ECommerce and Email Marketing go together. If you own the online business, you’ll have the power to market the store however you would like to.
In writing, this could seem straightforward, but it’s actually not. You engage with customers by using social media, interact with them and blog posts, and so on. You also have the chance of making a sale following the advertisement. One way to advertise is via email marketing.
Today, even a static newsletter is not enough to draw attention. When you have a strategy in mind, say hello to Aweber.
This review will talk about Aweber, how email marketing works, and what you need to do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.
Pros and Cons of Aweber Subscribers Not Showing Up In AWeber Woocommerce
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- The creation of a newsletter could result in errors when published
- Some templates may look outdated
- It isn’t able to be integrated with Google Analytics
Aweber can be described as an email marketing service that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any product or service that are based on HTML templates. Being a platform that makes use of automation to create a more efficient campaign. Once the email has been sent to subscribers, you are able to view the details through their statistics.
Templates for Responsive Emails
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. Although some templates are old but they can be modified for an updated look. You can tweak the colors as well as the font or style. If you’re able, you can code your own template this is also possible.
RSS to Email Templates
For bloggers who have a blog, you are able to transform the contents of the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” This can also work with any other content that has an existing RSS feed. This provides immediate notifications to subscribers via email instead of going to the website.
There’s a catch, though. Not all email templates work with an RSS feed.
When you select a template, be certain to select one that can also work with them. If it is not, the template will still work without them.
Builder of the Landing Page
Landing Pages are the latest feature introduced in Aweber. They are designed to collect information, and there are no distractions hindering the sign-up form. All it does is allow subscribers to give their details.
You can design the heading, font, style, and color. Photos can be also used to create a page that will appear professional to prospective subscribers.
This feature, however, cannot be tested using automated A/B testing. If you’re hoping that it to be integrated by Google Analytics, it is not currently possible. It’s a feature they must work on as time passes. Bonus points for having the landing page of the email marketing system, at a minimum.
AMP for Email
Aweber offers the benefit of making use of new technology such as AMP for email. AMP lets users take things that were not previously done in traditional newsletters like making an appointment.
It also combines using dynamic content in an email. Consider live results from surveys and scores from sports games as well as weather updates and more. Basically, the news goes to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes newsletters to a specific audience on your list. It determines which one is most effective, and is used to determine the best option to send out future emails.
It is attainable to discover data like CTA when you alter one particular aspect in the layout. You can test this by experimenting with three emails as you mix and match. Most email marketing tools follow three variations as the standard for industry.
There is no limit in how the tests could take place, which gives you the freedom to choose the best strategy. A large thumbs-up to Aweber!
Segmentation enables you to create a unique and personalized email to your target audience. Aweber creates segments for any subject in your database. This includes emails opened or viewed, pages visited, link clicks, etc.
To segment the data, you need to go to the “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments at the same time. One problem that can happen is when users choose to mix and match segments.
The workaround they have at least is sending emails to multiple lists. Lists can be excluded from your mailing list, however, it is impossible to exclude segments of a list.
Analytics and Reporting
Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rate, click-throughs, and bounces.
You can also view helpful information like:
- Email list growth over time
- Sign-up methods
- Geographical information
- The history of an individual’s activities
The information you get will be useful in future campaigns. Based on the type of campaign they are it is possible to make use of Aweber for better results.
You can automate the email marketing process by designing the sales funnels of your choice. They are sent based on user actions: email opens or clicks on links, site visits, sales made, and so on. Subscribers Not Showing Up In AWeber Woocommerce
If a subscriber clicks on the link, Aweber assigns tags for the subscriber. The tags can decide the emails that are sent to who and when they’re sent. This feature is also known as the “Aweber Campaigns.”
Making a Subscriber List
Aweber allows you to create lists of up to 10 contacts using the form. Although you can manually enter the details, it’s also easy to transfer them. This speeds up the process so that you don’t experience the anxiety. They accept these file types for import:
You can choose between using an already-generated subject line or making your own. Except when making one, you must wait for verification by the Aweber team. It can take a day or two.
Customer Support & Knowledge Base
Aweber’s customer support is what sets it apart from the other. When you’re on the phone or live chat, or via email, you’ll be able to have their help. All subscription plans have the ability to use them. Email and live chat are available 24 hours a day, while phone support is open from 8am to 8pm ET, Monday through Friday. Subscribers Not Showing Up In AWeber Woocommerce
If you’re new to the email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars are all available here. This makes sure that users know what they can incorporate into their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans to select from: Free and Pro. The main difference between these plans and other email marketing services is the number of subscribers that you can cater to. Each plan comes with 24/7 customer service via chat, phone or email.
In the Free Plan, you get access to Aweber at no cost. However, you’re restricted to 500 subscribers on your list. The company’s watermark will appear each time you’ll mail an email. Features such as A/B testing will not be available, but you can begin your marketing efforts here.
In Pro Plan subscribers Pro Plan, there’s a pricing structure based on the amount of subscribers. The following are the prices for Pro Plan subscribers:
- 1 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25000 contacts Contact Aweber for a quote
In this plan, you get access to A/B tests and more essential features like marketing automation. You can also view the data of your own campaign and see the source of these data. One way or another the additional features will significantly help in your marketing plan.
In short, Aweber is a solid platform for email marketing. This is most helpful when you own an online store and have access to vital features.
The most important selling point is its many templates and data segmentation, as well as the A/B testing, and reporting system. It can still work well with the free plan when you don’t have enough budget to invest in. The best part is that service for customers is always available. For those with no prior experience in marketing, their Knowledge Base can give you enough information to cover that.
When subscribed to a paid subscription, it’s reasonably priced too. It’s not too expensive and you will benefit from the campaign you will develop.
Aweber is a great choice for email marketing tool for all marketing or businessperson alike.
Most Frequently asked questions (FAQs) Subscribers Not Showing Up In AWeber Woocommerce
What exactly is Aweber?
An email-based marketing service is a must that is suitable for businesses as well as digital marketing. If you’re a novice or veteran, you can make your campaign more visible to anyone who is interested. The company was founded in 1998 and helped companies regardless of size.
Does Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with many ECommerce sites like Shopify, CRM such as Salesforce and web builders like Wix and WordPress and many more. Certain of them may require an additional widget or code to make the integration smooth.
Does Aweber have customer service?
They can. Customer support on Aweber is available during business hours via phone, chat, or email. It also offers an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For users who are brand new it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create as many as 10 contacts through an online form. If you’re able to manually input the data manually.
Can you delete a list on Aweber?
Yes. You can disable the list using the “Manage Lists” section. After it is clicked “Deactivate,” it will be removed from Aweber within 30 days. You can reactivate the list at anytime.
How do campaigns work within Aweber?
Campaigns in Aweber can be executed by a combination of subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber joins your list. If the subscriber is Tag Applied, the campaign would begin by applying an application tag on the subscriber’s data.
Do Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber just recently introduced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also plan to collaborate in conjunction with Facebook Analytics as well.