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aweber-review

ECommerce and Email Marketing go together. When you manage the online business, you’ll have the ability to promote your store the way you want to.

It might seem straightforward, but it’s actually not. You engage with customers by using social media, interact with them, review blog posts, and more. There’s also the possibility of generating a sale in the wake of the advertisement. Another method of advertising is to use email marketing.

Today, even a static newsletter is not enough to draw attention. If you have a plan in mind, say hello to Aweber.

This review will discuss Aweber, how email marketing works, and what you can do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber View Deleted Subscrubers From AWeber List

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates might appear old-fashioned.
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for both individuals and businesses. It allows users to create campaigns and newsletters for any product or service built upon HTML templates. As an online platform, it makes use of automation to create a simple campaign. After the email is sent to the subscribers, you can view the details through their statistics.

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Templates for Responsive Emails

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated however, they are customizable to create a fresh appearance. You can tweak the colors as well as the font or style. If you’re able, you can code your own template this is also possible.

RSS to Email Templates

For those running a blog, you are able to convert the content of your RSS feed into emails that you can send out. Aweber refers to it as “Blog Broadcasts.” This can also work on any type of content that has the existing RSS feed. It provides instant notifications to subscribers via email, instead of visiting the site.

There’s a caveat. There aren’t all templates for email that work with RSS feeds.

If you decide to use a template, be sure you choose one that works with them. If you don’t, the template could still be used without the templates.

Builder of the Landing Page

Landing Pages are the latest feature introduced in Aweber. They are designed to collect information, and do not have distracting elements hindering the registration form. All it does is allow subscribers to give their details.

The heading can be designed by you. You can choose the font and font, style and color. Photos can be also used to create a page that will appear professional to prospective subscribers.

But, this feature can’t be tested using automated A/B testing. If you’re hoping that it to be integrated in conjunction with Google Analytics, it is not possible at the moment. This is a feature that they will must work on as time goes by. Also, points for incorporating on a landing page in an email-marketing platform at least.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP for email. AMP lets users take things that were not previously done in traditional newsletters like making an appointment.

It also combines using dynamic content in the email itself. Imagine live survey results, sports game scores as well as weather updates and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes emails to target a certain group of people on your list. It will determine which of your emails does the best job, and can be used to determine the best option to send out future newsletters.

It’s possible to find details like CTA in the event that you change one particular aspect in the layout. You can try this by testing three emails as you mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.

There is no limit on how the tests would take place, which gives you the freedom to choose the most effective strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your target audience. Aweber creates segments for any topic within your database. This includes emails opened or viewed, pages visited, link clicks, and so on.

To segment the data, you’ll need to visit your “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users select the segments and then mix them.

The solution they can use at least is sending emails to various lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is a feature worthy of praise. It provides vital information like open rate, click-throughs, and bounces.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • History of an individual’s activity

The information you gather here can be used in future campaigns. Depending on what they do, you can utilize Aweber to get better outcomes.

Marketing Automation

You can automate the email marketing process by creating your own sales flowcharts. They are sent out based on users’ actions like email openings, link clicks, site visits, purchases made, and so on. View Deleted Subscrubers From AWeber List

If a subscriber clicks on a link, Aweber assigns an email address for the subscriber. The tags can determine the emails that are sent to who and when they’re sent. This specific feature is known as “Aweber Campaigns.”

Making a Subscriber List

Aweber allows you to create an unlimited list of 10 contacts using a form. Although you can manually enter the data, it is also feasible to upload them. It speeds the process and that you don’t experience the stress. They will accept the following file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing a pre-generated subject line or creating your own. Except when making one, you have to wait for confirmation from the Aweber team. It could take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what is different from other companies. When you’re on the phone or live chat or by email, you’ll get their input. All subscription plans can use these services. Email and live chat are available 24/7, and phone support is available between 8am and 8pm ET Monday to Friday. View Deleted Subscrubers From AWeber List

If you’re still a novice to the entire email marketing industry, Aweber has a Knowledge Base. Videos, information and webinars can be found here. This will ensure that people have an idea of what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers that you can cater to. All plans have access to 24/7 customer support via chat, phone, or via email.

Free Plan

If you’re on the Free Plan, you get to use Aweber at no cost. However, you’re only limited up to 500 people on the list. The company’s logo will be present every time you’ll mail an email. Features such as A/B testing will not be available, however, you can begin your marketing from here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • Contacts between 0 and 500: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts Contact Aweber for a price

In this plan, you get access to A/B tests and other essential features such as marketing automation. You can also view the results of your campaign in action and where they came from. One way or another, these additional features will assist you in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you run an online store and you get access to the most essential features.

The major selling points are its numerous templates and data segmentation, as well as the A/B testing, as well as a reporting system. It’s still possible to work on the free plan even when you don’t have enough budget to invest in. The greatest part is that customer service is readily available. For those who have no prior experience in marketing Their Knowledge Base can give you enough information to cover this.

When subscribed to an paid plan It’s affordable too. Not too much and you will get the best out of the campaign you develop.

Aweber can be the go-to email marketing tool for all marketing or businessperson alike.

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Most Frequently Asked Questions (FAQs) View Deleted Subscrubers From AWeber List

What is Aweber?

Aweber is an email marketing platform that is suitable for businesses and digital marketers. If you’re a novice or veteran you can increase the visibility of your campaign to all potential customers. The company was established in 1998 and has helped companies regardless of size.

Can Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into various ECommerce sites such as Shopify as well as CRM systems such as Salesforce, web builders like Wix and WordPress and more. Certain of them may require an additional widget or code to ensure seamless integration.

Does Aweber provide customer support?

They do. Customer service on Aweber is accessible during business hours via chat, phone or via email. Aweber also provides the company’s own Knowledge Base where you can get information, videos tutorials, live webinars, and scheduled maintenance times for the platform. For those who are new to the platform, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create at least 10 contacts using an online form. If you’re able to enter the information manually.

Can you delete a list on Aweber?

Yes. You have to remove the list using the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted on Aweber in 30 days. You are able to reactivate the list at any time.

What are the campaigns that work within Aweber?

Campaigns on Aweber are able to be implemented by a combination of subscribe or tag that is applied. When you subscribe, the campaign begins when someone is added to your mailing list. If through Tag Applied, the campaign would begin with the application of an application tag on the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.

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