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aweber-review

ECommerce and Email Marketing go in tandem. In running your own online shop, you have the ability to promote your store however you would like to.

In writing, this could appear simple, but it’s not. You engage with customers by using social media, interact with them and blog posts, and so on. There is also the possibility of making a sale following the advertisement. One method to promote is through email marketing.

Nowadays, even a static newsletter is not enough to draw attention. When you have a strategy in your mind, send a message to Aweber.

This review will talk about Aweber the way the email marketing process works, as well as what you need to do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Pros and Aweber Unsubscribe From All AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates might appear outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing platform for both individuals and businesses. It lets users create newsletters and campaigns for any product or service based on HTML templates. Since it is a platform that makes use of automation to create a more efficient campaign. After the email is sent to recipients, you can look at the details through their statistics.

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. Although some templates are old however, they are customizable to create a fresh appearance. You can change the color as well as the font or style. If you are able to code your own template also works.

RSS for Email Templates

For those running a blog, you are able to convert the content of the RSS feed to newsletters via email. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. It provides instant updates to subscribers through emails instead of the website.

There’s a caveat, however. There aren’t all templates for email that can be used with RSS feeds.

If you decide to use a template, be sure to find one that is compatible with them. If it is not, the template will still be used without the templates.

Builder of the Landing Page

Landing Pages are the latest feature introduced in Aweber. They collect data and no distracting elements are taking away from the sign-up form. It’s just a way to let users to provide their information.

You can create the heading the font, style, and the color. Photos can also be used here to make the page look professional to potential subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you’re also anticipating it to work by Google Analytics, it is not possible at the moment. This is a feature that they will need to work on as time goes by. Plus points for including a landing page for the email marketing system at the very least.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP to send emails. AMP lets users make decisions that are not possible in traditional newsletters like making an appointment.

It includes the use of dynamic content in the email itself. Imagine live survey results, sports game scores as well as weather updates and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It checks which part does the best job, and is utilized as the basis to send out future emails.

It’s possible to find details such as CTA in the event that you change an element in the layout. It is possible to test this by trying out three emails as you mix and mix and match. The majority of email marketing tools use 3 variants as it’s the industry standard.

There’s no restriction on how the tests would go, giving freedom on the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your targeted audience. Aweber creates segments for any subject within your database. This includes emails that are opened, pages visited, link clicks, etc.

To segment the data, you need to visit the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments at the same time. One problem that can happen is when users choose to mix and match segments.

The solution they can use at least is sending emails to multiple lists. You can exclude lists from mailings, but you cannot exclude individual segments.

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Reporting and Analytics

The reporting system of Aweber is a feature worthy of praise. It provides vital information like open rate bounces, click-throughs, as well as bounces.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • The history of an individual’s activities

The information you get will be useful for future campaigns. Based on the type of campaign they are you could make use of Aweber for more effective results.

Marketing Automation

You can automate the email marketing process by designing yourself your personal sales flow charts. These are sent in response to users’ actions like email openings, link clicks, site visits, sales made, and so on. Unsubscribe From All AWeber

If a subscriber clicks on the link, Aweber will set tags for the subscriber. The tags will determine the emails that are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”

Making an Subscriber List

Aweber lets you create a list of up to 10 contacts with an online form. Although you can manually enter the details, it’s also possible to import them. This speeds up the process , so you won’t feel the tension. They will accept the following file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line or creating your own. Except when making one, you must wait for verification from Aweber. Aweber team. It can take a day or two days.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. Whether you’re on the phone, live chat, or email, you can have their help. All subscription plans can use them. Chat and emails are available 24/7, and phone support is open from 8am to 8pm ET, Monday through Friday. Unsubscribe From All AWeber

If you’re new to the email marketing world, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found on this page. This makes sure that users are aware of the things they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The distinction between this plan and the existing email marketing options is the number of subscribers you’ll cater to. All plans offer 24/7 customer support by phone, chat, or email.

Free Plan

If you’re on the Free Plan, you get access to Aweber for free. However, you’re only limited by 500 users on your account. The company’s logo will be present every time you’ll mail an email. Features such as A/B testing will not be usable, but you can start your marketing from here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the number of subscribers. These are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 250,000 contacts Contact Aweber for a quote

With this plan, you get access to A/B testing as well as other essential features such as marketing automation. You can also see the results of your campaign in action and where they came from. One way or another the additional features will assist you in your marketing plan.

Conclusion

In short, Aweber is a solid platform for email marketing. It is particularly useful when you own an online store and have access to essential vital features.

The most important selling point is the numerous templates including data segmentation, A/B testing, and a reporting system. It is still possible to use with the free plan when you don’t have the funds to purchase. The best part is that customer service is readily available. For those who have no prior experience in marketing, their Knowledge Base can give you enough information to cover that.

If you’re enrolled in an paid plan It’s affordable too. It’s not too expensive, and you can benefit from the campaign you will create.

Aweber is a great choice for email marketing tool for all marketing or businessperson alike.

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Most Frequently asked questions (FAQs) Unsubscribe From All AWeber

What is Aweber?

An email-based marketing service is a must that is suitable for companies or digital marketers. Whether you are a beginner or veteran, you can make your campaign more visible to anyone who is interested. The company was established in 1998, and it helped companies regardless of size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with various ECommerce websites like Shopify as well as CRM systems such as Salesforce, web builders such as Wix and WordPress and many more. Certain of them may require a dedicated widget or additional coding to make the integration smooth.

Does Aweber have customer support?

They do. Customer service on Aweber is available during business hours via phone, chat or via email. Aweber also has an in-house Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance schedules for the platform. For those who are new to the platform, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can create up to 10 contacts using the form. If you’re able to, you could also input the data manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber after 30 days. The list can be reactivated at any time.

How do campaigns function within Aweber?

Campaigns within Aweber can be executed in two ways: subscribe or tag that is applied. When you subscribe, the campaign begins when someone joins your list. If the subscriber is Tag Applied, the campaign will start by applying an application tag on the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They are also planning to collaborate in conjunction with Facebook Analytics as well.

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