Using Video With AWeber

aweber-review

ECommerce and Email Marketing go hand-in-hand. If you own an online store, you’ll have the power to market the store however you would like to.

It might appear easy, but it isn’t. Customers interact with you and go through social media and blog posts, and much more. There’s also the possibility of making a sale following the advertisement. One method to promote is via email marketing.

These days, even the static newsletters aren’t enough to draw attention. If you have a plan in your mind, send a message to Aweber.

This review will cover Aweber and how it works with email marketing, and what you should do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber Using Video With AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • Creating a newsletter may form mistakes after publication
  • Some templates could be outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber is an email marketing platform for both individuals and businesses. It permits users to design newsletters and campaigns for any service or product that are based upon HTML templates. Being an online platform, it makes use of automation to create a more efficient campaign. Once the email has been delivered to subscribers, you can view the details through their statistics.

Using Video With AWeber

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Responsive Email Templates

Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some designs are outdated but they can be modified for an updated look. You can tweak the colors, font, or style. When you can, coding your own template also works.

RSS to Email Templates

For bloggers who have a blog, you can transform the contents of an RSS feed in emails that you can send out. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. This gives instant updates to subscribers via email, instead of visiting the website.

There’s a catch, though. There aren’t all templates for email that are compatible with RSS feeds.

When you select a template, be sure to find one that can also work with them. If it is not, the template will still work without the templates.

Builder of the Landing Page

Landing Pages are the latest feature that were added to Aweber. They are designed to collect information, and no distracting elements are taking away from the sign-up form. All it does is allow subscribers to fill in their information.

You can create the heading the font, style, and the color. Photos can be also used to create a page that will appear professional to prospective subscribers.

But, this feature can’t be tested using automated A/B testing. If you’re also anticipating it to work by Google Analytics, it is not possible at the moment. This is a feature that they will must work on in the future. Plus points for including on a landing page an email marketing platform at the very least.

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AMP for Email

Aweber is a great alternative to making use of new technology such as AMP to send emails. AMP lets users take actions not done before in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content in an email. Think live survey results and scores from sports games as well as weather updates and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It will determine which of your emails does the best job, and will be utilized as the basis for future emails.

It is attainable to discover details like CTA when you alter one particular aspect of the design. It is possible to test this by trying out three different emails while mixing and mix and match. Most email marketing tools follow 3 variants as it’s the industry standard.

There is no limit regarding how tests will take place, which gives you the freedom to choose the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you create a unique and personalized email to your target audience. Aweber creates segments on any subject in your database. This can include emails opened or viewed, pages visited, link clicks, and so on.

To segment the data, you’ll need to go to your “Manage Subscribers” section. Although Aweber cannot allow sending emails to different segments simultaneously. One problem that can happen is when users select and mix segments.

The workaround they have at a minimum is to send emails to several lists. You can exclude lists from a mailing, but you cannot exclude individual segments.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. It provides vital information like open rate and bounces. Click-throughs are also tracked.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • The history of an individual’s activities

The information you get will be useful in future campaigns. Depending on what they do, you can use Aweber for more effective outcomes.

Marketing Automation

You can automate the marketing via email process by creating your own sales flowcharts. They are sent out based on the actions of the user: emails opened and clicks on links, website visits, purchases made, etc. Using Video With AWeber

When a subscriber clicks a link, Aweber will set tags for the subscriber. The tags will decide which emails are sent to who and when they’re sent. This specific feature is known as the “Aweber Campaigns.”

Creating an Subscriber List

Aweber allows you to create an unlimited list of 10 contacts via a form. While you can manually input the information, it’s feasible to upload them. It speeds the process and that you don’t experience the tension. They will accept the following file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using an already-generated subject line or making your own. Except when making one, you must wait for confirmation by your Aweber team. It could take a day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what stands out from the rest. If you’re calling, live chat, or via email, you’ll be able to get their input. Every subscription plan can benefit from these services. Chat and emails are available 24/7, and phone support is available from 8am-8pm ET Monday to Friday. Using Video With AWeber

If you’re still new to the whole email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found on this page. This will ensure that people have an idea of what they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to choose from: Pro and Free. The main difference between these plans and other email marketing services is the number of subscribers you’ll cater to. All plans offer 24/7 customer support via chat, phone or via email.

Free Plan

If you’re on the Free Plan, you get to use Aweber at no cost. However, you’re restricted to 500 subscribers on your list. The company’s logo will appear every time you’ll mail an email. Features like A/B testing may not be available, but you can begin your marketing here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

With this plan, you get access to A/B testing and more essential features like marketing automation. You can also view the data of your own campaign and see where they come from. In some way or other, these additional features will assist you in your marketing plan.

Conclusion

In short, Aweber is a solid platform for email marketing. This is most helpful when you manage an online shop and you have access to the most essential features.

The most important selling point is its numerous templates, data segmentation, A/B testing, and a reporting system. It can still work well on the free plan even in the absence of funds to purchase. The greatest part is that the customer support is available 24/7. For those who have no prior experience in marketing Their Knowledge Base can give you sufficient information to answer the basics.

When subscribed to a paid subscription, it’s reasonably priced too. Not too much and you will make the most of the campaign you develop.

Aweber can be the go-to email marketing platform for beginning businessmen and marketers.

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Most Frequently Asked Questions (FAQs) Using Video With AWeber

What is Aweber?

Aweber is an email marketing platform that is suitable for businesses and digital marketers. No matter if you’re a beginner or veteran it is possible to increase the visibility of your campaign to all potential customers. The company was established in 1998 and helped companies regardless of size.

Does Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into many ECommerce sites like Shopify as well as CRM systems such as Salesforce and web builders such as Wix and WordPress and many more. Some of them require a dedicated widget or additional programming to ensure seamless integration.

Does Aweber have support for customers?

They do. The customer service of Aweber is available during business hours via chat, phone or email. Aweber also has the company’s own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For users who are brand new you can download a toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create as many as 10 contacts using an online form. If you can enter the information manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list using the “Manage Lists” section. Once you click “Deactivate,” it will be removed from Aweber in 30 days. You can reactivate the list at anytime.

How do campaigns function within Aweber?

Campaigns on Aweber can work in two ways: on subscribe or tag that is applied. When you subscribe, the campaign begins when someone joins your list. If it’s through Tag Applied, the campaign will start by applying a tag to the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.

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