two days.

Customer Support & Knowledge Base

The customer service of Aweber is what is different from other companies. If you’re calling or live chat or by email, you’ll have their help. All subscription plans have the ability to use them. Email and live chat support is available 24/7, and phone support is available between 8am and 8pm ET from Monday to Friday. Popup Domination And AWeber

If you’re new to the whole marketing via email, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are all available on this page. This will ensure that people are aware of the things they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to select from: Pro and Free. The difference here compared to the existing email marketing options is the amount of customers that you can cater to. All plans offer 24/7 customer service via chat, phone or via email.

Free Plan

With the Free Plan, you get access to Aweber without cost. But, you’re limited up to 500 people on the list. The watermark of the company will be present every time you’ll mail an email. Features like A/B testing won’t be usable, but you can begin your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25000 contacts Contact Aweber to request a quote

With this plan, you get access to A/B testing and other essential features such as marketing automation. You can also see the data from your campaign and see the source of these data. In one way or another, these additional features will significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid email marketing platform. It’s especially useful if you run an online store and have access to the most essential features.

The main selling points are its many templates including data segmentation, A/B testing, and a reporting system. It is still possible to use on the free version even when you don’t have the budget to spend on. The greatest part is that customer service is readily available. If you don’t have a marketing background Their Knowledge Base can give you enough information to cover the basics.

If you are enrolled in an paid plan, it’s reasonably priced too. Not too much but you’ll get the best out of the campaign you’ll create.

Aweber could be the best choice for email marketing tool for all businessmen and marketers.

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Most Frequently asked questions (FAQs) Popup Domination And AWeber

What is Aweber?

An email-based marketing service is a must that is suitable for businesses or digital marketers. Whether you are a beginner or veteran, you can help your campaign be more visible to anyone who is interested. The company was established in 1998 and has helped businesses regardless of size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with many ECommerce websites like Shopify, CRM such as Salesforce as well as web builders like Wix and WordPress and more. Certain of them may require an additional widget or programming to facilitate the integration.

Does Aweber have support for customers?

They offer it. The customer service of Aweber is accessible during business hours by phone, chat, or email. It also offers its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times for the platform. For those who are new to the platform it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can make as many as 10 contacts using an online form. If you can manually input the information manually.

Can you delete a list on Aweber?

Yes. You have to remove the list using the “Manage Lists” section. After it is clicked “Deactivate,” it will be deleted on Aweber within 30 days. You can reactivate the list at any time.

How do campaigns work in Aweber?

Campaigns within Aweber can be executed in two ways: on subscribe or tag applied. When you subscribe, the campaign begins when someone signs up to the list. If the subscriber is Tag Applied, the campaign would begin by applying a tag to the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company plans to have this to Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.

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