Sending A Follow Up Series To Whole List In AWeber

aweber-review

ECommerce and Email Marketing go together. In running your own online shop, you’ll have the ability to promote your store however you would like to.

In writing, this may sound easy, but it isn’t. You engage with customers by using social media, interact with them, review blog posts, and more. You also have the chance of generating a sale in the wake of the advertisement. Another method of advertising is through email marketing.

Today, even a static newsletters aren’t enough to grab one’s interest. When you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber the way it works with email marketing, and what you can do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Pros and Aweber Sending A Follow Up Series To Whole List In AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates could be out of date
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber is an email marketing platform for both individuals and businesses. It lets users create newsletters and campaigns for any service or product that are based on HTML templates. Since it is a platform uses automation to create a more efficient campaign. Once the email has been delivered to subscribers, you are able to view the details through their statistics.

Sending A Follow Up Series To Whole List In AWeber

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated however, they are customizable for an updated look. You can change the color and fonts, or even the style. If you are able to code your own template also works.

RSS for Email Templates

For bloggers who have blogs, you can change the content from an RSS feed in newsletters via email. Aweber calls it “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. It provides instant updates to subscribers through email, instead of visiting the site.

There’s a catch, though. There aren’t all templates for email that are compatible with an RSS feed.

If you decide to use a template, be sure to find one that can also work with them. If not, the template can still work without the templates.

Landing Page Builder

Landing Pages are among the latest features introduced in Aweber. They capture data, and there are no distractions hindering the registration form. It’s just a way to let users to provide their information.

The heading can be designed by you. You can choose the font the font, style, and color. Photos can be also used to create a page that will look professional to potential subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you’re also anticipating it to be integrated in conjunction with Google Analytics, it is not yet possible. It’s something they’ll must work on in the future. Bonus points for having on a landing page an email marketing platform at least.

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AMP for Email

Aweber has the advantage of making use of new technology such as AMP for email. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.

It also combines using dynamic content in an email. Think live survey results, sports game scores or weather updates, and much more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes newsletters to a specific audience on your list. It will determine which of your emails is most effective, and is utilized as the basis for future email campaigns.

It is attainable to discover information such as CTA when you alter an element of the design. It is possible to test this by experimenting with three different emails while mixing and match. Most email marketing tools adhere to three variants since it’s the standard for industry.

There’s no restriction regarding how tests will be conducted, allowing for freedom to choose the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your target audience. Aweber creates segments for any subject that is within your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, and so on.

To divide the data, you need to go to your “Manage Subscribers” section. However, Aweber cannot allow sending emails to different segments at the same time. One problem that can happen is when users select the segments and then mix them.

The solution they can use at a minimum is to send emails to various lists. You can exclude lists from mailings, but you can’t exclude specific segments.

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Analytics and Reporting

Aweber’s reporting system is an excellent feature that deserves praise. It lets you monitor important statistics like open rates, click-throughs, and bounces.

There’s also the option to look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • History of an individual’s activity

The information you get this way can be utilized in future campaigns. Based on the type of campaign they are you could make use of Aweber for more effective results.

Marketing Automation

You can automate the email marketing process by designing the sales funnels of your choice. These are sent in response to user actions: email opens and clicks on links, website visits, purchase made, and so on. Sending A Follow Up Series To Whole List In AWeber

If a subscriber clicks on the link, Aweber will set a tag to the subscriber. The tags will decide which emails are sent out to whom and when they are delivered. This particular feature is referred to as “Aweber Campaigns.”

Creating a Subscriber List

Aweber allows you to build a list of up to 10 contacts using a form. Although you can manually enter the data, it is also easy to transfer them. It will speed up the process , so that you don’t experience the anxiety. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of choosing a pre-generated subject line or creating your own. Except when making one, you need to wait for verification from your Aweber team. It could take a day or two.

Customer Support and Knowledge Base

The customer service of Aweber is what stands out from the rest. Whether you’re on the phone or live chat or email, you can get their input. Every subscription plan can benefit from these services. Email and live chat are available 24/7, and phone support is available from 8am-8pm ET Monday to Friday. Sending A Follow Up Series To Whole List In AWeber

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars are all available on this page. This makes sure that users are aware of the things they can incorporate into their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select from: Pro and Free. The main difference between these plans and existing email marketing services is the amount of customers that you can cater to. Each plan comes with 24/7 customer support by phone, chat or via email.

Free Plan

If you’re on the Free Plan, you get access to Aweber at no cost. However, you’re only limited by 500 users on your account. The company’s logo will appear each time you send an email. Features such as A/B testing will not be usable, but you can begin your marketing here.

Pro Plan

For those who subscribe to the Pro Plan, there’s a pricing structure for the number of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25,000 contacts: Contact Aweber to request a quote

In this plan, you get access to A/B testing as well as other essential features such as marketing automation. You can also see the data of your own campaign and see where they come from. One way or another these features can greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. It is particularly useful when you manage an online shop and have access to essential vital features.

The main selling points are the numerous templates and data segmentation, as well as the A/B testing, as well as a reporting system. It is still possible to use with the free plan when you don’t have enough budget to invest in. The best part, the customer support is available 24/7. For those who have no marketing background Their Knowledge Base can give you enough details to help you understand the basics.

If you are enrolled in a paid subscription it’s priced reasonably. Not too much but you’ll make the most of the campaign you’ll develop.

Aweber is a great choice for email marketing platform for beginning businessmen and marketers.

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Frequently Asked Questions (FAQs) Sending A Follow Up Series To Whole List In AWeber

What is Aweber?

The Aweber platform for email marketing is designed designed for companies or digital marketers. No matter if you’re a beginner or veteran you can help your campaign be more visible to any potential audience. The company was established in 1998, and it helped companies that were of any size.

Does Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with various ECommerce websites like Shopify as well as CRM systems like Salesforce, web builders like Wix and WordPress, etc. Certain of them may require a dedicated widget or additional code to ensure seamless integration.

Does Aweber provide customer service?

They can. The customer service of Aweber is available during business hours via chat, phone or via email. It also offers its own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times for the platform. For those who are new to the platform it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can make up to 10 contacts using the form. If you’re able to, you could also input the data manually.

Can you delete a list on Aweber?

Yes. You must remove the list by going to the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted on Aweber after 30 days. You can reactivate the list at any time.

What are the campaigns that work in Aweber?

Campaigns in Aweber are able to be implemented by a combination of subscribe or tag applied. On Subscribe, the campaign will start when someone is added to your mailing list. If through Tag Applied, the campaign would begin by applying an application tag on the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They are also planning to work together with Facebook Analytics as well.

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