The AWeber Developing Futures Scholarship

aweber-review

ECommerce and Email Marketing go together. In running the online business, you’re given the option of marketing the store however you would like to.

On paper, it could seem straightforward, but it’s actually not. You engage with customers and go through social media, review blog posts, and so on. You also have the chance of making a sale after the advertisement. Another method of advertising is via email marketing.

Today, even a static newsletter is not enough to draw interest. When you have a strategy in your mind, send a message to Aweber.

This review will cover Aweber the way the email marketing process works, as well as what you should do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber The AWeber Developing Futures Scholarship

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates could be old-fashioned.
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for businesses and individuals. It permits users to design campaigns and newsletters for any item or service built on HTML templates. As an online platform uses automation to create a more efficient campaign. After the email is delivered to subscribers, you are able to view the data through their statistics.

The AWeber Developing Futures Scholarship

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized to create a fresh look. You can alter the colors and fonts, or even the style. If you’re able, you can code your own template which also works as well.

RSS feed to Email Templates

For those running blogs, you can convert the content of the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It also works with any other content that has already an RSS feed. This gives instant updates to subscribers through email instead of going to the website.

There’s a caveat, however. Some email template templates are compatible with RSS feed.

So when you choose a template, be certain to select one that can also work with them. If it is not, the template will be used without them.

Landing Page Builder

Landing Pages are the latest feature that were added to Aweber. They collect data and there are no distractions hindering the sign-up form. It’s just a way to let subscribers to give their details.

You can design the heading, font, style, and color. Photos can be also used in this section to make the site look professional to potential subscribers.

However, this feature cannot be tested through automatic A/B testing. If you’re hoping that it could be used in conjunction with Google Analytics, it is not yet possible. This is a feature that they will must work on as time goes by. Bonus points for having a landing page for in an email-marketing platform at least.

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AMP for Email

Aweber has the advantage of making use of new technology such as AMP to send emails. AMP lets users make decisions that are not possible in conventional newsletters, such as making an appointment.

It also combines using dynamic content in an email. Consider live results from surveys as well as sports game scores or weather updates, and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It will determine which of your emails performs best, and it is used to determine the best option to send out future emails.

There is a possibility of locating details such as CTA when you change one particular aspect in the layout. You can try this by testing three different emails while mixing and mix and match. Most email marketing tools adhere to three variants since it’s the industry standard.

There’s no restriction on how the tests would take place, which gives you the freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation allows you to send a personal and customized email to your intended audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, and so on.

To segment the data, you have to go to your “Manage Subscribers” section. Although Aweber will not allow you to send emails to different segments simultaneously. The issue is when users select and mix segments.

The method they use at least is sending emails to multiple lists. It is possible to exclude lists from your mailing list, however, it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting system is an excellent feature that deserves praise. It provides vital information like open rates bounces, click-throughs, as well as bounces.

You can also view helpful information like:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • An individual’s history of activities

The data you collect here can be used in future campaigns. Based on the type of campaign they are, you can make use of Aweber for more effective results.

Marketing Automation

You can automate the email marketing process by creating the sales funnels of your choice. They are sent out based on users’ actions like email openings and clicks on links, website visits, purchases made, etc. The AWeber Developing Futures Scholarship

If a subscriber clicks on the link, Aweber assigns an email address for the subscriber. The tags can decide which emails are sent to who and when they’re delivered. This feature is also known as the “Aweber Campaigns.”

Creating a Subscriber List

Aweber allows you to build lists of up to 10 contacts with a form. While you can manually input the data, it is also easy to transfer them instead. This speeds up the process , so you don’t have to stress. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using a pre-generated subject line or creating your own. In the event of creating one, you must wait for confirmation from the Aweber team. It can take a full day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. If you’re calling or live chat, or by email, you’ll get their input. All subscription plans have the ability to use them. Chat and emails are accessible 24/7. Phone support is available between 8am and 8pm ET from Monday to Friday. The AWeber Developing Futures Scholarship

If you’re still new to the whole email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars are available here. This ensures that the users know what they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select between: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers that you can cater to. Each plan comes with 24/7 customer support via phone, chat, or email.

Free Plan

With the Free Plan, you get to use Aweber for free. However, you’re only limited to 500 subscribers on your list. The company’s watermark will appear every time you make an electronic mail. Features like A/B testing may not be available, however, you can start your marketing from here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure based on the amount of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber to request a quote

With this plan, you will have access to A/B testing and more essential features like marketing automation. You can also view the data of your own campaign as it is being implemented and also where they come from. One way or another these features can assist you in your marketing plan.

Conclusion

In short, Aweber is a solid platform for marketing via email. It’s especially useful if you manage an online shop and you get access to the most essential features.

The main selling points are its many templates including data segmentation, A/B testing, as well as a reporting system. It’s still possible to work with the free plan in the absence of funds to purchase. The best part is that the customer support is available 24/7. For those with no prior experience in marketing the Knowledge Base can give you sufficient information to answer the basics.

When subscribed to an paid plan, it’s reasonably priced too. Not too much but you’ll make the most of the campaign you will develop.

Aweber is a great choice for email marketing tool for all businessmen and marketers.

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Commonly asked questions (FAQs) The AWeber Developing Futures Scholarship

What is Aweber?

An email-based marketing service is a must for entrepreneurs and digital marketers. If you’re a novice or experienced it is possible to help your campaign be more visible to all potential customers. The company was founded in 1998, and it helped businesses regardless of size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into many ECommerce sites like Shopify, CRM like Salesforce, web builders such as Wix and WordPress, etc. Some of them require a dedicated widget or additional coding to facilitate the integration.

Does Aweber offer support for customers?

They offer it. The customer service of Aweber is available during business hours via chat, phone or via email. Aweber also provides an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For users who are brand new it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make up to 10 contacts with the form. If you’re able to manually input the data manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list by visiting the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted from Aweber in 30 days. You can reactivate the list at anytime.

How do campaigns function in Aweber?

Campaigns on Aweber can work by a combination of subscribe or tag that is applied. When you subscribe, the campaign will start when someone signs up to the list. If the subscriber is Tag Applied, the campaign will start when the system uses tags to identify the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also plan to work together with Facebook Analytics as well.

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