Surveys – Getresponse – AWeber

aweber-review

ECommerce and Email Marketing go in tandem. If you own your own online shop, you’re given the ability to promote your store in the way you wish to.

In writing, this could sound simple, but it’s not. It’s about engaging with customers and go through social media and blog posts, and so on. You also have the chance of making a sale following the advertisement. Another method of advertising is through email marketing.

Today, even a static newsletter isn’t enough to attract interest. If you have a plan in mind, say hello to Aweber.

This review will discuss Aweber the way email marketing works, and what you need to do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Cons of Aweber Surveys – Getresponse – AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes when it is published
  • Some templates may look out of date
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber is an email marketing solution for businesses and individuals. It lets users create newsletters and campaigns for any item or service built on HTML templates. As an online platform, it makes use of automation to create a more efficient campaign. After the email is sent to recipients, you can look at the data through their statistics.

Surveys - Getresponse - AWeber

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Templates for responsive email

Compared to its competitors, Aweber has over 700 HTML email templates to select from. Although some templates are old however, they are customizable to create a fresh style. You can alter the colors, font, or style. When you can, coding your own template which also works as well.

RSS for Email Templates

For those running a blog, you are able to convert the content of your RSS feed into newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used on any type of content that has an existing RSS feed. This provides immediate updates to subscribers via email, instead of visiting the site.

There’s a catch, though. Some email template templates can be used with an RSS feed.

If you decide to use a template, be sure you choose one that is compatible with them. If not, the template can still be used without them.

Landing Page Builder

Landing Pages are the newer features that were added to Aweber. They are designed to collect information, and no distracting elements are blocking the sign-up form. All it does is allow subscribers to fill in their information.

You can design the heading, font, style, and the color. Images can be utilized in this section to make the site look professional for potential subscribers.

This feature, however, cannot be evaluated using automatic A/B testing. If you also expect it to be integrated with Google Analytics, it is not currently possible. It’s a feature they must work on in the future. Plus points for including the landing page of in an email-marketing platform at the very least.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP to send emails. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.

It also combines using dynamic content in the email itself. Think live survey results and scores from sports games, weather updates, and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It will determine which of your emails does the best job, and can be utilized as the basis for any future newsletters.

It’s possible to find details such as CTA when you change one particular aspect of the design. It is possible to test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools adhere to three variations as the industry standard.

There’s no restriction on how the tests would be conducted, allowing for freedom to choose the best strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your intended audience. Aweber creates segments on any topic within your database. This includes emails that are opened, pages visited, link clicks, etc.

To segment the data, you’ll need to visit the “Manage Subscribers” section. Although Aweber will not allow you to send emails to different segments at the same time. One issue that could arise is when users choose and mix segments.

The workaround they have at a minimum is to send emails to various lists. Lists can be excluded from your mailing list, however, it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics like open rate bounces, click-throughs, as well as bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • The history of an individual’s activities

The data you collect will be useful for future campaigns. Based on what they accomplish you could make use of Aweber for more effective outcomes.

Marketing Automation

You can automate the marketing via email process by designing yourself your personal sales flow charts. These are sent in response to the actions of the user: emails opened and clicks on links, website visits, purchases made, etc. Surveys – Getresponse – AWeber

When a subscriber clicks the link, Aweber assigns an email address for the subscriber. Tags can be used to determine which emails are sent to whom and when they are sent. This feature is also known as the “Aweber Campaigns.”

Creating the Subscriber List

Aweber lets you create an unlimited list of 10 contacts via an online form. While you can manually input the information, it’s possible to import them instead. It will speed the process and that you don’t experience the tension. It will accept these types of files when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using an already-generated subject line or making your own. If you create one, you must wait for confirmation by your Aweber team. It can take a full day or two days.

Customer Support and Knowledge Base

The customer service of Aweber is what sets it apart from the other. When you’re on the phone, live chat, or by email, you’ll receive their advice. All subscription plans have the ability to use them. Email and live chat support is accessible 24/7. Phone support is open from 8am to 8pm ET from Monday to Friday. Surveys – Getresponse – AWeber

If you’re still a novice to the entire marketing via email, Aweber has a Knowledge Base. Videos, information, and webinars are available here. This will ensure that people have an idea of what they can do in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to choose from: Pro and Free. The difference here compared to other email marketing services is the amount of customers you’ll cater to. All plans have access to 24/7 customer support via chat, phone, or via email.

Free Plan

With the Free Plan, you get to use Aweber for free. However, you’re only limited by 500 users on your account. The company’s watermark will appear each time you mail an email. Features such as A/B testing will not be usable, but you can begin your marketing from here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure based on the number of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25,000 contacts: Contact Aweber for a quote

In this plan, you will have access to A/B testing and more essential features like marketing automation. You can also see the results of your campaign as it is being implemented and also where they come from. In one way or another these features can significantly help in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. It is particularly useful when you run an online store and have access to essential vital features.

The main selling points are the numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well on the free version even when you don’t have the funds to purchase. The best part, the customer support is available 24/7. If you don’t have a experience in marketing, their Knowledge Base can give you enough information to cover that.

If you’re enrolled in an paid plan It’s affordable too. Not too much and you will benefit from the campaign you’ll make.

Aweber can be the go-to email marketing platform for beginning marketer or businessperson.

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Commonly asked questions (FAQs) Surveys – Getresponse – AWeber

What is Aweber?

Aweber is an email marketing platform that is suitable for entrepreneurs or digital marketers. No matter if you’re a beginner or seasoned professional it is possible to make your campaign more visible to any potential audience. The company was established in 1998 and helped businesses regardless of size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify and CRMs such as Salesforce, web builders like Wix and WordPress, etc. Certain of them may require an additional widget or code to make the integration smooth.

Does Aweber have support for customers?

They can. The customer service of Aweber is available during business hours via phone, chat or via email. Aweber also provides the company’s own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For new users you can download a toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create at least 10 contacts with an online form. If you’re able to enter the information manually.

Can you delete a list on Aweber?

Yes. You have to disable the list by visiting the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber within 30 days. You can reactivate the list at anytime.

How do campaigns work in Aweber?

Campaigns within Aweber are able to be implemented in two ways: subscribe or tag applied. If you subscribe, your campaign will start when someone signs up to the list. If through Tag Applied, the campaign would begin by applying an application tag on the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.

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