Uploading Emails To AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage the online business, you have the power to market the store however you would like to.

On paper, it may seem easy, but it isn’t. You engage with customers and go through social media, review blog posts, and much more. There is also the possibility of generating a sale in the wake of the advertisement. Another method of advertising is to use email marketing.

Nowadays, even a static newsletter is not enough to grab one’s attention. If you have a strategy in your mind, send a message to Aweber.

This review will talk about Aweber and how email marketing works, and what you can do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Uploading Emails To AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • Creating a newsletter may form mistakes after publication
  • Some templates could be out of date
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for businesses and individuals. It permits users to design newsletters and campaigns for any product or service based on HTML templates. Since it is a platform, it makes use of automation to make a streamlined campaign. After the email is sent to the subscribers, you can view the information through their stats.

Uploading Emails To AWeber

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Responsive Email Templates

Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated but they can be modified to give a modern style. You can tweak the colors, font, or style. If you’re able, you can code your own template also works.

RSS feed to Email Templates

For bloggers who have a blog, you are able to transform the contents of an RSS feed in newsletters via email. Aweber calls it the “Blog Broadcasts.” It also works with any content with already an RSS feed. This gives instant updates to subscribers via email, instead of visiting the website.

There’s a caveat. There aren’t all templates for email that can be used with an RSS feed.

So when you choose the template, make sure to find one that can also work with them. If it is not, the template will still be used without the templates.

Landing Page Builder

Landing Pages are the latest feature that were added to Aweber. They are designed to collect information, and there are no distractions blocking the sign-up form. All it does is allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font the font, style, and color. Photos can be also used to create a page that will appear professional to prospective subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you’re also anticipating it to be integrated by Google Analytics, it is not currently possible. It’s a feature they have to develop in the future. Also, points for incorporating on a landing page an email marketing platform, at a minimum.

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AMP for Email

Aweber has the advantage of using new technologies like AMP for email. AMP lets users make actions not done before in traditional newsletters such as setting an appointment.

It also combines using dynamic content in emails themselves. Consider live results from surveys and scores from sports games or weather updates, and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It determines which one does the best job, and is used as the one to send out future newsletters.

It is attainable to discover information such as CTA when you alter one particular aspect of the design. It is possible to test this by experimenting with three different emails while mixing and match. Most email marketing tools adhere to three variations as the standard for industry.

There’s no restriction in how the tests could be conducted, allowing for freedom to choose the best strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you create a unique and personalized email to your intended audience. Aweber creates segments on any subject within your database. This includes emails that are opened, pages visited, link clicks, etc.

To divide the data, you need to visit your “Manage Subscribers” section. However, Aweber won’t let you send emails to multiple segments at once. One issue that could arise is when users choose to mix and match segments.

The workaround they have at the very least is to send emails to various lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics like open rate and bounces. Click-throughs are also tracked.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • History of an individual’s activity

The information you get here can be used in future campaigns. Based on what they accomplish you could use Aweber to get better outcomes.

Marketing Automation

You can automate the email marketing process by designing yourself your personal sales flow charts. They are sent based on the actions of the user: emails opened, link clicks, site visits, purchases made, and so on. Uploading Emails To AWeber

If a subscriber clicks on a link, Aweber assigns a tag to the subscriber. The tags can decide which emails are sent to who and when they’re sent. This specific feature is known as “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to create a list of up to 10 contacts via a form. While you can manually input the details, it’s also feasible to upload them. It speeds the process and you don’t have to tension. It will accept these types of files when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using a pre-generated subject line or making your own. If you create one, you have to wait for confirmation from your Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what is different from other companies. When you’re on the phone, live chat, or via email, you’ll be able to receive their advice. Every subscription plan can benefit from them. Email and live chat support is available 24/7, and phone support is available from 8am-8pm ET, Monday through Friday. Uploading Emails To AWeber

If you’re still a novice to the entire email marketing industry, Aweber has a Knowledge Base. Tutorials, videos as well as webinars can be found on this page. This will ensure that people know what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select between: Pro and Free. The distinction between this plan and other email marketing services is the number of subscribers that you can cater to. All plans have access to 24/7 customer service via phone, chat, or via email.

Free Plan

In the Free Plan, you get to use Aweber for free. However, you’re restricted up to 500 people on the list. The company’s watermark will appear each time you send an email. Features such as A/B testing will not be available, however, you can start your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber for a price

With this plan, you get access to A/B tests and more essential features like marketing automation. You can also view the data from your campaign in action and the source of these data. One way or another these features can significantly help in your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. It’s especially useful if you manage an online shop and you have access to essential vital features.

The major selling points are its many templates, data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free plan even when you don’t have enough budget to spend on. The best part is that customer service is readily available. For those who have no marketing background, their Knowledge Base can give you enough information to cover this.

If you are enrolled in a paid subscription It’s affordable too. The cost is not excessive and you will benefit from the campaign you make.

Aweber is a great choice for email marketing platform for beginning marketing or businessperson alike.

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Commonly asked questions (FAQs) Uploading Emails To AWeber

What is Aweber?

Aweber is an email marketing platform designed for entrepreneurs or digital marketers. If you’re a novice or experienced, you can make your campaign more visible to anyone who is interested. The company was founded in 1998 and helped companies that were of any size.

Can Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce websites like Shopify as well as CRM systems like Salesforce as well as web builders such as Wix and WordPress and many more. Some of them require a dedicated widget or additional code to facilitate the integration.

Does Aweber provide support for customers?

They do. Customer support on Aweber is accessible during business hours by phone, chat or via email. Aweber also has an in-house Knowledge Base where you can learn more about the platform, videos webcasts live, as well as scheduled maintenance schedules for the platform. For users who are brand new you can download a toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create up to 10 contacts through a form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You must deactivate the list by visiting the “Manage Lists” section. After you click “Deactivate,” it will be removed from Aweber within 30 days. You are able to reactivate the list at anytime.

How do campaigns work within Aweber?

Campaigns on Aweber can be executed by a combination of subscribe or tag that is applied. When you subscribe, the campaign will start when someone signs up to the list. If it’s through Tag Applied, the campaign would begin by applying a tag to the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also plan to integrate in conjunction with Facebook Analytics as well.

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