What Asset Delivery Service Does AWeber Use

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running the online business, you’ll have the ability to promote your store however you would like to.

In writing, this might appear easy, but it isn’t. Customers interact with you and go through social media, review blog posts, and more. You also have the chance of making a sale after the advertisement. Another method of advertising is via email marketing.

These days, even the static newsletter is not enough to draw attention. When you have a strategy to implement, you can say hi to Aweber.

This review will talk about Aweber the way email marketing works, and what you can do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review.

Pros and Pros and Aweber What Asset Delivery Service Does AWeber Use

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates could be old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for both individuals and businesses. It permits users to design campaigns and newsletters for any product or service built upon HTML templates. Being a platform uses automation to create a simple campaign. Once the email has been sent to the subscribers, you can view the details through their statistics.

What Asset Delivery Service Does AWeber Use

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. Although some templates are old but they can be modified for an updated style. You can alter the colors as well as the font or style. If you are able to code your own template which also works as well.

RSS for Email Templates

If you run blogs, you can change the content from your RSS feed into emails that you can send out. Aweber refers to it as “Blog Broadcasts.” It also works on any type of content that has already an RSS feed. This provides immediate updates to subscribers via emails instead of the website.

There’s a catch, though. Not all email templates work with RSS feeds.

So when you choose a template, be certain to select one that works with them. If it is not, the template will still be used without the templates.

Landing Page Builder

Landing Pages are among the latest features that were added to Aweber. They collect data and do not have distracting elements blocking the registration form. All it does is allow subscribers to fill in their information.

You can design the heading the font, style, and color. Photos can be also used to create a page that will look professional to potential subscribers.

However, this feature cannot be tested using automated A/B testing. If you’re also anticipating it to work with Google Analytics, it is not yet possible. It’s a feature they have to develop as time goes by. Bonus points for having the landing page of the email marketing system at least.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP to send emails. AMP lets users make things that were not previously done in conventional newsletters, such as making an appointment.

It includes the use of dynamic content within emails themselves. Consider live results from surveys, sports game scores as well as weather updates and much more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It determines which one is most effective, and is used as the one for future emails.

There is a possibility of locating data such as CTA when you alter an element or design. You can test this by trying out three emails as you mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.

There is no limit regarding how tests will be conducted, allowing for freedom to choose the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation enables you to send a personal and customized email to your targeted audience. Aweber creates segments for any subject that is within your database. This includes emails opened or viewed, pages visited, link clicks, and so on.

To separate the data, you need to go to the “Manage Subscribers” section. Although Aweber cannot allow sending emails to different segments at the same time. One issue that could arise is when users choose the segments and then mix them.

The solution they can use at least is sending emails to several lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting feature is an excellent feature that deserves praise. It provides vital information like open rates bounces, click-throughs, as well as bounces.

You can also see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • History of an individual’s activity

The data you collect here can be used in future campaigns. Depending on what they do it is possible to make use of Aweber for more effective results.

Marketing Automation

You can automate the email marketing process by creating yourself your personal sales flow charts. They are sent based on user actions: email opens, link clicks, site visits, sales made, etc. What Asset Delivery Service Does AWeber Use

If a subscriber clicks on a link, Aweber assigns an email address for the subscriber. Tags can be used to determine which emails are sent to who and when they’re delivered. This specific feature is known as the “Aweber Campaigns.”

The process of creating the Subscriber List

Aweber lets you create an unlimited list of 10 contacts with an online form. Although you can manually enter the details, it’s also possible to import them. It will speed up the process so you won’t feel the anxiety. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using an already-generated subject line or creating your own. In the event of creating one, you need to wait for confirmation from the Aweber team. It could take a day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone or live chat or by email, you’ll have their help. All subscription plans have the ability to use these services. Email and live chat are accessible 24/7. Phone support is available between 8am and 8pm ET, Monday through Friday. What Asset Delivery Service Does AWeber Use

If you’re still new to the email marketing industry, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are all available on this page. This ensures that the users are aware of the things they can do in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Free and Pro. The main difference between these plans and other email marketing services is the number of subscribers that you can cater to. All plans offer 24/7 customer support via chat, phone, or email.

Free Plan

With the Free Plan, you get to use Aweber without cost. However, you’re restricted up to 500 people on the list. The watermark of the company will appear each time you make an electronic mail. Features like A/B testing may not be available, but you can begin your marketing from here.

Pro Plan

In those who subscribe to the Pro Plan, there’s a pricing structure based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

In this plan, you get access to A/B tests and other essential features such as marketing automation. You can also view the data of your own campaign and see where they come from. One way or another these features can assist you in your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you manage an online shop and you get access to vital features.

The most important selling point is the numerous templates and data segmentation, as well as the A/B testing, as well as a reporting system. It can still work well on the free plan even in the absence of funds to purchase. The greatest part is that the customer support is available 24/7. For those with no experience in marketing, their Knowledge Base can give you enough information to cover the basics.

If you are enrolled in a paid subscription, it’s reasonably priced too. Not too much and you will make the most of the campaign you will create.

Aweber is a great choice for email marketing for any beginning marketer or businessperson.

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Most Frequently Asked Questions (FAQs) What Asset Delivery Service Does AWeber Use

What is Aweber?

Aweber is an email marketing platform designed for businesses as well as digital marketing. If you’re a novice or seasoned professional you can make your campaign more visible to anyone who is interested. The company was founded in 1998 and helped companies regardless of size.

Can Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into many ECommerce websites like Shopify as well as CRM systems like Salesforce as well as web builders like Wix and WordPress and many more. Certain of them may require a dedicated widget or additional programming to facilitate the integration.

Does Aweber offer support for customers?

They offer it. Customer service on Aweber is available during working hours by phone, chat or email. Aweber also provides its own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times of the platform. For users who are brand new it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can create up to 10 contacts with an online form. If you can enter the data manually.

Can you delete a list on Aweber?

Yes. You can disable the list by visiting the “Manage Lists” section. After you click “Deactivate,” it will be deleted from Aweber after 30 days. You are able to reactivate the list at any time.

How do campaigns function within Aweber?

Campaigns within Aweber can be executed in two ways: subscribe or tag that is applied. On Subscribe, the campaign begins when someone is added to your mailing list. If it’s through Tag Applied, the campaign would begin by applying tags to identify the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. Aweber plans to integrate this feature with Google Analytics in due time. They also plan to work together with Facebook Analytics as well.

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