ECommerce and Email Marketing go together. When you manage the online business, you’re given the ability to promote your store in the way you wish to.
In writing, this could seem straightforward, but it’s actually not. Customers interact with you and go through social media reviewing blog posts and much more. You also have the chance of making a sale after the advertisement. One method to promote is through email marketing.
These days, even the static newsletter is not enough to grab one’s interest. If you have a strategy in mind, say hello to Aweber.
This review will discuss Aweber, how the email marketing process works, as well as what you should do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Cons of Aweber Remove An Email From List In AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- It can be difficult for users to navigate
- Creating a newsletter may form errors when published
- Some templates may look old-fashioned.
- It isn’t able to be integrated with Google Analytics
Aweber can be described as an email marketing service for both individuals and businesses. It allows users to create newsletters and campaigns for any item or service built on HTML templates. Since it is an online platform, it makes use of automation to create a more efficient campaign. Once the email has been delivered to subscribers, you can view the data through their statistics.
Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized to give a modern style. You can tweak the colors and fonts, or even the style. When you can, coding your own template this is also possible.
RSS for Email Templates
For bloggers who have a blog, you are able to transform the contents of an RSS feed in emails that you can send out. Aweber refers to it as “Blog Broadcasts.” It also works with any other content that has an existing RSS feed. This gives instant updates to subscribers via email, instead of visiting the website.
There’s a catch, though. Not all email templates are compatible with an RSS feed.
So when you choose a template, be sure to find one that can also work with them. If you don’t, the template could still be used without the templates.
Builder of the Landing Page
Landing Pages are among the latest features added in Aweber. They capture data, and there are no distractions hindering the registration form. It’s all it takes is to allow subscribers to give their details.
The heading can be designed by you. You can choose the font and font, style and color. Images can be utilized to create a page that will look professional for potential subscribers.
This feature, however, cannot be tested using automated A/B testing. If you’re also anticipating it could be used with Google Analytics, it is not currently possible. It’s something they’ll need to work on as time goes by. Plus points for including the landing page of the email marketing system, at a minimum.
AMP for Email
Aweber has the advantage of utilizing new technology like AMP for email. AMP lets users take actions not done before in traditional newsletters like making an appointment.
It includes the use of dynamic content within the email itself. Think live survey results as well as sports game scores or weather updates, and more. In essence, the news comes to you. Sounds familiar?
Also called Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part performs best, and it can be used to determine the best option for future emails.
There is a possibility of locating information such as CTA when you change one particular aspect of the design. It is possible to test this by trying out three emails as you mix and match. The majority of email marketing tools use three variations as the industry standard.
There’s no limitation on how the tests would take place, which gives you the freedom to choose the best approach. A large thumbs-up to Aweber!
Segmentation allows you to send a personalized and personal email to your target audience. Aweber creates segments on any subject within your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, and so on.
To divide the data, you need to visit your “Manage Subscribers” section. Although Aweber won’t let you send emails to different segments simultaneously. The issue is when users choose to mix and match segments.
The method they use at a minimum is to send emails to various lists. It is possible to exclude lists from mailings, but you can’t exclude specific segments.
Reporting and Analytics
Aweber’s reporting system is an excellent feature that deserves praise. You monitor vital statistics like open rate bounces, click-throughs, as well as bounces.
There’s also the option to see useful information, such as:
- Email list growth over time
- Methods for signing up
- Information about geography
- History of an individual’s activity
The data you collect here can be used in future campaigns. Based on the type of campaign they are you could make use of Aweber for more effective results.
You can automatize the email marketing process by creating yourself your personal sales flow charts. These are sent in response to user actions: email opens and clicks on links, website visits, purchase made, etc. Remove An Email From List In AWeber
When a subscriber clicks the link, Aweber will set a tag to the subscriber. The tags can determine which emails are sent to who and when they’re delivered. This particular feature is referred to as “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber lets you create an unlimited list of 10 contacts via a form. While you can manually input the information, it’s possible to import them instead. It will speed the process and you don’t have to stress. They accept these file types when importing:
You can choose between using a pre-generated subject line or making your own. If you create one, you must wait for verification by your Aweber team. It can take a day or two days.
Customer Support and Knowledge Base
Aweber’s customer service sets it apart from the other. If you’re calling or live chat, or by email, you’ll receive their advice. Every subscription plan can benefit from them. Live chat and email are accessible 24/7. Phone support is open from 8am to 8pm ET from Monday to Friday. Remove An Email From List In AWeber
If you’re still a novice to the entire email marketing world, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are available here. This makes sure that users know what they can do in their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to select between: Pro and Free. The difference here compared to the existing email marketing options is the amount of subscribers that you can cater to. All plans offer 24/7 customer service via chat, phone, or via email.
If you’re on the Free Plan, you get to use Aweber at no cost. But, you’re limited to 500 subscribers on your list. The company’s logo will be present every time you mail an email. Features like A/B testing won’t be usable, but you can start your marketing from here.
In those who subscribe to the Pro Plan, there’s a pricing structure that is based on the number of subscribers. The following are the prices for Pro Plan subscribers:
- 0 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 25000 contacts Contact Aweber to request a quote
With this plan, you will have access to A/B testing as well as additional essential features, such as marketing automation. You can also see the results of your campaign as it is being implemented and also where they came from. In some way or other the additional features will assist you in your marketing plan.
In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you run an online store and you have access to the most essential features.
The most important selling point is its many templates including data segmentation, A/B testing, and a reporting system. It can still work well with the free plan when you don’t have enough budget to invest in. The best part is that customer service is readily available. For those who have no marketing background the Knowledge Base can give you enough information to cover that.
If you’re enrolled in an paid plan it’s priced reasonably. Not too much and you will benefit from the campaign you’ll create.
Aweber is a great choice for email marketing tool for all businessmen and marketers.
Most Frequently asked questions (FAQs) Remove An Email From List In AWeber
What is Aweber?
An email-based marketing service is a must designed for businesses or digital marketers. No matter if you’re a beginner or veteran you can increase the visibility of your campaign to all potential customers. The company was founded in 1998, and it helped businesses of all sizes.
Can Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with various ECommerce websites like Shopify as well as CRM systems like Salesforce as well as web builders such as Wix and WordPress and many more. Certain of them may require the use of a specific widget or programming to make the integration smooth.
Does Aweber offer support for customers?
They do. Customer support on Aweber is available during business hours via phone, chat or via email. Aweber also provides an in-house Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times of the platform. For new users you can download a toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make as many as 10 contacts with a form. If you’re able to enter the data manually.
Can you delete a list on Aweber?
Yes. You must deactivate the list by visiting the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be deleted on Aweber in 30 days. The list can be reactivated at any time.
What are the campaigns that work within Aweber?
Campaigns within Aweber are able to be implemented in two ways: subscribe or tag that is applied. If you subscribe, your campaign will begin when a subscriber is added to your mailing list. If through Tag Applied, the campaign will begin when the system uses a tag to the subscriber’s data.
Are Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has recently launched Landing Pages on the platform. The company plans to have this to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.