ECommerce and Email Marketing go in tandem. If you own an online store, you have the option of marketing the store the way you want to.
It could sound straightforward, but it’s actually not. It’s about engaging with customers by using social media, interact with them, review blog posts, and more. You also have the chance of making a sale after the advertisement. Another method of advertising is through email marketing.
Today, even a static newsletter is not enough to grab one’s attention. When you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber, how it works with email marketing, and what you should do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Pros and Aweber The Best Free Email Collector AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- Creating a newsletter may form errors when published
- Some templates could be old-fashioned.
- It is not compatible with Google Analytics
Aweber provides an email-based marketing service for businesses and individuals. It lets users create campaigns and newsletters for any item or service based on HTML templates. As an online platform uses automation to create a simple campaign. After the email is delivered to recipients, you can look at the data through their statistics.
Responsive Email Templates
Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated, they can be customized to create a fresh style. You can tweak the colors as well as the font or style. When you can, coding your own template also works.
RSS for Email Templates
If you run a blog, you can change the content from the RSS feed to emails that you can send out. Aweber calls it “Blog Broadcasts.” It also works on any type of content that has the existing RSS feed. This provides immediate updates to subscribers via emails instead of the website.
There’s a caveat. Not all email templates are compatible with RSS feeds.
If you decide to use the template, make sure you choose one that is compatible with them. If it is not, the template will still be used without the templates.
Builder of the Landing Page
Landing Pages are among the latest features introduced in Aweber. They collect data and there are no distractions blocking the registration form. It’s all it takes is to allow subscribers to fill in their information.
The heading can be designed by you. You can choose the font the font, style, and color. Images can be utilized to create a page that will appear professional to prospective subscribers.
However, this feature cannot be tested using automated A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not yet possible. It’s a feature they have to develop in the future. Also, points for incorporating the landing page of in an email-marketing platform at the very least.
AMP for Email
Aweber has the advantage of using new technologies like AMP to send emails. AMP lets users make actions not done before in traditional newsletters such as setting an appointment.
It also combines using dynamic content within an email. Imagine live survey results as well as sports game scores, weather updates, and much more. Basically, the news goes to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It will determine which of your emails performs best, and it can be utilized as the basis for future newsletters.
It is attainable to discover details such as CTA in the event that you change an element in the layout. It is possible to test this by experimenting with three emails , mixing and mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.
There is no limit in how the tests could take place, which gives you the freedom to choose the best approach. A large thumbs-up to Aweber!
Segmentation enables you to create a unique and personalized email to your intended audience. Aweber creates segments for any subject in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, and so on.
To separate the data, you’ll need to go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users select and mix segments.
The solution they can use at least is sending emails to various lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.
Analytics and Reporting
Aweber’s reporting system is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate and bounces. Click-throughs are also tracked.
You can also view helpful information like:
- Email list growth over time
- Methods for signing up
- Information about geography
- The history of an individual’s activities
The data you collect will be useful in future campaigns. Depending on what they do, you can utilize Aweber for better outcomes.
You can automate the email marketing process by creating the sales funnels of your choice. These are sent in response to users’ actions like email openings or clicks on links, site visits, purchases made, etc. The Best Free Email Collector AWeber
When a subscriber clicks a link, Aweber will set a tag to the subscriber. Tags can be used to determine the emails that are sent to who and when they’re delivered. This particular feature is referred to as “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber allows you to build an unlimited list of 10 contacts with an online form. Although you can manually enter the information, it’s possible to import them instead. It will speed the process and that you don’t experience the tension. They will accept the following file types for import:
You have the decision of making use of a pre-generated subject line , or creating your own. If you create one, you have to wait for verification by Aweber. Aweber team. It can take a full day or two.
Customer Support and Knowledge Base
Aweber’s customer support is what stands out from the rest. When you’re on the phone or live chat, or by email, you’ll get their input. All subscription plans have the ability to use them. Live chat and email support is available 24/7, and phone support is available between 8am and 8pm ET, Monday through Friday. The Best Free Email Collector AWeber
If you’re still new to the whole marketing via email, Aweber has a Knowledge Base. Videos, information, and webinars can be found here. This will ensure that people know what they can incorporate into their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans you can choose from: Free and Pro. The distinction between this plan and other email marketing services is the amount of subscribers you’ll cater to. All plans have access to 24/7 customer service via chat, phone or email.
In the Free Plan, you get access to Aweber at no cost. But, you’re limited by 500 users on your account. The company’s watermark will appear each time you’ll mail an email. Features like A/B testing won’t be usable, but you can start your marketing here.
In Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. The following are the prices for Pro Plan subscribers:
- 1 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25,000 contacts Contact Aweber for a price
With this plan, you will have access to A/B testing and other essential features such as marketing automation. You can also see the data from your campaign in action and where they came from. In some way or other, these additional features will significantly help in your marketing plan.
In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you own an online store and you have access to vital features.
The most important selling point is its numerous templates including data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free plan even when you don’t have enough funds to purchase. The greatest part is that service for customers is always available. If you don’t have a prior experience in marketing Their Knowledge Base can give you sufficient information to answer the basics.
If you are enrolled in a paid plan it’s priced reasonably. Not too much but you’ll benefit from the campaign you make.
Aweber could be the best choice for email marketing tool for all marketer or businessperson.
Frequently Asked Questions (FAQs) The Best Free Email Collector AWeber
What is Aweber?
An email-based marketing service is a must designed for entrepreneurs as well as digital marketing. If you’re a novice or seasoned professional it is possible to help your campaign be more visible to all potential customers. The company was founded in 1998 and has helped businesses of all sizes.
Can Aweber be integrated into third-party apps?
Yes. Aweber is able to be integrated with many ECommerce websites like Shopify as well as CRM systems such as Salesforce and web builders such as Wix and WordPress and more. Certain of them may require a dedicated widget or additional programming to make the integration smooth.
Does Aweber provide support for customers?
They do. The customer service of Aweber is available during business hours via chat, phone, or email. Aweber also has its own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance times of the platform. For those who are new to the platform you can download a toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts with an online form. If you’re able to manually input the information manually.
Can you delete a list on Aweber?
Yes. You have to disable the list by going to the “Manage Lists” section. When you click “Deactivate,” it will be deleted on Aweber within 30 days. You can reactivate the list at anytime.
How do campaigns work in Aweber?
Campaigns on Aweber can be executed in two ways: on subscribe or tag that is applied. On Subscribe, the campaign will begin when a subscriber signs up to the list. If it’s through Tag Applied, the campaign will start by applying tags to identify the subscriber’s data.
Do Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber just recently introduced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.