Smtp Through AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage an online store, you’re given the power to market the store the way you want to.

In writing, this could sound easy, but it isn’t. You engage with customers, go through social media and blog posts, and so on. There is also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.

These days, even the static newsletter is not enough to draw interest. When you have a strategy in your mind, send a message to Aweber.

This review will cover Aweber and how it works with email marketing, and what you can do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review.

Pros and Pros and Aweber Smtp Through AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates may look outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution that is available to both businesses and individuals. It allows users to create newsletters and campaigns for any product or service based on HTML templates. As a platform uses automation to make a streamlined campaign. When the email is sent to recipients, you can look at the data through their statistics.

Smtp Through AWeber

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Responsive Email Templates

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some designs are outdated but they can be modified for an updated style. You can alter the colors as well as the font or style. If you’re able, you can code your own template also works.

RSS for Email Templates

For those running a blog, you can change the content from the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It also works on any type of content that has an existing RSS feed. This gives instant updates to subscribers via emails instead of the website.

There’s a caveat. Some email template templates are compatible with an RSS feed.

So when you choose the template, make sure to find one that can also work with them. If not, the template can still be used without them.

Landing Page Builder

Landing Pages are among the latest features that were added to Aweber. They collect data and do not have distracting elements hindering the sign-up form. It’s just a way to let subscribers to give their details.

The heading can be designed by you. You can choose the font and font, style and the color. Photos can also be used in this section to make the site appear professional to prospective subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you also expect it could be used by Google Analytics, it is not possible at the moment. It’s a feature they have to develop as time goes by. Also, points for incorporating the landing page of an email marketing platform at least.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP for email. AMP lets users make actions not done before in traditional newsletters such as setting an appointment.

It includes the use of dynamic content within emails themselves. Consider live results from surveys and scores from sports games, weather updates, and many more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part performs best, and it can be utilized as the basis for future newsletters.

It is attainable to discover details like CTA when you alter one particular aspect or design. It is possible to test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools follow three variations as the industry standard.

There’s no limitation regarding how tests will be conducted, allowing for freedom to choose the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your target audience. Aweber creates segments on any topic in your database. This can include emails opened or viewed, pages visited, link clicks, and so on.

To divide the data, you need go to your “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users choose to mix and match segments.

The solution they can use at the very least is to send emails to various lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. It provides vital information like open rates, click-throughs, and bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • History of an individual’s activity

The data you collect here can be used for future campaigns. Based on the type of campaign they are, you can use Aweber to get better results.

Marketing Automation

You can automatize the email marketing process by creating yourself your personal sales flow charts. They are sent based on the actions of the user: emails opened, link clicks, site visits, purchases made, and so on. Smtp Through AWeber

When a subscriber clicks the link, Aweber assigns an email address for the subscriber. Tags can be used to determine which emails are sent to whom and when they are delivered. This specific feature is known as “Aweber Campaigns.”

Creating an Subscriber List

Aweber lets you create lists of up to 10 contacts using a form. While you can manually input the details, it’s also feasible to upload them instead. It speeds up the process so you don’t have to anxiety. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using an already-generated subject line or creating your own. In the event of creating one, you need to wait for confirmation by the Aweber team. It can take a full day or two days.

Customer Support and Knowledge Base

The customer service of Aweber is what is different from other companies. If you’re calling or live chat, or via email, you’ll be able to have their help. All subscription plans can use these services. Chat and emails support is available 24/7, and phone support is open from 8am to 8pm ET Monday to Friday. Smtp Through AWeber

If you’re still new to the email marketing industry, Aweber has a Knowledge Base. Videos, information and webinars are available here. This ensures that the users know what they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The main difference between these plans and the existing email marketing options is the number of subscribers you’ll cater to. All plans offer 24/7 customer support via chat, phone, or email.

Free Plan

With the Free Plan, you get to use Aweber at no cost. However, you’re restricted to 500 subscribers on your list. The watermark of the company will appear every time you mail an email. Features like A/B testing won’t be available, but you can begin your marketing from here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

In this plan, you get access to A/B tests and more essential features like marketing automation. You will also be able to see the data of your own campaign as it is being implemented and also where they come from. One way or another these features can significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid platform for marketing via email. This is most helpful when you run an online store and you have access to essential vital features.

The main selling points are its many templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use on the free plan even in the absence of funds to purchase. The best part is that the customer support is available 24/7. For those with no prior experience in marketing the Knowledge Base can give you enough details to help you understand the basics.

When subscribed to a paid plan, it’s reasonably priced too. Not too much, and you can make the most of the campaign you create.

Aweber could be the best choice for email marketing tool for all marketer or businessperson.

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Most Frequently asked questions (FAQs) Smtp Through AWeber

What is Aweber?

The Aweber platform for email marketing is designed designed for businesses and digital marketers. Whether you are a beginner or veteran it is possible to increase the visibility of your campaign to anyone who is interested. The company was founded in 1998 and has helped companies that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into many ECommerce sites such as Shopify as well as CRM systems like Salesforce as well as web builders like Wix and WordPress and many more. Certain of them may require a dedicated widget or additional code to ensure seamless integration.

Does Aweber offer customer service?

They offer it. The customer service of Aweber is available during business hours via phone, chat, or email. It also offers the company’s own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For new users it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create at least 10 contacts with the form. If you’re able to, you could also input the information manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be deleted from Aweber in 30 days. The list can be reactivated at any time.

How do campaigns work in Aweber?

Campaigns in Aweber can work by a combination of subscribe or tag that is applied. On Subscribe, the campaign will begin when a subscriber is added to your mailing list. If the subscriber is Tag Applied, the campaign will begin by applying a tag to the subscriber’s data.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has recently launched Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They also have plans to integrate together with Facebook Analytics as well.

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