Setup AWeber Api

aweber-review

ECommerce and Email Marketing go in tandem. When you manage the online business, you’ll have the power to market the store however you would like to.

It might appear straightforward, but it’s actually not. You engage with customers, go through social media and blog posts, and more. You also have the chance of making a sale following the advertisement. Another method of advertising is via email marketing.

These days, even the static newsletter isn’t enough to draw attention. If you have a plan in mind, say hello to Aweber.

This review will talk about Aweber the way the email marketing process works, as well as what you need to do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber Setup AWeber Api

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • Creating a newsletter may form mistakes after publication
  • Some templates may look outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber is an email marketing solution for both individuals and businesses. It permits users to design campaigns and newsletters for any product or service that are based upon HTML templates. Since it is a platform uses automation to create a simple campaign. Once the email has been sent to the subscribers, you are able to view the information through their stats.

Setup AWeber Api

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some designs are outdated but they can be modified to create a fresh style. You can tweak the colors, font, or style. When you can, coding your own template this is also possible.

RSS for Email Templates

For those running a blog, you can transform the contents of your RSS feed into emails that you can send out. Aweber refers to it as “Blog Broadcasts.” This can also work with any content with an existing RSS feed. This gives instant updates to subscribers through email, instead of visiting the site.

There’s a caveat. Some email template templates are compatible with RSS feed.

If you decide to use the template, make sure you choose one that works with them. If not, the template can still work without the templates.

Builder of the Landing Page

Landing Pages are the latest feature that were added to Aweber. They collect data and there are no distractions taking away from the registration form. All it does is allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font the font, style, and the color. Photos can be also used in this section to make the site look professional to potential subscribers.

However, this feature cannot be tested through automatic A/B testing. If you’re also anticipating it could be used with Google Analytics, it is not possible at the moment. It’s a feature they need to work on in the future. Also, points for incorporating a landing page for in an email-marketing platform, at a minimum.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP for email. AMP allows users to take things that were not previously done in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content within an email. Think live survey results and scores from sports games, weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It will determine which of your emails performs best, and it is utilized as the basis to send out future newsletters.

It’s possible to find details such as CTA in the event that you change one particular aspect in the layout. It is possible to test this by trying out three emails as you mix and mix and match. The majority of email marketing tools use three variants since it’s the standard for industry.

There is no limit on how the tests would go, giving freedom on the most effective strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your targeted audience. Aweber creates segments for any subject within your database. This includes emails opened by users, pages visited, clicks on links, clicks, etc.

To separate the data, you have go to your “Manage Subscribers” section. Although Aweber won’t let you send emails to different segments simultaneously. The issue is when users choose and mix segments.

The method they use at least is sending emails to various lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.

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Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics such as open rate bounces, click-throughs, as well as bounces.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • History of an individual’s activity

The information you gather this way can be utilized for future campaigns. Based on what they accomplish, you can use Aweber for better outcomes.

Marketing Automation

You can automate the email marketing process by creating your own sales flowcharts. They are sent out based on user actions: email opens and clicks on links, website visits, sales made, etc. Setup AWeber Api

If a subscriber clicks on a link, Aweber will set a tag to the subscriber. The tags can decide the emails that are sent to who and when they’re sent. This specific feature is known as the “Aweber Campaigns.”

Creating a Subscriber List

Aweber lets you create an unlimited list of 10 contacts using the form. Although you can manually enter the details, it’s also easy to transfer them instead. It speeds the process and you don’t have to stress. They will accept the following file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing an already-generated subject line or making your own. If you create one, you have to wait for confirmation by the Aweber team. It could take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. When you’re on the phone, live chat, or via email, you’ll be able to receive their advice. Every subscription plan can benefit from them. Live chat and email support is available 24/7, and phone support is open from 8am to 8pm ET Monday to Friday. Setup AWeber Api

If you’re still new to the whole marketing via email, Aweber has a Knowledge Base. Videos, information as well as webinars are all available here. This will ensure that people know what they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Free and Pro. The difference here compared to other email marketing services is the amount of subscribers you’ll be catering to. All plans offer 24/7 customer service via phone, chat, or via email.

Free Plan

With the Free Plan, you get access to Aweber for free. But, you’re limited to 500 subscribers on your list. The watermark of the company will be present every time you send an email. Features such as A/B testing will not be available, but you can begin your marketing from here.

Pro Plan

For the Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts: Contact Aweber to request a quote

In this plan, you get access to A/B tests and additional essential features, such as marketing automation. You can also see the data from your campaign and see the source of these data. In one way or another the additional features will greatly aid your marketing strategy.

Conclusion

In short, Aweber is a solid email marketing platform. This is most helpful when you own an online store and you get access to essential vital features.

The major selling points are its many templates including data segmentation, A/B testing, as well as a reporting system. It can still work well with the free plan when you don’t have enough budget to spend on. The best part, customer service is readily available. For those who have no marketing background, their Knowledge Base can give you enough information to cover that.

When subscribed to an paid plan, it’s reasonably priced too. It’s not too expensive, and you can get the best out of the campaign you develop.

Aweber could be the best choice for email marketing platform for beginning marketer or businessperson.

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Commonly asked questions (FAQs) Setup AWeber Api

What is Aweber?

Aweber is an email marketing platform that is suitable for companies as well as digital marketing. No matter if you’re a beginner or seasoned professional, you can make your campaign more visible to all potential customers. The company was founded in 1998 and helped companies that were of any size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce websites like Shopify and CRMs such as Salesforce as well as web builders such as Wix and WordPress, etc. Some of them will need an additional widget or coding to ensure seamless integration.

Does Aweber have customer support?

They offer it. Customer support on Aweber is available during working hours via phone, chat or email. Aweber also provides the company’s own Knowledge Base where you can learn more about the platform, videos as well as live webinars. scheduled maintenance times for the platform. For new users, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create as many as 10 contacts with the form. If you can, you could also input the information manually.

Can you delete a list on Aweber?

Yes. You have to disable the list using the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted from Aweber within 30 days. You are able to reactivate the list at any time.

How do campaigns work in Aweber?

Campaigns on Aweber can be executed in two ways: on subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber joins your list. If it’s through Tag Applied, the campaign will start when the system uses a tag to the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also plan to work in conjunction with Facebook Analytics as well.

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